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WEB ANALYTICS ECOMMERCE SOCIAL MEDIA SEARCH ENGINE OPTIMIZATIO PAY PER CLICK MANAGEMENT EFFECTIVE WEBSITE COPY
ECOMMERCE ECOMMERCE WEBSITE CREATION PAYMENT GATEWAY INTEGRATION ONLINE LEAD GENERATION & LEAD MANAGEMENT SALES TRACKING AND ORDER MANEGEMENT CLICK TO CALL ACTION MANAGEMENT ECOMMERCE ANALYTICS AND OPTIMIZATION
PAY PER CLICK MANAGEMENT Inspirations Communication & Services – Step Plan for PPC Create an Step 2 Build you Step 4 Improve your informative Create the campaign. Monitor you performance webpage. right adresults strategy Step 1Step 3Step 5 Benefits INCREASE ININCREASE IN SITEINCREASE IN BRAND AQUISITIONSTRAFFICAWARENESS LOWERING COST PERGENERATION OF AQUISITIONQUALITY LEADS
SEARCH ENGINE OPTIMIZATION WHAT DOES GOOGLE WANT For businesses to “provide content that is relevant at precisely the moment someone is looking for information” Stafford Massie, MD Google SA Inspirations Communication & Services– Step-wise Plan for SEO Step 1 Identify your target audience. Step 2 Set your website goals. Step 3 Analyze your competition. Step 4 Ensure your site structure is search engine friendly. Step 5 Track, monitor & Adjust Benefits CUSTOMIZED PLANS FOR YOUR WEBSITE INCREASE IN WEBSITE TRAFFIC QUALITY LEAD GENERATION INCREASE IN CONVERSION BY INCREASED BRAND BUILDING
SOCIAL MEDIA MARKETING Our Services 1.Social media profile creation & management. 2.Social media monitoring and understanding industry trends. 3.Social Media Ad campaign strategy formulation and execution. 4.Social media bookmarking links posted in top social networks. 5.Monthly review detailing account activity and growth. 6.Creation of Contests and Apps to increase the brand reach organically Benefits 1.Conduct real time market research. 2.Increase brand recognition. 3.Promote new product & services. 4.Interact and update your brand personality easily. 5.Build brand awareness at a low cost. Social Media Setup 1.Facebook, twitter, LinkedIn, slide share & Pinterest. 2.Banner/Sponsored advertisement on all social media platforms 3.App creation. 4.Design and content management Break into the world of social media and create, brand & manage your online presence. Inspirations Communication & Services will show you how to leverage the social media frenzy to your advantage and capture the attention of largest growing online audience.
EFFECTIVE WEBSITE COPY Inspirations Communication & Services – Step Plan for EWC Create the rightQuality designsEngage the content for yourand layoutsconsumers website Designs specific to User engaging brand Informative articles the brands needcontent formulation Ensuring about the business Quality control and Gripping website consistent search Newsletters for competitoruser experience engine ranking advantagecreation customer assistance Descriptive content pages for the website Benefits INCREASE IN VISITOR TIME LOWER PPC COSTS BY ON THE WEBSITE ADDING ORGANIC TRAFFIC GOOD SEARCH ENGINE ENHANCED USER RANKEXPERIENCE
WEB ANALYTICS Every marketing campaign on the internet needs to be tracked in order to make in successful. After planning and implementation, tracking tools are necessary to calculate the ROI of a particular campaign. TYPES OF REPORTS WEBSITE OVERVIEW WEBSITE AUDIT REPORT SEO AUDIT REPORT SOCIAL MEDIA AUDIT CAMPAIGN ROI ANALYSIS CAMPAIGN STRATEGY AUDIT WHY WEB ANALYTICS? Which campaign strategy is attracting your most desirable business prospects. What advertising copy pulled the most response. Visitor segmentation to indentify the source that generate first time and returning visitors. Which pages & links are most popular. BENEFITS Increase in visitor time on site. Helps better brand personality digitally Improves customer acquisition strategy Provides realistic cash burn analysis on what not to invest in. Provides an overview on what in digital works for my brand.
ONLINE REPUTATION MANAGEMENT Every brand utilizing the digital medium requires Online Reputation Management to ensure the brand personality is not diluting and the medium is becoming effective for the brand WHAT IS ONLINE REPUTATION MANAGEMENT WHY IS IT REQUIRED? Online monitoring of the brand Searching and Analyzing brand feedback Removing all malpractices against the brand Finding dissatisfied consumers and changing their perception about the business To maintain the brand sanctity and positioning Stop malpractices which hamper the brands image It provides direct business/product feedback which helps in business improvement It keeps the brand message intact and non controversial
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