1. © 2006 Les Mills International Limited Click to edit Master text styles Second level Third level Fourth level Fifth level © 2005 Les Mills International Limited© 2006 Les Mills International Limited Click to edit Master title style Click to edit Master subtitle style © Les Mills International 20041

2. © 2006 Les Mills International Limited Click to edit Master text styles Second level Third level Fourth level Fifth level TAKE YOUR GROUP FITNESS BUSINESS TO THE MAX

3. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 TODAY’S TOPICS  The Future of the US Health Club Market  The Future of Group Fitness  The Size of the Group Fitness prize  Introducing Les Mills International  Group Fitness powered by Les Mills  The four drivers of Group Fitness 1)LES MILLS™ Group Fit Formulas 2)LES MILLS™ Group Fitness Training 3)LES MILLS™ Group Fitness Management 4)LES MILLS™ Group Fitness Marketing materials  Next steps

4. © 2006 Les Mills International Limited Click to edit Master text styles Second level Third level Fourth level Fifth level THE FUTURE OF THE US HEALTH CLUB MARKET

5. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 OVER 20,000 HEALTH CLUBS OFFERING GROUP FITNESS AND THIS TREND IS FORECAST TO GROW Total Health Clubs Offering Group Fitness US Market (2003 – 2008) Source: IHRSA Trend report, IHRSA member census

6. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 HEALTH CLUB MEMBERSHIP IS FORECAST TO INCREASE Total Health Clubs Membership in US Market (m) Compound Annual Growth Rate of 4% Source: IHRSA Trend report

7. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 GROUP FITNESS PARTICIPATION IS FORECAST TO INCREASE Source: IHRSA Trend report Total Participation in Group Fitness at Clubs (m) Annual Growth Rate of 3%

8. © 2006 Les Mills International Limited Click to edit Master text styles Second level Third level Fourth level Fifth level THE FUTURE OF GROUP FITNESS

9. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 FUTURE MARKET FOR GROUP FITNESS  Experience and transformation economies are booming (1)  Wellness spending in the US alone will surpass one trillion dollars by 2010 (2)  Health clubs are at the sharp end of the experience economy - gym attendance is becoming the biggest sport in the world (3) (1) Pines and Gilmour, The Experience Economy 1999 (2) Paul Zane Pilzner; The Wellness Revolution How to make a fortune in the Next Triilion Dollor Industry 2002 (3) Phillip Mills; 2004

10. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 (4) Phillip Mills; 2005 (5) James J. Annesi; Effects of Minimal Group Promotion on Cohesion and Exercise Adherence 1999 (6) IHRSA Retention Report 2004 FUTURE MARKET FOR GROUP FITNESS  Group Fitness is the vanguard of the fitness industry and has huge potential as a form of entertainment (4)  “90% of all exercisers report that they would prefer to workout in a group.” (5)  “Increase in group fitness participation is a key indicator of club growth and profitability” (6)

11. Group Fitness is at the sharp end of the experience economy! CREATING MORE ENTERTAINING EXERCISE ENVIRONMENTS Example: Evolution of the exercycle  1980 Old fashioned stationary bike  1985 Computerized bike  1990 Cardio theater  1995 Spinning class  1999 RPM™

12. © 2006 Les Mills International Limited Click to edit Master text styles Second level Third level Fourth level Fifth level THE SIZE OF THE GROUP FITNESS PRIZE

13. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 CALCULATE CURRENT OCCUPANCY  Calculate total square footage of your Group Fitness studio(s)? _______  Divide this number by 40 (1) _______  This number represents your Maximum Class Capacity (MCC) _______  How many classes are at:  75% MCC, or _______  Between 30% - 75% MCC, or_______  Less than 30% MCC_______  Ask yourself these questions:  How much of the prize am I giving up with my present programming?  How much of the prize could I gain with better programming? WORKBOOK SHEET 1 (1) Les Mills International recommend circa 40 square feet per person THE SIZE OF THE PRIZE

14. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 THE SIZE OF THE PRIZE EXAMPLE OF SINGLE STUDIO WITH CAPACITY OF 30  Current weekly attendance=500  Target weekly attendance=1000  500 extra attendances ÷ 1.75 *=285 new members  285 x (cost of membership= $142,500 $500 annualised)  Achieve 75% of income= $106,875  Achieve 50% of income=$71,250  Achieve 35% of income=$49,875 * Average member attendance per week - IHRSA 2004

15. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 THE SIZE OF THE PRIZE EXAMPLE OF SINGLE STUDIO WITH CAPACITY OF 30 How much would you spend to achieve $142,500 extra member revenue?  Increased GFM wages and incentives$6,000  Increased instructor wages and incentives$8,000  Studio improvements$7,500  Additional marketing costs$8,000  Licence fees$2,500  Increased training costs$2,500 TOTAL$34,750 Return on investment (on $142,500) 410% Return on investment (on 50% of income - $71,250) 205%

16. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 THE SIZE OF THE PRIZE ADDITIONAL FACTORS TO CONSIDER IF YOU HAVE VERY BUSY STUDIOS  Independent research confirms that members at Les Mills licensees visit their facilities on average 2.9 times per week*  At Les Mills Auckland, busy Group Fitness studios provided a number of profitable benefits  Improved retention  Ability to increase membership prices significantly over time  New members due to the reputation of Group Fitness  Ultimately, Les Mills Auckland chose to invest in increased Group Fitness space to maximize attendance levels while accessing all the other benefits of group exercise as a competitive advantage * AC Nielsen Survey, 2006

17. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 THE SIZE OF THE PRIZE FOR YOUR CLUB  Add up your weekly class attendances TOTAL ____________  What could this be if your instructors were delivering world class, life-changing experiences every time? POTENTIAL TOTAL ____________  Take the difference between these two numbers, divide it by 1.75 (IHRSA average member weekly attendance) and multiply it by your annual membership rate POTENTIAL INCOME GAIN $ ____________  Assume a 50% success rate of the income gain to be conservative 50% POTENTIAL INCOME GAIN $ ____________ CALCULATE REVENUE WORKBOOK SHEET 2

18. MANY CLUBS JUST WANT TO BREAK EVEN IN GROUP FITNESS WHAT IF YOU WERE THE BEST IN:  Your suburb?  Your city?  Your region?  Your state? WHAT WOULD IT DO FOR:  Your break-even?  Your retention?  Your sales?  Your profit?

19. RECOGNIZE THE BUSINESS POTENTIAL OF GROUP FITNESS Club of 1,470 members Annual GF re-launch 140 new members USD 8,250 investment USD 85,500 income >10 times payback 4 hour evening concert Theatrical event 400 attendees 200 non-member guests 70% conversion rate Cross-club teamwork

20. © 2006 Les Mills International Limited Click to edit Master text styles Second level Third level Fourth level Fifth level GROUP FITNESS POWERED BY LES MILLS

21. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 INTRODUCING LES MILLS INTERNATIONAL  Licensed to over 11,000 clubs in more than 70 countries  Occupying 20% of world’s health clubs’ Group Fitness timetables  Servicing the world with a unique global agency network  60,000 Les Mills certified elite fitness instructors  In excess of 4 million consumers per week doing Les Mills classes  Servicing over1,200 clubs in USA

22. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007

23. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 LES MILLS AUCKLAND – CLUB BASED GROUP FITNESS MODEL FOR THE WORLD  Les Mills World of Fitness, Auckland, New Zealand  11,000 members - Membership average US$80 per month  5,000m 2 / 53,500 ft 2 Fitness Only Club  2,000m 2 / 21,500 ft 2 Group Fitness Area  4 studios – largest is 700m 2 / 7,500 ft 2  Over 150 classes per week  50% of total attendances  65 part time Instructors  7,000 + Group Fitness visits per week

24. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 Source Conversa Global CVM Study 2004 Notes: (1) Sample size n = 644 Countries n = 10 INTERNATIONAL RESEARCH REVEALS STRENGTH OF THE LES MILLS ™ SYSTEM  38% of fitness clubs surveyed believed there were no competitors for LES MILLS™ programs  Ratings by Les Mills licensees were on average 25% higher than those given to Les Mills competitors  Key reasons why clubs purchased LES MILLS™ Group Fit Formulas were:  recognition of the contribution to growing and retaining membership  the quality of the programs  demand from club customers

25. © 2006 Les Mills International Limited Click to edit Master text styles Second level Third level Fourth level Fifth level THE FOUR DRIVERS OF GROUP FITNESS

26. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 THE FOUR DRIVERS OF GROUP FITNESS WORKING HARD TOGETHER GROUP FITNESS MARKETING MATERIALS GROUP FIT FORMULAS GROUP FITNESS TRAINING GROUP FITNESS MANAGEMENT SYSTEM

27. © 2006 Les Mills International Limited Click to edit Master text styles Second level Third level Fourth level Fifth level GROUP FIT FORMULAS

28. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 Program development means identifying the the most popular activities people want Functional strength training Mind body Martial fitness Step training Indoor cycling Sports conditioning / HiLo Dance WHAT DO PEOPLE WANT? MODEL FOR PROGRAM DEVELOPMENT Create easy-to-follow, results driven, enjoyable choreography Use current top 40 music with maximum appeal to the widest market Base your program development on commercial reality. Be cautious of short term fads DRIVER ONE

29. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 WHAT DO PEOPLE WANT FROM GROUP FITNESS? Identify the largest market categories Using pre-choreography produced by world-leading instructors Test and refine the programs in live club situations Listen to thousands of songs each quarter for music selection Always base our programs on a commercial program formula Programs developed to meet consumer needs based on independent market research EXAMPLE of Sustainable Group Fit Formulas DRIVER ONE

30. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 THE ESSENCE OF THE LES MILLS ™ GROUP FIT FORMULAS  The real weights workout where I feel strong and get challenged  The martial arts workout where I am unleashed  The yoga, tai chi, pilates workout where I feel strong and centre, long and strong  The dance workout where I get high on the feeling of dance  Ride the rhythm for the athlete within  The lively step workout where I get lifted  The cardio conditioning workout inspired by sports training  The low-impact workout that lets you choose just how hard you work DRIVER ONE

31. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 DRIVER ONE WHAT GROUP FIT FORMULAS DO CLUBS WANT THE GLOBAL MIX - JUNE 07 Across its range of 8 GF formulas, Les Mills has licensed approx. 37,000 programs to over 11,000 clubs BODYPUMP™ BODYCOMBAT ™ BODYFLOW® RPM ™ BODYJAM ™ BODYATTACK ™ BODYSTEP ™ BODYVIVE ™ 9,952

32. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 DRIVER ONE  More than 90% visit their clubs at least twice a week to specifically take part in Les Mills’ classes (1)  Nearly 40% visit at least 4 times a week to take part (2)  Average of at least 2.9 visits a week compared to IHRSA estimate of 1.75 visits (3)  75% of members surveyed said they might change clubs if they stopped offering Les Mills programs (4)  Over 90% said they would definitely recommend Les Mills’ programs to their friends (5) (1 - 5) AC Nielsen Survey 2006 Notes: Sample size n = 1002 Country: USA INDEPENDENT RESEARCH REVEALS THE STRENGTH OF THE LES MILLS ™ SYSTEM

33. © 2006 Les Mills International Limited Click to edit Master text styles Second level Third level Fourth level Fifth level GROUP FITNESS TRAINING

34. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 Choreography Build on instructor strengths to create stars Technique “Physical Execution” Coaching “Teaching Skills” Fitness magic “Theatre Skills” Connecting “Communication” FIVE KEY ELEMENTS OF TEACHING DRIVER TWO

35. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 A QUALITY GROUP FITNESS TRAINING PROCESS  Module training  Certification  Quarterly workshops  Advanced instructor training  Technique intensives  Quality assessments  Team training for quarterly launch  Individual tuition Distributor driven Club driven DRIVER TWO

36. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007. *Recruitment needs to reflect the essence of each program WORKING SIDE BY SIDE TO CERTIFY INSTRUCTORS 1.Group Fitness Manager selects instructors for Module* 2.Group Fitness Manager prepares instructors for Module 3.Instructors attend LES MILLS™ Module training for 2 or 3 days 4.Group Fitness Manager coaches instructors to be class ready 5.Group Fitness Manager ensures instructors submit videos 6.Les Mills assesses instructor videos up to 12 weeks post Module 7.CERTIFICATION DRIVER TWO

37. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 TRAINING NEEDS WORLD CLASS GROUP FITNESS RESOURCES DRIVER TWO

38. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 GLOBAL INSTRUCTOR RESEARCH ON LES MILLS ™ TRAINING SYSTEMS Key findings Score Overall score across all instructors 8.2 Les Mills instructor training and certification 8.3 Importance of being part of a global family 8.8 Percentage of instructors who viewed Les Mills as having no competition 38 % Percentage rating for importance of being part of a world wide movement to improve peoples' health and fitness 70 % Source Conversa Global CVM Study 2005 Notes: (1) Sample size n = 4,218; (2) Sample size n = 928 DRIVER TWO

39. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 GLOBAL INSTRUCTOR RESEARCH ON LES MILLS ™ TRAINING SYSTEMS Instructors place a high value on the LES MILLS™ Training System in each region, while gaining substantial inspiration and reward from being part of a global movement to improve people’s health and fitness. Source Conversa Global CVM Study 2005 Notes: (1) Sample size n = 4,218; (2) Sample size n = 928 DRIVER TWO

40. © 2006 Les Mills International Limited Click to edit Master text styles Second level Third level Fourth level Fifth level GROUP FITNESS MANAGEMENT SYSTEM

41. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 THE GROUP FITNESS MANAGEMENT SYSTEM IS BUILT AROUND 8 KEY ELEMENTS 1. Create a Group Fitness scorecard 2. Maximize your Group Fitness timetable 3. Recruit world class Group Fitness instructors (and keep them!) 4. Organize great Group Fitness instructor training 5. Develop the best Group Fitness studio you can afford 6. Create a Group Fitness marketing plan 7. Plan for Group Fitness success 8. Appoint, or be, a world class Group Fitness Manager DRIVER THREE

42. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 GROUP FITNESS MANAGEMENT SYSTEM TOOLS TO DRIVE BUSINESS SUCCESS 1 An interactive workshops about the 8 Key Elements of Group Fitness Management where attendees learn about:  The importance of measuring attendances  Using attendance data to create successful timetabling  How to find world class instructors  What training is required to create world class instructors  The impact of studio design on member experience  Innovative marketing strategies to build attendances  Key factors to consider when creating a plan for success  What it takes to be a truly great Group Fitness Manager DRIVER THREE

43. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007  Club Group Fitness Coaches in each agency  Most comprehensive online GF Management guide available e.g.  Instructor interview guide and recruitment campaigns  Instructor assessment and self assessment forms  Studio design guide and checklists  Launch and re-launch manuals  Budget templates  GF Management interview guide and self assessment forms  Online timetable creator  Group Fitness case study database - Group Fit P.R.O.F.I.T.  Online GF Managers forum GROUP FITNESS MANAGEMENT SYSTEM TOOLS TO DRIVE BUSINESS SUCCESS 2 DRIVER THREE

44. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 LES MILLS™ Group Fitness recruitment campaigns GROUP FITNESS INSTRUCTOR RECRUITMENT DRIVER THREE

45. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 Simplified framework to assess the 5 key elements Easy to understand instructor priorities Powerful tool to support ongoing, in-house training Building towards mastery GROUP FITNESS ASSESSMENT TOOL DRIVER THREE

46. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 GROUP FITNESS TIMETABLE CREATOR DRIVER THREE

47. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 GROUP FITNESS LAUNCH AND RE- LAUNCH MANUALS DRIVER THREE

48. ONLINE CASE STUDY DATABASE DRIVER THREE

49. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 DRIVER THREE BEST PRACTICE CASE STUDY: LEVITE JCC, BIRMINGHAM, ALABAMA Facility of 2,250 members Only 8% capacity usage in GF 18 months ago Quickly reduced Instructor team from 50–20 people Average attendance in class was 4-8 people Launched Les Mills programs in March 2005 Successful freestyle classes maintained Today 88% capacity usage in Les Mills classes 82% retention 59% of total attendances are from GF

50. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 BEST PRACTICE CASE STUDY: LEVITE JCC, BIRMINGHAM, ALABAMA DRIVER THREE Only one studio available GF Manager negotiated use of other space for classes Deliver 65 land classes per week 45 classes in the studio, 20 in other facility venues Premium priced in the area Very high quality in Instructor team Instructor team to reach 40 people Minimum of 20% male attendance in Les Mills classes Rank in the top 10 out of 250 JCCs in USA

51. © 2006 Les Mills International Limited Click to edit Master text styles Second level Third level Fourth level Fifth level GROUP FITNESS MARKETING MATERIALS

52. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 E-CLUB: YOUR ONLINE MARKETING TEAM DRIVER FOUR

53. REAP THE BENEFITS OF MARKETING BRANDS © 2006 Les Mills International Limited Abs & Butt OR WHAT WOULD YOU RATHER MARKET? DRIVER FOUR

54. 1.LES MILLS™ Group Fit Formulas 2.Quarterly event campaigns 3.Outdoor campaigns 4.Imagination campaign 5.Black and white series 6.Fantasy campaign 7.Life changing campaign 8.What’s in it for me campaign 9.Shape your future campaign 10.Tree campaign E-CLUB: YOUR ONLINE MARKETING TEAM DRIVER FOUR

55. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007

56. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007

57. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007

58. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007

59. © 2006 Les Mills International Limited Click to edit Master text styles Second level Third level Fourth level Fifth level NEXT STEPS

60. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 HOW DO I SIGN UP AS A LES MILLS LICENSEE?  Les Mills’ sales team contacts club  Club signs license agreement  Training of instructors undertaken  Instructors sign instructor agreement  Instructors enroll in autoship  Instructors submit video for assessment & final certification  Les Mills regional account managers actively assist the club in launching the new programs to its members  Licensee club re-launches the program every quarter to coincide with Les Mills new quarterly release

61. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 NEXT STEPS FOR CURRENT LICENSEES TO LAUNCH MORE PROGRAMS 1. Review Group Fitness scores 2. Contact regional Les Mills distributor 3. Select two programs to launch in the next 3 - 6 months 4. Update license agreement 5. Book instructor training 6. Rebook Group Fitness Management training

62. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 Research shows that licensees enjoyed greater business benefits when they schedule more than 50% of the timetable with LES MILLS™ programs and offer 5 or more LES MILLS™ programs Source Conversa Global CVM Study 2005 Notes: (1) Sample size n = 4,218; (2) Sample size n = 928 NEXT STEPS FOR CURRENT LICENSEES TO LAUNCH MORE PROGRAMS

63. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 LES MILLS OFFERS UNPARALLELED DEPTH OF EXPERIENCE IN GROUP FITNESS Les Mills  Is the undisputed world leader in Group Fitness  Has over 25 years expertise in creating and perfecting its Group Fitness System, used in over 11,000 clubs world-wide  Spends millions of dollars annually to ensure its products are world class  Has a safety review process, comprising medical and fitness industry professionals who review each program before its release to the market  Is continually innovating to improve existing products and bring new products to the market

64. © 2006 Les Mills International Limited  Click to edit Master text styles  Second level  Third level  Fourth level  Fifth level © Les Mills International Ltd  Group Fitness Management 2007 MAKING YOUR DREAMS BECOME A REALITY Where do you see yourself?  Ready to sign up  Interested but need more information  Thanks but no thanks – would like to try classes first

65. © 2005 Les Mills International Limited © 2006 Les Mills International Limited Click to edit Master title style Click to edit Master subtitle style © Les Mills International 200465