1. Explanation for Reading of Unit 3
Yangzhong Secondary Specialized School
Zhu Qing

2. Analysis of teaching material Teaching & learning methods1
Analysis of students 2
Teaching aims 3
Teaching & learning methods 4
Teaching procedures 5
Blackboard design 6
Teaching reflections 7

3. Teaching material Book Content Lesson Unit Analysis of
students
Teaching
aims
T &L
methods
Teaching
procedures Bb
design
Teaching
reflections
Book
Teaching material
Lesson
Unit
Content

4. Analysis of
teaching material
Analysis of
students
Teaching
aims
T &L
methods
Teaching
procedures Bb
design
Teaching
reflections
Book
Our textbook published by Jiangsu Education Publishing House is English Basic Module Two for vocational schools. It emphasizes improving Ss’ four language skills—listening, speaking, reading and writing. It also emphasizes interest and utility.

5. Analysis of
teaching material
Analysis of
students
Teaching
aims
T &L
methods
Teaching
procedures Bb
design
Teaching
reflections
Unit
This unit is the third one and the topic is about bargaining at the market. The aims are to understand shopping information and how to buy goods and make a bargain.
Content
Lesson
This is the reading and writing part, which is the highlight of the whole unit. It helps students to know what Buy Nothing Day is and understand its origin and the ideas it advocates, which is the theme of this unit.

6. Advantages: Specialty:
Analysis of
teaching material
Analysis of
students
Teaching
aims
T &L
methods
Teaching
procedures Bb
design
Teaching
reflections
Advantages:
quick in thinking, active in class and brave to express themselves
Class:
in Class One,
Grade One.
42 students in all,
9 girls and 33 boys
Specialty:
electro mechanics
Disadvantages:
have a weak language foundation,
poor ability of communicating in English

7. consumption and raise environmental
Analysis of
teaching material
Analysis of
students
Teaching
aims
T &L
methods
Teaching
procedures Bb
design
Teaching
reflections
★To enable Ss to master the important words
and phrases.
★ To enable Ss to understand the text and get
information about holiday shopping season in
western countries, especially Buy Nothing Day.
Knowledge
aims A I M S
Ability
aims
★ To improve Ss’ reading ability, especially
skimming and scanning abilities.
★ To learn to write a complaint letter
★ To enable Ss to foster the idea of reasonable
consumption and raise environmental
protection awareness.
★ To let Ss know the team spirit by cooperating
with each other.
Emotion
aims

8. Aims key points Difficult points Knowledge Ability Emotion Analysis of
teaching material
Analysis of
students
Teaching
aims
T &L
methods
Teaching
procedures Bb
design
Teaching
reflections
key
points
Difficult
points
Knowledge
Ability
Emotion
Aims
★ To help students learn
to write a complaint letter.
★ To enable Ss to raise
the interest of learning
English through activities.
★ To enable students to
grasp the important
words and phrases.
★ To enable students
to get details about
Buy Nothing Day.

9. Listening Speaking Reading Writing
Analysis of
teaching material
Analysis of
students
Teaching
aims
T &L
methods
Teaching
procedures Bb
design
Teaching
reflections
Teaching
Learning
Listening
Task-based
teaching method
Autonomous study
Speaking
Situational
teaching approach
Target learning
Reading
Writing
Student-centered
teaching method
Cooperative study

10. Multi- media Teaching Aids
Analysis of
teaching material
Analysis of
students
Teaching
aims
T &L
methods
Teaching
procedures Bb
design
Teaching
reflections
computer
projector
Multi- media
Teaching Aids CD
speaker

11. Analysis of
teaching material
Analysis of
students
Teaching
aims
T &L
methods
Teaching
procedures Bb
design
Teaching
reflections
Lesson three: 40’
Homework (about 3’)
Step 6
Self-evaluation (about 4’)
Extension (about 33’)
Step 5
Extension (about 18’)
Consolidation (about 10’)
Lesson two: 40’
Step 4
While-reading (about 12’)
Step 3
While-reading (about 24’)
Pre- reading (about 7’)
Step 2
Lesson one: 40’
Lead-in (about 8’)
Step 1
Greetings (about 1’)

12. Step 1 Lead-in (2 activities)
Analysis of
teaching material
Analysis of
students
Teaching
aims
T &L
methods
Teaching
procedures Bb
design
Teaching
reflections
Step 1 Lead-in (2 activities)
Activity 1
Enjoying some posters and a video and telling the story:
From the film 《A shopaholic》, which is acted by Zhang Bozhi.
Teaching effect:
Actually, my Ss’ did well. They love watching film
and have prepared before class, so they were
active here and willing to have a try.
Purpose:
Story telling can check Ss’ preparation for the class
and also train Ss’ oral English and ability of speaking.

13. Have a free talk Group work Step 1 Lead-in (2 activities) Activity 2
Analysis of
teaching material
Analysis of
students
Teaching
aims
T &L
methods
Teaching
procedures Bb
design
Teaching
reflections
Group work
Step 1 Lead-in (2 activities)
Activity 2
Have a free talk
Q1: What do you think of this lady acted
by Zhang Bozhi?
Q2: Is her behavior right?
Q3: Do you often have the same problem?
Q4: Is there anything you can do to solve
the problem?
Purpose:
After discussing the questions, the topic of this
passage – “Buy Nothing Day” can be put forward
naturally.
Teaching effect:
Shopping is close to my Ss’ daily life, so they had
much to say and a relaxed and active atmosphere
was built here.

14. Analysis of
teaching material
Analysis of
students
Teaching
aims
T &L
methods
Teaching
procedures Bb
design
Teaching
reflections
Step 2 Pre-reading
Activity
Translate the following words and phrases into Chinese, then read them.
1. celebrate _______
2. encourage ______
3. movement ______
4. environmental ___
5. effect _______
6. economy ______
7. challenge _______
8. despite _______
9. resource _______
10. organizer ____
11. kick off ____
12. participant _____
13. expect ____
14. hand out ____
15. in public____
Purpose:
This step can not only check Ss’ grasp of words before
class, but also make the word preparation for the
next reading.
Teaching effect:
In fact, my Ss’ reactions achieved my purpose.
They mastered the words well.

15. Step 3 While-reading (4 activities)
Analysis of
teaching material
Analysis of
students
Teaching
aims
T &L
methods
Teaching
procedures Bb
design
Teaching
reflections
Task-based
teaching method
Step 3 While-reading (4 activities)
Activity 1
Activity 2
Activity 3
Activity 4
Skimming
Individual work
Skim the whole passage and tick your answer.
What does Buy Nothing Day mean?
It’s a special day when people are encouraged not to buy anything.
On that day, shops are all closed, so you can’t buy anything.
On that day, shops are so crowded that you can’t get what you want.
Teaching effect:
Actually, my Ss’ could find the right answer according to its
literal meaning. They were also interested in having a further
understanding about the special day.
Purpose
Through this task, my Ss can get a
general idea of the passage.

16. In fact, Ss finished this task well in pair discussion.
Analysis of
teaching material
Analysis of
students
Teaching
aims
T &L
methods
Teaching
procedures Bb
design
Teaching
reflections
Step 3 While-reading (4 activities)
Task-based
teaching method
Activity 1
Activity 2
Activity 3
Activity 4
Scanning
Pair work
Listen to the tape and then finish the choice questions. Discuss in pairs.
1. Why do people support Buy Nothing Day?
a. Because they don’t need anything at all
b. Because they believe shopping helps the economy
c. Because they believe shopping is killing the planet
2. If you want to support Buy Nothing Day, which of the following
things won’t you do?
a. Let the shoppers know that too much shopping can lead to pollution.
b. Cut up your credit cards in public to call on more people to do less shopping.
c. Feel glad that some big TV networks won’t advertise Buy Nothing Day.
Purpose:
Through this task, my Ss can get more information
about the passage and improve their listening ability.
Teaching effect:
In fact, Ss finished this task well in pair discussion.

17. Step 3 While-reading (4 activities)
Analysis of
teaching material
Analysis of
students
Teaching
aims
T &L
methods
Teaching
procedures Bb
design
Teaching
reflections
Step 3 While-reading (4 activities)
Task-based
teaching method
Activity 1
Activity 2
Activity 3
Activity 4
Group work
Careful Reading
Read the text aloud and find the answers to the questions
Q1: Who and when started the movement “Buy Nothing Day”?
Q2: What do the participants do if they can’t shop?
Q3: What are the bad effects of shopping?
Teaching effect:
Actually, most Ss’ reactions achieved the purpose.
A few Ss had difficulty in answering the questions.
But in group work, they solved the problem easily.
Purpose:
Through this task, my Ss can understand “Buy
Nothing Day” further in a lively atmosphere.

18. Step 3 While-reading (4 activities)
Analysis of
teaching material
Analysis of
students
Teaching
aims
T &L
methods
Teaching
procedures Bb
design
Teaching
reflections
Step 3 While-reading (4 activities)
Task-based
teaching method
Activity 1
Activity 2
Activity 3
Activity 4
Individual work
Self-check
Read the passage again and do T/F questions.
1. （ ）For many people, the last weekend of December kicks off the
holiday shopping season.
2. （ ）Major TV networks will give the organizers air time to
advertise Buy Nothing Day this year.
3. （ ）Over one million people in at least 65 countries are expected
to join in the next Buy Nothing Day.
Teaching effect:
In fact, most Ss could give the right answers.
What’s more, a few mistakes could also be
corrected by checking.
Purpose：
Ss can check whether they have understood the
passage completely through this task.

19. Step 3 While-reading (4 activities)
Analysis of
teaching material
Analysis of
students
Teaching
aims
T &L
methods
Teaching
procedures Bb
design
Teaching
reflections
Step 3 While-reading (4 activities)
Individual
work
Activity 1 Skimming
Activity 2 Scanning
Pair work
Activity 3 Careful reading
Group work
Individual
work
Activity 4 Self-check
By different activities, such as individual work, pair work
and group work, Ss learn English in a cooperative way.
By using different reading skills, such as skimming,
scanning, their reading abilities are well improved.
Through the 4 activities, my Ss have a full
understanding of the whole passage .

20. Group work Step 4 Consolidation Activity Teaching effect: Analysis of
teaching material
Analysis of
students
Teaching
aims
T &L
methods
Teaching
procedures Bb
design
Teaching
reflections
Step 4 Consolidation
Group work
Activity
Read the text loudly together. Then think about the advantages and disadvantages that shopping may bring about, and finish the following table.
Advantages of Shopping
Disadvantages of Shopping
① Get what you really need
② _______ the economy.
③ Make you happy.
④ Have more ______ to
talk with your friends.
① Spend a lot of time and _____ on shopping.
② More paper and _______ is wasted
on the packages and shopping ____.
③ Stores will ______ people to buy more and more.
④ People may run the risk of ________.
Purpose:
Through this task, Ss can consolidate what they have
learned today and learn to treat shopping in a rational
way so that they can consume rationally in the future.
This is internalization.
Teaching effect:
Actually, my Ss have understood the text and had such a
heated discussion in groups that they could write down the
answers except for some spelling mistakes.

21. By this step, it achieved the teaching aims of understanding
the text and fostering the abilities of practice, participation
and cooperation.

22. Group work Step 5 Extension (3 activities) Activity 1 Activity 2
Analysis of
teaching material
Analysis of
students
Teaching
aims
T &L
methods
Teaching
procedures Bb
design
Teaching
reflections
Situational
teaching approach
Step 5 Extension (3 activities)
Having a competition
Q: Have you met any problems when shopping? What are the problems?
Tick the problems that you met when shopping, adding some problems if possible.
The item had already gone bad when you bought it.
The item you bought got smaller after washing.
The item faded after washing.
There was damage to the item that you didn’t notice when you
bought it.
Activity 1
Group work
Activity 2
Activity 3
Teaching effect:
In fact, each pair had their own problems, but some
groups made mistakes in writing and expressing.
Purpose:
Competition can arouse Ss’ interest. Through this task,
the knowledge about shopping Ss got from the text is
combined with their daily life.

23. Pair work Step 5 Extension (3 activities) Activity 1 Activity 2
Analysis of
teaching material
Analysis of
students
Teaching
aims
T &L
methods
Teaching
procedures Bb
design
Teaching
reflections
Situational
teaching approach
Step 5 Extension (3 activities)
Having a discussion
Q: What will you do in that case? Make a complaint letter
Put the following sentences in the correct order to make a complaint letter.
____ I bought three boxes of yoghurt in your store on 04/19/2011for ￡3.00. I am afraid I must complain about the product.
____ so, I’d like to ask for a refund or at least exchanging the yoghurt.
____ I tried one box of yoghurt after I checked out. It had gone bad.
____ I am looking forward to your answer.
Pair work
Activity 1
Activity 2
Activity 3
Purpose:
This step can help Ss to know the main content and
component parts of a complaint letter, preparing for
the next step.
Teaching effect:
Actually, each pair could find the right order
according to their real experience.

24. Step 5 Extension (3 activities)
Analysis of
teaching material
Analysis of
students
Teaching
aims
T &L
methods
Teaching
procedures Bb
design
Teaching
reflections
Situational
teaching approach
Step 5 Extension (3 activities)
Writing Complete the following complaint letter with the
information given in Activity 2.
To:________
Subject: A complaint letter
Dear Sir/Madam,
I bought____ in your store on ______ for ￥__. I am afraid I must complain about the product._________________. So, I would like to ask for a refund or at least exchanging this ____. I believe you will deal with it immediately.
I am looking forward to your answer.
Your sincerely.
_________
Activity 1
Activity 2
Activity 3
This step leads to the emotion aims of this lesson,
which are to treat shopping in a reasonable way,
consume rationally, and develop the Ss’ interest
of learning English.
Purpose:
Through this step, Ss can master the key points to write
a complaint letter. And it trains Ss’ ability of writing.
Teaching effect:
In fact, most Ss are poor in writing. But they could
finish the task based on the last activity.

25. Step 6 Self-evaluation and Homework
Analysis of
teaching material
Analysis of
students
Teaching
aims
T &L
methods
Teaching
procedures Bb
design
Teaching
reflections
Step 6 Self-evaluation and Homework
Ask students to fill in the form.
In this lesson, I have
1. understood what Buy Nothing Day is.
2. gotten to know the advantages and disadvantages.
of shopping
3. been able to write a complaint letter.
Purpose:
★ To help Ss review what they learnt in this part.
★ To check how much Ss mastered in the lesson.

26. Step 6 Self-evaluation and Homework
Analysis of
teaching material
Analysis of
students
Teaching
aims
T &L
methods
Teaching
procedures Bb
design
Teaching
reflections
Step 6 Self-evaluation and Homework
Individual
1. For lower students, read the text and complaint letter
aloud after class.
2. For middle-level students, write a complaint letter
according to the example.
3. For A-class students, write a complaint letter in their
own words.
Group
Work in groups. Make a dialogue about complaint with
the useful sentence patterns we learnt.
Purpose:
My homework offers Ss tasks of different levels.
They can choose according to their own situations.
This kind of homework satisfies the needs of
different Ss.
Teaching effect:
The homework for each student has been done
well, but the homework for groups had no effect.

27. Unit 3 At the market Reading: Buy Nothing Day!
Analysis of
teaching material
Analysis of
students
Teaching
aims
T &L
methods
Teaching
procedures Bb
design
Teaching
reflections
Unit 3 At the market Reading: Buy Nothing Day!
Advantages of Shopping
Disadvantages of Shopping ① ② ③. ④ …
Score:
Group 1.
Group 2.
Group 3 …
Group 4 …
Group 5
Group 6

28. Advantages Disadvantages
Analysis of
teaching material
Analysis of
students
Teaching
aims
T &L
methods
Teaching
procedures Bb
design
Teaching
reflections
Through different kinds of activities, such as group
competition and discussion , Ss’ interest was aroused
and a relaxed and active atmosphere was built.
Advantages
Through different kinds of tasks, such as exercises,
cooperation and participation, Ss mastered more
knowledge, and their reading ability and writing skills
were improved.
More attention was paid to the students’ need and
students trained their ability of cooperation in pair
work and group work.
Rushing to answer made the good students answer more
questions. I think I should give more opportunities to
the poor students.
Disadvantages
Discipline problem. I should improve my ability to
control the class.