1. EVA BAKOS Industrial Property Information and Education Centre Hungarian Patent Office PATINNOVA 19 April 2007, Munich Innovation Support Activity of the Hungarian Patent Office

2. 2 AGENDA 1.International Innovation Environment 2.VIVACE programme

3. 3 2005 Summary Innovation Index (SII) and average growth rate 1. European Innovation Scoreboard 2006. 2005 2006 Significant negative change in 1 year!!!

4. 4 Summary Innovation Index 1. European Innovation Scoreboard 2006. IP Appl. Knowledge generation Innov. drive Innov. Enterp. 33 32 31 30 29 28 27 26 25 24 23 22 21 20 19 18 17 16 15 14 13 12 11 10 9 8 7 6 5 4 3 2 1 Knowledge generation 10 pos. back, IP 2 pos. ahead, Application 3 pos. ahead compared to 2005

5. 5 Activity Plan for Fostering Entrepreneurial IP Competitiveness (2004-2006)  Aim: to foster IP activities of SMEs, to improve IP culture to improve competitiveness  Financed by the Hungarian Ministry of Economy and Transport 2. VIVACE Programme

6. 6 PILLARS I. Building Networks and Services II. Raising Awareness and Expanding Education III. Providing Economic Incentives 2. VIVACE Programme

7. 7 The National IP Information Network Know your clients to serve them! I. I. Building Networks and Services

8. 8 I.. I. Building Networks and Services. National Innovation and IP survey Questionnaire  Company profile  Effect of EU accession on doing business  Product differentiation (marketing, TM, D)  R+D, innovation knowledge and activity  IP awareness and activity

9. 9  % of innovative SMEs in your country? I.. I. Building Networks and Services.

10. 10 I.. I. Building Networks and Services.

11. 11 Finantarea activitatii de cercetare + dezvoltare (C+D) 72% 28% K+F ráfordítás aránya a nettó árbevételhez képest (%) R+D investment compared to net revenue < I.. I. Building Networks and Services.

12. 12 K+F tevékenység gazdasági mérlege Bilantul economic al activitatii C+D 11% 17% 58% 14% Jelentős nyereség Nyereség 0-szaldó Veszteség Profit significant Profit Deficit Financial balance of R+D activity Significant profit Considerable profit Insignificant profit Loss I.. I. Building Networks and Services.

13. 13 Cunoasterea/utilizarea tipurilor de protectie 14% 7% 1% 2% TM P D UM Knowledge and application % of the different forms of IP Trademark Patent Design Utility model Geo. indicator False I.. I. Building Networks and Services.

14. 14 II. Raising Awareness and Expanding Education  VIP Campaign Entrepreneurial Information Program on Innovation (Launched in September 2005)

15. 15 II. Raising Awareness and Expanding Education  Higher Education:

16. 16 II. Raising Awareness and Expanding Education

17. 17 III. Providing Economic Incentives  Funds  Protecting IP abroad: 90% of expenses covered since 2003  Protecting IP abroad and preparing for commercialisation: prototyping, test series, market survey, sales development for SMEs.

18. 18  Funds  Discrimination of applications: Preference should be given to applications having obtained IP protection (according to Innovation Law, [Art.7(5)])  Funding SMEs to attend training programs fostering entrepreneurial skills (up to 10.000 EUR per applicant!) III. Providing Economic Incentives

19. 19  Funds  InnoCHEQUE system (Since July 2005) Applicable in the following fields of IP: - Technology transfer, - IP and copyright consulting, - Novelty search and patent search, - Obtaining national IP protection. III. Providing Economic Incentives

20. 20  Tax incentive The expenditures spent on obtaining and maintaining national IP protection can be deducted from tax base (Since 2005) III. Providing Economic Incentives

21. 21 An Example for Good Practice  VIVACE Programme was chosen as a good practice for Benchmarking National and Regional Support Services in the field of Industrial and Intellectual Property (IIP) for SMEs for Pro Inno Europe EC DG Enterprise Unit D. 4

22. 22 Elements of Good Practice Example of what can work in the EE context Contractual agreements with expert staff Broad approach Little historic burdens to cope with Standardized training for experts Standardized services

23. Thank you for your attention! Eva Bakos tel: +36 1 474 5529 fax: +36 1 474 5549 email: eva.bakos@hpo.hu