1. Introduction to Communication
Lesson 1
Introduction to Communication

2. Common Core/Next Generation Standards addressed.
WHST.6‐8.1-Write arguments to support claims with clear reasons and relevant evidence. (MSLS2‐4)
SL.8.1-Engage effectively in a range of collaborative discussions (one‐on‐one, in group’s, and teacher‐led) with diverse partners on grade 8 topics, texts, and issue’s, building on others’ ideas and expressing their own clearly. (MS‐LS2‐2)
SL.8.5-Include multimedia components and visual displays in presentations to clarify claims and findings and emphasize salient points. (MS‐LS3‐1),(MS‐LS3‐2)

3. Career cluster – Agriculture food and natural resources
Cluster Content Standard: The student will demonstrate competence in the application of leadership, personal growth and career success skills necessary for a chosen profession while effectively contributing to society.
CS Performance Indicator: Relationships: Build a constituency through listening, coaching, understanding and appreciating others.
CS a. Engage in a
conversation with others to
identify their interests and
aspirations.

4. Bell Work! Why is listening an important part of Communication?
How can parliamentary procedure be considered a communication technique?
Are there rules that should be followed as a part of group/public communication?
What do you believe is the most important part of communicaiton?

5. What is Communication?

6. Terms
Interference
Leadership
Mass-media communication
Message
One-to-one communication
Parliamentary procedure
Barrier Channel Communication Deadline Feedback Filtering Group communication Interference

7. Terms
Public communication Receiver Selective perception communication Semantics Sender

8. Identify factors that may result in failure to communicate.
Interest Approach
Identify factors that may result in failure to communicate.
Identify the many ways in which humans communicate.

9. Student Learning Objectives
Identify the components of the communication process.
Identify the five different levels of communication.
Explain the barriers of successful communication.
Explain the relationship between communication and leadership.
Define communication and explain its purpose.

10. What is communication and its purpose?
I. Communication is a complex process involving distinct elements that together convey a message.

11. What is communication and its purpose?
Communication may be defined as the process of sending and receiving messages in which two or more people achieve understanding; the process of exchanging information.

12. What is communication and its purpose?
1. Each workday consists of listening and talking 75% of the time.
2. In the workplace, managers spend 70% of their time communicating.
3. Most people fail in the workplace because of poor communication.

13. What is communication and its purpose?
Three major goals or purposes of communication.
To inform: the process of giving information to another person.
To influence: the process of persuading a person’s behavior.
To express feeling: the process of explaining feelings.

14. Major components of communication
The major components of the communication process (sender, message, and receiver) are present whenever there is communication.

15. Major components of communication
Two factors that affect the success of communication
- deadlines
- interferences.

16. Major components of communication
A Deadline is the limited time one has to communicate about a problem or gather information.

17. Major components of communication
Interferences are referred to as “noise” or barriers to communication.

18. Major components of communication
There are three major components of the communication process:
Sender/Talking
Message
Receiver/Listening

19. Major components of communication
The Sender wants to communicate something and decides to speak, write, send nonverbal signals, or produce a visual message.

20. Major components of communication
The Message is the information that is being transmitted from sender to receiver.

21. Major components of communication
The Receiver wants to understand the sender’s meaning and listens, reads, or observes the nonverbal signals of visual information.
The Channel is the linkage between the sender and the receiver.
Feedback is the return channel from the receiver to the sender that allows the evaluation of communication.

24. The five levels of communication
As communicators we participate in five levels of communication activity.
Self-communication
One-to-one communication
Group communication
Public communication
Mass Media communication

25. Self-communication
Communication directed to yourself, sometimes referred to as an interpersonal conversation.
It is a never-ending process.
External communication will not be successful until you effectively communicate with yourself.

26. One-to-one communication
Communication that takes place when an individual communicates directly with another person.
This can be informal, such as a quick hello, or formal, such as a prepared presentation.
This is the most widely used form of communication.

27. Group communication Discussion within groups of people.
In group communication, each participant must have equal opportunity for speaking.
This form of communication is used most widely in informal settings, such as departmental meetings, board meetings, and business meetings.

28. Public communication Presentations to groups of 20 to 25 participants.
This includes oral presentations, press conferences, classroom situations, work shops, etc.
In a public encounter, one person at a time has the presentational responsibility while others in attendance act as message receivers.

29. Mass-Media Communication
Takes place when the sender is separated by some communication medium, print, film, radio, or television, from the receiver.

30. Barriers of communication
When there are barriers or interferences in the communication process, effective communication cannot exist.

31. Barriers of communication
There are six major barriers that can affect communication.
Selective perception
Poor listening skills
Credibility of the sender
Semantics
Filtering
Avoiding details

32. Selective Perception
Occurs when people block out information that they do not want to hear.
This is sometimes referred to as selective listening.

33. Poor Listening Skills has his or her mind on something else
Poor listening skills occur when the receiver:
has his or her mind on something else
is not interested in the subject
or has a poor knowledge of the subject

34. Credibility of the Sender
Credibility of the sender affects how people will receive a message.
If the receiver perceives the sender as insincere, communication barriers will exist.

35. Semantics
Semantics is when the same words mean entirely different things to different people.
Slang is often referred to as semantics.

36. Filtering
Filtering is manipulating the information so it is perceived as the receiver desires.
This frequently occurs in management when there are several levels.

37. Avoiding Details
Avoiding details - our minds usually avoid detail and cannot remember many details in a short period of time.

38. Barriers of communication
Barriers are sometimes referred to as interference.
They can exist in the environment, from the sender, in the message, or from the receiver.

39. Barriers of communication
Interference from the environment can be described as “static”, it’s similar to what you hear on the radio or television.
Interference may occur from the sender if the information is inaccurate or if the sender misinterprets the receiver’s feedback.

40. Barriers of communication
Interference in the message is usually the result of sending inappropriate words, signals, or images.
Interference from the receiver is usually the result of the receiver’s personal opinions keeping him or her from listening or reading with an open mind.

42. Good leaders are good communicators.
Why are communication skills important in developing good leadership techniques?
Good leaders are good communicators.
Leadership is the ability to move or influence others to achieve individual and/or group goals.
All forms of communication are important when working with others.

43. It is used in local, state, and national government.
Why are communication skills important in developing good leadership techniques?
Parliamentary procedure is a method of conducting meetings in an orderly manner that is based on Roberts’ Rules of Order.
It is used in local, state, and national government.

44. Review/Summary Describe communication.
Identify the five levels of communication.
What are the major components of communication?
Explain the importance of a deadline.
What is leadership?
Explain how Parliamentary Procedure is used in communications.

45. The End!