1. Technology roadmap

2. Topics 1.- Cellular Device SOP- Cellular Device SOP 2.- Scheduled Reports UpdateScheduled Reports Update 3.- SIMs Related Issues- SIMs Related Issues 4.- Stolen and damages related Issues- Stolen and damages related Issues 5.- Asset Management SystemAsset Management System 6. - Project In Pipe linesProject In Pipe lines

3. Daily, Weekly, Monthly Reports Status Reports NameDailyWeeklyMonthComments Call Cycly Analyzer(Callage Compliance) Completed will be busted from this week INSHA ALLAH Instore Routine- Checkedstore Busting only at National Level Perfect Store Tracker - Compliance Successfully received from CD,ZMM,AMM,FMM at 15th Sept 2014 AMM CheckedStore Summary Busted on 8th Sept 2014 but stopped due to discrepancy reported, we are looking in discrepancy and will set on bust soon INSHA ALLAH AMM CheckedStore Details FMM CheckedStore Summary FMM CheckedStore Details Start of Day-National Successfully received from CD at 18th Sept 2014 (Today) Start of Day-Zonal Successfully received from ZMM at 18th Sept 2014 (Today) Start of Day- Area Manager Successfully received from AMM at 18th Sept 2014 (Today) Active/Inactive Field Force Details Successfully received from CD,ZMM,AMM,FMM at 18th Sept 2014 (Today) Accepted Vs Actual Call Compliance Successfully received from CD,ZMM,AMM,FMM at 18th Sept 2014 (Today) Monthly Accepted Vs Actual Call Compliance Successfully received from CD,ZMM,AMM,FMM at 8th Sept 2014 FM Checklist-Perfect store Checklist-Field Manager (By Category) Change Request Required to Bust these reports. FM Checklist-Perfect store Checklist-Field Manager (By Element) AM Checklist-Perfect store Checklist-Field Manager (By Category) AM Checklist-Perfect store Checklist-Field Manager (By Element) Image Report Successfully received from CD,ZMM,AMM,FMM at 17th Sept 2014 (Yesterday) Gap SKU Report (Daily) Successfully received from CD,ZMM,AMM,FMM at 17th Sept 2014 (Yesterday)

4. Sno.Area Manager NameMerchandizerMobile NumberStatus 1Omer DuraniUzair Ali0301-8374361 Through FranchiseInactive 2Omer DuraniSarfarazuddin0301-8374355 Through FranchiseActivated 3Saad Ullah DuraniMuhammad Waqas0301-8374884Through FranchiseActivated 4Mudassar HameedSaqib Hussain0301-8375059Through FranchiseActivated 5SagheerWasif Ali0301-8374642Through HelplineActivated 6SagheerMohsin Ramzan0301-8374649Through HelplineActivated 7SagheerAhsan Raza0301-8374653Through HelplineActivated 8SagheerShahid Farooq0301-8375248Through HelplineActivated 9SagheerShahbaz Umer0301-8375249Through HelplineActivated 10Jehanzaib QamarYasir Ahmed0301-8374771Dispatched TodayActivated 11Jehanzaib QamarRashid Hussain Shah0301-8374769Dispatched TodayInactive 12Jehanzaib QamarAbdul Kafeel0301-8374770Dispatched TodayActivated 13Jehanzaib QamarArqam Saeed0301-8374734Dispatched TodayActivated 14Jehanzaib QamarWaseem Bulbul0301-8374728Dispatched TodayActivated 15Saad Ullah DurraniMohsin Ali0301-8374841Dispatched TodayActivated 16Saad Ullah DurraniM.Naeem0301-8374859Dispatched TodayActivated 17Saad Ullah DurraniQamar-Ul-Hassan0301-8374852Dispatched TodayActivated 18Saad Ullah DurraniIBRAR0301-8375191Dispatched TodayActivated 19Muhammad SagheerHassan Raza0301-8374675Dispatched TodayActivated 20Muhammad SagheerAbdul Mateen0301-8374627Dispatched TodayActivated 21Muhammad SagheerHaseeb Saleem0301-8374656Dispatched TodayActivated 22Salman MunirSh. Waqas Ahmad0301-8375287Ready to Dispatch 23Salman MunirSufyan Ahmad0301-8375097Ready to Dispatch 24Zuhair IqbalKamran Farooq0301-8374950Ready to Dispatch 25M. Omer KhanMuhammad Gulzar0301-8375149Ready to Dispatch SIMs Issues

5. GAP SKU Summary On or after Sep 15, 2014 FaisalabadIslamabadJhelumKarachiLahore MultanSukkur StoresGAP SKUsStoresGAP SKUsStoresGAP SKUsStoresGAP SKUsStoresGAP SKUsStoresGAP SKUsStoresGAP SKUsStoresGAP SKUs Category Name Beverages235398038133394811133527 322396437 Cooking Aids25419841910715417194214 286196219 Desserts21928792813024350284623 326286128 Hair Care20487758812972349934682 348946478 House Hold Care2842092201611548120 5415347206620 Laundry24342834214732382424530 333426342 Noodles282148514160941314 579310146314 Personal Wash22361846315350351634458 348636661 Skin Care24049855817240415576353 361596859 Spreads308111001193646111 506266115711 NORTH Sep 16, 2014 FaisalabadIslamabadJhelum StoresGAP SKUs StoresGAP SKUsStoresGAP SKUsStoresGAP SKUs Category Name Beverages2123872381243740839 Cooking Aids232197719981540719 Desserts1962870281212438728 Hair Care1848769881206537398 House Hold Care2571986191521449519 Laundry2204277421383043542 Noodles256147814151948514 Personal Wash2026178631444642463 Skin Care2164978581634045759 Spreads27511921190645711 Total300323102335207283609347

6. Pre November 2013 No use of handheld technology Paper based record keeping Difficult to identify trends

7. Current reality

8. COMPOSA mobility was introduced Users were trained on the use and advantages

9. Current reality Store owners were briefed on the technology In-store data gathering was simplified

10. Current reality o Three projects currently on COMPOSA Call cycle accept and reject – This feeds the start of day report, defines how mkt is working In- store routine – This feeds the In-store routine report and the feet-on-street monitor – Confirms outlet coverage per day and per week Perfect store checklist – This feeds the perfect store report and planned vs. actual calls report

11. Feet on street monitor

12. Start of day report Customised reports burst to Zonal AMM and FMM Achieving in excess of 90 % log in rate, compares very favourably with other markets POP coverage shows plan for day and also dropped calls Rejection reasons give insights E.g. store permanently closed shows call cycle must be updated Resource width - effectiveness and effeceincy guidelines

13. Start of day report Report shows 5193 calls planned and 3886 achieved 66 % versus planned and 88 % versus accepted Helps define effectiveness of route planning and gaps

14. Start of day report - detail Regional detail in report for follow up/gap closing

15. Perfect store checklist Perfect store reports can be viewed either by perfect store element or by Unilever category

16. In-store routine report Can be used for appraisals / scorecards for Merchandisers and Field Merchadiser managers

17. Next Generation Opportunities

18. Next generation reporting SLOB’s – Slow and absolute lines Here we can use COMPOSA to determine lines that are not selling out from outlet level Can support innovation feedback and reduce returns/damages, enhance supply chain Grey imports tracker COMPOSA can be used to monitor the impact and extent of grey imported products on shelf in the outlets Point of sale management All point of sale materials can be tracked using COMPOSA. Both the distribution and availability Qualitative, practical limitations, correct print runs can be established to cut costs/waste/sustainability Short dated stock tracker Expiry dates on stock monitored using COMPOSA to ensure relevant action is taken when certain products start to reach the end of their shelf life. Foods /Ice Cream and short dated lines can be couponed to increase sales. Gap SKU reporting COMPOSA will be used to keep track of key lines that are out of stock on shelf in the outlet Outlet map reporting Map based colour robot reports to indicate status of certain KPI’s, PS status and efficient route planning

19. Outlet map reporting Stores to be colour coded for V Perfect vs N Perfect

20. Outlet map reporting PS Before PS After Stores must be mapped to the KD Efficient and Ineficient KD’s can be identified

21. General

22. Workshop in Lahore Master data management, Call cycles and COMPOSA

23. Distributor in Karachi Current point of sale material management

24. Merchandiser meeting Briefing the team on COMPOSA enhancements and refresher training