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Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

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Presentation on theme: "Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market."— Presentation transcript:

1 Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market segment  Cutting-edge Web site and agent technology tools  Real estate industry leading Web site windermere.com  Community commitment through the Windermere Foundation

2 Welcome Home Know that your happiness is my only goal. There are few things in life more important than your home. I understand that a home is about making memories and a place where dreams come true. It’s about family, friends and experiences you cherish. A home is where life takes place. My part in this process is to help you easily, quickly and safely reach the next chapter of your life.

3 Your rights in this Partnership You have the right to:  Expect prompt and caring service.  All of the correct information, immediately.  Find exactly what you want quickly and easily.  Expect me to know everything about the home, the neighborhood and your dreams.  Expect me to guide you through every step of the process.  The ultimate real estate experience. I fully expect to honor your rights and because of that, our journey will be mutually rewarding.

4 Our Extended Family Windermere at a glance  Established 1972  Number of offices 350  Number of agents 7,500  Gross transactions $21 billion For more than three decades, we’ve been providing memorable experiences for our clients in a way that’s uniquely Windermere.

5 Our Extended Family Our commitment to building vibrant communities has helped our company grow from one office to more than 350 offices, with 7,500 sales associates in ten states. We really appreciate the chance to get to know you, our clients, in neighborhoods across the West.

6 Windermere Your Office Name at a glance  Established (year)????  Number of agents???  Total sales volume$???,???,???

7 Windermere Foundation Helping Homeless Families  Created in 1989  Supports programs that help homeless and low-income families  Every time I complete a real estate transaction, I make a donation to the Foundation  My office supports (org name) through the Foundation

8 Windermere Community Service Day Dedicated to the Community  One day each year, since 1984  All Windermere associates take off a day give back to the communities in which we live and work  Hands-on assistance to organizations in our community  This year, my office spent the day…

9 How I am Compensated 444,444 44,444 Helping you sell your home is my top priority  I’m an independent contractor  I’m paid by commission only after a sale is complete  I retain only a portion of the total commission

10 Moving Out of the Area Windermere’s membership with Leading Real Estate Companies of the World® connects me to knowledgeable agents worldwide. And since so much of real estate is based on relationships, I’m able to pull together resources that will facilitate your relocation. No matter where you need to move, I can place you in good hands.

11 Real Estate Relationships Worldwide

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13 Leading Real Estate Companies of the World®

14 Experience  15 years experience in Seattle  Specializing in the Sand Point area Training  Currently hold Broker’s License  Hold several designations including ASP, SRES, IMS  Certified instructor in the State of Washington Professional Profile Jane Agent

15 My Support Team is Here for You My support team helps me provide top-notch customer service to clients.

16 I’ll Maximize My Network for You Drawing on the strength of the personal and professional network that I have built, I will easily find qualified buyers for your home.

17 Coordinating the Closing

18 How I Help You Sell Your Home My responsibilities:  Explain basic real estate principles  Research your home’s value  Market your property  Negotiate the purchase  Help close the transaction

19 Sources buyers use in their home search Finding Buyers for Your Home

20 Where buyer found home they eventually purchased Finding Buyers for Your Home

21 Marketing Your Property My customized marketing approach includes:  Preparing your home for sale  Maximizing advertising and marketing opportunities both online and in print  Your property included on www.windermere.com and the Multiple Listing Service for maximum exposure to potential buyers

22 Put Your Home on Our Home Page Attract Buyers on Windermere.com  Our Photo Gallery feature lets buyers take a virtual tour  The myWindermere feature sends buyers an e-mail if your home is a match  Open House search lets buyers know when your house will be held open.

23 I’ll Put Your Home on My Home Page JoeAgent.myWindermere.com  I can set your home as a featured property on my home page.  Buyers using the myWindermere feature will receive an e-mail if your home is a match  Additional tools that attract buyers such as our Photo Gallery feature, PropertyPoint™ map search.

24 Attracting Buyers with Online Advertising I will use online advertising opportunities to get your property in front of potential buyers. One such opportunity is with Trulia.com. Windermere Real Estate has engaged in an advertising partnership with Trulia that enables me to increase the exposure of your property by posting it to the Trulia website.

25 Deciding to put your home on the market is a big decision. And it cannot be stressed enough how important it is to price your property correctly from the beginning of the process. Positioning Your Home on the Market

26 Recognizing Key Market Factors We do not control:  Location  Competition  Market Conditions We can control:  Condition of the house  Terms  Price

27 The 80/20 Rule There are two major factors in selling your home:

28 Pricing Your Property Determining price is the most critical step in preparing your home for sale, so you can get the highest return in the least amount of time.

29 Pricing Your Property  Pricing strategy depends on market conditions  Best exposure during the first 3 to 5 weeks  Well-priced homes sell quickly  The longer a home is on the market, the lower the selling price  The “right” price attracts qualified buyers  Overpricing a property loses buyers that are looking and are ready to purchase at the “right” price

30 Increase Marketability Showing Your Property Strategies to target the most interested buyers:  Real estate agent previews  Windermere.com Open House search  Controlled access to your property  Create a welcoming Open House experience

31 Buyers Go Beyond Search on Windermere.com

32 Buyers enjoy features such as:  Photo Gallery  Interactive map search  myWindermere  RSS Feeds  Open House search Our Website Attracts Buyers

33 Windermere’s Exclusive Photo Gallery Photo Gallery is a multi- media presentation tool that I can use to highlight your property’s best features.  Take a virtual tour of the home anytime online.  Include unlimited high quality photos featuring exterior and interior shots.  PDF, Flash and video files can also be attached to the Photo Gallery

34 Windermere’s Premier Program for Luxury Properties Created more than a decade ago to meet the unique demands of marketing and selling luxury homes. Benefits include:  Special advertising opportunities  Enhanced Web presence  Networking with other agents in high-end market  Unique signage and logo


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