Download presentation
Presentation is loading. Please wait.
Published byMarian Price Modified over 9 years ago
1
LOCAL EXPERTISE TRADITIONS
2
About Coldwell Banker Traditions Company Statistics (as of 1/1/15) 4 offices 36 Sales Associates $59 million in sales volume Over 220 transactions Serving the local real estate market continuously since 1885 One of only 6 offices in the entire Coldwell Banker organization involved in Beta testing of new technology for 2015 Our History Established over a century ago as Brooks Real Estate, our company was based on the principals of Client Service and Community Commitment. The tradition continues! True Quality Service is what we deliver to every client every day. We understand the complexities of today's real estate transactions, but we make it easy -- we lead our clients through the entire process of buying or selling a home. Our commitment to the community is reflected in our participation in local and state Realtor organizations. We believe it's important for us to be active in serving the community as well as our clients. To maximize our client service capabilities, in January of 1997 we became a member of the Coldwell Banker Residential Affiliates, the premier real estate franchise organization in North America. Founded in 1906 and dedicated to customer support, Coldwell Banker was the obvious choice for us because we believe it was the best choice for our clients! TRADITIONS
3
Rapid Response Our lead management system notifies me immediately When homebuyers inquire about your house, they want a rapid response TRADITIONS
4
ABOUT YOU AND YOUR HOME
5
About You Why are you moving? What is your timing for selling? What is your timing for moving? What role does timing and pricing play in your decision? What are you looking for from me? What challenges, if any, do you see in selling your home? TRADITIONS
6
About Your Home What are your favorite things about your current home and neighborhood? What do your friends like about your home? What are some of your favorite memories that have taken place in your home? What amenities are around you (parks, restaurants shopping, transportation, etc)? TRADITIONS
7
GLOBAL NETWORK TRADITIONS
8
Global presence: 49 countries/3,100 offices Over 107 years providing real estate service $208 billion in US sales volume in 2013 (2014 statistics coming soon!) Source: 2013 data for Coldwell Banker® affiliated offices throughout the world
9
TRADITIONS
10
Real Trends Top 500 Report* (in Billions) TRADITIONS
12
coldwellbanker.com Coldwell Banker ® has more unique web visitors than any other real estate brand* Coldwellbanker.com had over 47 million visits in 2013 Featuring lifestyle, affordability and keyword search tools for fast and easy browsing Multiple images and video showcase the unique features of your house *Nielsen/Net Ratings Report for real estate Web sites, January-December 2013 TRADITIONS
13
Coldwell Banker ® Web Partnerships Your house will also be promoted on multiple partner websites Properties listed at $1,000,000 or higher will also be featured on these luxury websites TRADITIONS
14
Coldwell Banker ® Seller Services Guarantee Coldwell Banker was the first national brand to guarantee its services This Guarantee outlines the full scope of services I will perform as your exclusive listing agent List your home with the confidence a Guarantee provides TRADITIONS
15
MARKETING PLAN ENTER YOUR COMPANY DBA HERE
16
Source: The 2013 National Association of Realtors ® Profile of Home Buyers and Sellers. Information Sources Used in the Home Search (% of Home Buyers) TRADITIONS
17
Marketing Activities Internet Marketing ColdwellBanker.com CBTraditions.com Up to 4 local MLS’s (Multiple Listings Services) Over 800 additional websites, such as Zillow, Trulia, Realtor.com and Homefinder *2013 National Association of Realtors ® Profile of Home Buyers and Sellers. Nine in 10 home buyers used the Internet to search for homes* TRADITIONS
18
Marketing Activities To showcase your property I will: Develop a custom plan to enhance property attributes Take pictures Promote at a Coldwell Banker office meeting Begin customizing an Internet Marketing program specific to your property TRADITIONS
19
Home Enhancement Custom plan to enhance your property’s appearance, including: Identify problem areas Smaller rooms Room with unattractive view Share tactics to address Furniture placement Rug removal Paint colors Recommend specialists Handyman Paint contractor Cleaning service Yard service Pool cleaning and deck refresh Home staging designers
20
MARKET CONSIDERATIONS TRADITIONS
21
Competitive Price Lines TRADITIONS
22
Competitive Market Analysis Comparable houses on the market TRADITIONS
23
Competitive Market Analysis Comparable houses that failed to sell TRADITIONS
24
Recently Sold 125 Main Street Any town, Anywhere Zip/Postal Code List Price Sold Price Time on Market BedsBathsSq Ft $000,000$000,000X Weeks 000 PHOTO HERE 125 Main Street Any town, Anywhere Zip/Postal Code PHOTO HERE List Price Sold Price Time on Market BedsBathsSq Ft $000,000$000,000X Weeks 000 TRADITIONS
25
Setting the Right Price The Property Appeals To: 15% Over Market Value 10% Over Market Value Fair Market Value 75% Of The Market If The Asking Price Is: 10% Of The Market 30% Of The Market 60% Of The Market 10% Under Market Value TRADITIONS
26
Market Analysis Summary & Recommendation Anticipated Selling Price:$000,000 Recommended Selling Price:$000,000 Recommended Financing Terms Other Recommendations Purchase Home Protection Plan Text here TRADITIONS
27
©2014 Coldwell Banker Real Estate LLC.. All Rights Reserved. Coldwell Banker Real Estate LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each Office is Independently Owned and Operated. Coldwell Banker® and the Coldwell Banker Logo are registered service marks owned by Coldwell Banker Real Estate LLC. Each agent and broker is responsible for complying with any consumer disclosure laws or regulations.
Similar presentations
© 2024 SlidePlayer.com Inc.
All rights reserved.