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ISTANBUL CONVENTION & VISITORS BUREAU. ICVB has been founded in 1997 as an economic administration of TUGEV ( Tourism Development and Education Foundation)

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Presentation on theme: "ISTANBUL CONVENTION & VISITORS BUREAU. ICVB has been founded in 1997 as an economic administration of TUGEV ( Tourism Development and Education Foundation)"— Presentation transcript:

1 ISTANBUL CONVENTION & VISITORS BUREAU

2 ICVB has been founded in 1997 as an economic administration of TUGEV ( Tourism Development and Education Foundation) ICVB has been founded in 1997 as an economic administration of TUGEV ( Tourism Development and Education Foundation) It has 50 members (hotels, congress centers, PCOs, service suppliers, restaurants, audio visual company...) including the supportive bodies such as industry associations (TUROB, TURSAB) and ITO, TOBB, Istanbul Metropolitan Municipality It has 50 members (hotels, congress centers, PCOs, service suppliers, restaurants, audio visual company...) including the supportive bodies such as industry associations (TUROB, TURSAB) and ITO, TOBB, Istanbul Metropolitan Municipality

3 ICVB VISION To promote Istanbul worldwide as a premier business and leisure destination and to provide industry leadership by securing business for the community and encouraging the full support of relevant industry forces.

4 ICVB MISSION Create a greater awareness of Istanbul the destination and ICVB to buyers and suppliers as well as the industry at large both within Turkey and externally

5 MARKETING ACTIVITIES Trade shows and exhibitions ( event organizations during shows, presentations) Trade shows and exhibitions ( event organizations during shows, presentations) Int’l sales visits and/or workshops, roadshows Int’l sales visits and/or workshops, roadshows National sales visits National sales visits Workshops of industry associations (ICCA, EFCT, IACVB) Workshops of industry associations (ICCA, EFCT, IACVB) Database Marketing ( ICCA, UIA ) Database Marketing ( ICCA, UIA ) Bidding and presentations Bidding and presentations Mailing campaigns, extension of ICVB Database Mailing campaigns, extension of ICVB Database Promotional materials, newsletters, Istanbul e-bulletin Promotional materials, newsletters, Istanbul e-bulletin Fam trips and site inspections Fam trips and site inspections PR activities PR activities

6 Advertising in MICE industry magazines, Istanbul insert, special issues Advertising in MICE industry magazines, Istanbul insert, special issues Memberships to International Associations ( UIA, MPI, WTO) Memberships to International Associations ( UIA, MPI, WTO) Web-site, e-marketing Web-site, e-marketing Representation Companies Abroad Representation Companies Abroad Sponsorships Sponsorships Membership Marketing Membership Marketing Business and social events Business and social events Training & Education & Statistics Training & Education & Statistics MARKETING ACTIVITIES

7 ICVB ACTIVITIES BUSINESS CONFIRMED TO THE CITY Congress of the European Association of Urology EAU 2005 8.500 Congress of the European Association of Urology EAU 2005 8.500 International Union of Architects UIA 2005 8,000 International Union of Architects UIA 2005 8,000 European Nuclear Medicine EANM 2005 4,000 European Nuclear Medicine EANM 2005 4,000 European Society of Medical Oncology ESMO 2006 6,000 European Society of Medical Oncology ESMO 2006 6,000 World Accounting Congress WCOA 2006 5,000 World Accounting Congress WCOA 2006 5,000 International Communication Congress ICC 2006 2,500 International Communication Congress ICC 2006 2,500 IEE Int.Conference on Micro ElectroMechanical Systems MEMS2006 600 IEE Int.Conference on Micro ElectroMechanical Systems MEMS2006 600 European Movement Disorders MDS 2007 2,500 European Movement Disorders MDS 2007 2,500 World Chambers Congress 2007 1,750 World Chambers Congress 2007 1,750 International Air Trafic Controllers IFATCA 2007 1,000 International Air Trafic Controllers IFATCA 2007 1,000 ECCEO – Eurpean Clinical Economic ECCEO – Eurpean Clinical Economic Aspects of Osteoporosis and Osteoarthrisis2008 5,000 Aspects of Osteoporosis and Osteoarthrisis2008 5,000 Int. Research Group on Wood Preservation IRG2008 350 Int. Research Group on Wood Preservation IRG2008 350 European Association on Perinatal Medicine EAPM2008 2,000 European Association on Perinatal Medicine EAPM2008 2,000 Congress of World Federation of Hemophilia WFH2008 4,500 Congress of World Federation of Hemophilia WFH2008 4,500 International Seed Federation ISF 2011 1,500 International Seed Federation ISF 2011 1,500

8 ICVB ACTIVITIES INTERNATIONAL MICE TRADE FAIRS CONFEX LONDON CONFEX LONDON EMIFF BRUSSEL EMIFF BRUSSEL SEA TRADE MIAMI SEA TRADE MIAMI IMEX FRANKFURT IMEX FRANKFURT TRAVEL TURKEY ISTANBUL TRAVEL TURKEY ISTANBUL IT&ME CHICAGO IT&ME CHICAGO M&IT LONDON M&IT LONDON BTC FLORENCE BTC FLORENCE EIBTM BARCELONA EIBTM BARCELONA

9 ICVB ACTIVITIES SECTORAL ASSOCIATIONS MEETINGS/WORKSHOPS ICCA Category D Meeting at IMEX ICCA Database Workshop at IMEX ICCA Association Dinner at IMEX ICCA Association Day at EIBTM ICCA Category D Meeting at EIBTM ICCA General Assembly ICCA Category D Client /Supplier Workshop EFCT, ECM Workshop EFCT Politician’s Forum at IMEX EFCT General Assembly IMV Roadshow

10 ICVB ACTIVITIES PROMOTIONAL MATERIALS PRINTED MPG ISTANBUL BROCHURE WITH MEMBERS LISTING QUARTERLY ICVB NEWS MONTHLY E-BULLETIN ISTANBUL POSTERS WEB SITE PROMOTIONAL MATERIALS FOR EACH FAIR ATTENDED (MAPS, POSTCARDS, POSTERS..) STANDING BANNER FIX

11 OTHERS Istanbul, City of Congresses – Brussels Palais Des Beaux Arts Istanbul, City of Congresses – Brussels Palais Des Beaux Arts Erzurum Winter Universiade 2009 Presentation - Inssburg Erzurum Winter Universiade 2009 Presentation - Inssburg Destination Turkey Workshop – Copenhagen/ ICVB-TURSAB-THY Destination Turkey Workshop – Copenhagen/ ICVB-TURSAB-THY WTO – New Paradigms For City Tourism Management – MICE requirements and opportunities WTO – New Paradigms For City Tourism Management – MICE requirements and opportunities ICCA Booklet For Convention & Visitors Bureau ICCA Booklet For Convention & Visitors Bureau ICVB ACTIVITIES

12 1.USA 2.Germany 3.Spain 4.France 5.UK 6. Netherlands 7.Italy 8.Australia 9.Japan 10.Austria 33.Turkey TOP 10 COUNTRIES AS PER NUMBER OF ASSOCIATION MEETINGS IN 2004

13 TOP 10 CITIES AS PER NO OF ASSOCIATION MEETINGS IN 2004 1.Barcelona 2.Vienna 3.Singapore 4.Berlin 5.Hong Kong 6. Copenhagen 7.Paris 8.Lisbon 9.Budapest 10.Stocholm 26.Istanbul

14 1.USA 2.France 3.Germany 4.Italy 5.Japan 6. UK 7.Spain 8.India 9.Austria 10.Australia 26.Turkey TOP 10 COUNTRIES AS PER NO OF PARTICIPANTS IN 2004

15 1. Paris 2. London 3. Vienna 4. Munich 5. Barcelona 6. Prague 7. Bangkok 8. Berlin 9. Beijing 10. Cancun 23. Istanbul TOP 10 CITIES AS PER NO. OF PARTICIPANTS IN 2004

16 THANK YOU


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