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MEEC Chapter One Introduction to the Meetings, Expositions, Events and Conventions Industry HT-MGT 397G (replaces 331 & 333) Meeting, Convention & Event.

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Presentation on theme: "MEEC Chapter One Introduction to the Meetings, Expositions, Events and Conventions Industry HT-MGT 397G (replaces 331 & 333) Meeting, Convention & Event."— Presentation transcript:

1 MEEC Chapter One Introduction to the Meetings, Expositions, Events and Conventions Industry HT-MGT 397G (replaces 331 & 333) Meeting, Convention & Event Management Dr. Chris Roberts

2 What is a Meeting? A gathering for business, educational or social purposes. Associations often use the term to refer to a combination of educational sessions and exhibits. This can include seminars, forums, symposiums, conference, workshops, clinics, etc. Source: Convention Industry Council (2001, December 21). Preliminary Report of the APEX Terminology Panel. Retrieved from Convention Industry Council, Accepted Practices Exchange, Web site:

3 Industry Terminology & Practice Incentive Travel Incentive Event, Incentive Meeting, Incentive Travel Company Convention Seminar Workshops Working Session, Breakout Sessions, Clinic Congress Symposium, Forum Expositions Exhibition, Trade Fair, Trade Show

4 Industry Terminology & Practice Conference Meeting Domestic Meeting, National Meeting Retreat Assembly Class Institute Lecture Panel

5 Organizational Structure Lodging Food Beverage Transportation Attractions Entertainment Shopping Seven Major Divisions

6 Industry History 1895 – Detroit businessmen form first CVB 1910 – predecessor to the American Hotel and Lodging Association is founded 1916 – predecessor to the American Society of Association Executives is founded Post World War II travel and meetings expand. Hotels build and expand state of the art meeting facilities 1949 – Convention Industry Council formed

7 Industry History 1957 – Professional Convention Management Association (PCMA) founded 1960s – The Conrad Hilton Hotel in Chicago establishes first convention service manager position 1972 – Meetings Professional International (MPI) is founded 1976 – first academic meeting planning program established at Metropolitan State College in Denver 1985 – Certified Meeting Professional (CMP) program established

8 Industry History 1989 – US Department of Labor adds job title of Meeting and Convention Planner to National Code Directory 2000 – US Bureau of Labor Statistics adds Meeting and Convention Planners ( ) category to Standard Occupational Classification

9 Economic Impact Meetings Corporate 783, , ,100 Association 189, , ,700 Conventions 11,300 11,600 11,800 Total 984,700 1,021,500 1,033,600 Source: Meetings & Conventions Magazine, Meeting Market Report

10 Economic Impact Attendance Corporate49,900,00051,000,00051,500,000 Association17,900,00015,600,00015,900,000 Conventions11,700,00012,300,00012,500,000 total79,500,00078,900,00079,900,000 Source: Meetings & Conventions Magazine, Meeting Market Report

11 Economic Impact Expenditures (in the Billions) Corporate$10.8$10.2$10.3 Association$14.3$13.7$13.9 Conventions$16.7$16.3$16.6 total$41.8$40.2$40.8 Source: Meetings & Conventions Magazine, Meeting Market Report

12 Economic Impact 2001 Trade Shows $20.5 billion – direct spending $3.6 billion - spent by exhibitors 4,983 events at convention centers 1,070 events at conference center 4,870 events at a hotel 2,262 events not classified Source: Trade Show Exhibitors Association

13 Why Have Meetings? Meet face-to-face Meet with and learn from peers Verbal and non-verbal communication

14 Why Have Meetings? Build “Communities of Practice” Strengthen skills Impact change Observe accomplishments Renew acquaintances Learn new products / services

15 Employment Event Planner Meeting Planner Wedding Planner Hotel Sales Restaurant Sales Entertainment Venue Sales Destination Management Hotels Convention Centers Exposition Services Contractors Convention & Visitors Bureaus

16 What Planners Do Logistics More than counting coffee cups Strategic Support the work towards an organization’s bottom line Anticipate change

17 What Planners Do Types Association Corporate Independent

18 What Planners Do Overview of Site Selection Transportation Arrangements Function Rooms Guest Rooms Exhibits Food & Beverage Negotiating & Legal Considerations Speaker Arrangements Marketing On-Site Management

19 Review What is a Meeting? Terminology Organizational Structure History Economic Impact Why Have a Meeting? Employment What Planners Do


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