1. Starlight Digital Marketing Email Marketing for RubyBet.com www.starlightmanchester.wordpress.com

2. VS. SIMPLY JOIN RUBYBET TODAY, BET £50 ON SCOTLAND V IRELAND TONIGHT AND GET A £50 FREE BET, AND IF STEVEN FLETCHER OR ROBBIE KEANE SCORE FIRST YOU WILL RECEIVE ANOTHER £50 FREE BET! Friday 14 th November 2014 BET NOW Offer subject to terms and conditions DOWNLOAD THE APP TODAY! This advert was designed by Starlight Digital Marketing Agency located in Manchester. Check out our website: www.starlightmanchester.wordpress.com Twitter: @StarlightMCRwww.starlightmanchester.wordpress.com This advert was brought to you by RubyBet, located at www.RubyBet.com. Join today for this exclusive offer shown above and more exclusive offers as a member. Simply sign up and deposit. Free bets and offer subject to terms and conditions. Terms and conditions displayed on the website (click here).www.RubyBet.com CONTACT US: Email: rubybet@rubybet.com Twitter: @rubybetservice Telephone: 0845 222 6900rubybet@rubybet.com Address: 10 Oxford Road, Manchester, Greater Manchester, England, M2 5SP UNSUBSCRIBE

3. Scotland v. Ireland Correct Score odds 0-012.0 Bob Smith Balance: £190.56 MENU 1-17.5 2-215.0 3-336.0 1-08.0 2-012.0 3-0 RubyBet app 28.0 RubyBet phone version of Email

4. Justification of Email Theme Colour: We have chosen red to be the theme colour for the company as it is the colour of a ruby and it can easily attract viewers. Pictures: We have pictures of the football players who are going to play for the match tonight and the flags. Pictures make the page look more fun and presentable. Links: We have put the links for social media right at the top of the page so that viewers can find more information about it. There is a ‘bet now’ sign, so customers can press on it and will be directed to the website straight away. Also, at the bottom of the page, our digital marketing agency is mentioned so this also advertises us. There is an ‘unsubscribe’ button so people can unsubscribe. Layout: The text is placed right in the middle and it is formal and easy for customers to read. The promotion is in big letters and close to the top so it attracts the audience’s attention. Mobile App: There is also a link to download the mobile app on the page. The app will be accessible for customers as some people may not have a computer, or they may just prefer it on their phone and can bet whilst they are outside. Terms and conditions: Terms on conditions are stated so customers know the rules and not how to break them. Contact Details: Contact details are written so customers can get further information if they have any enquires.