1. Free Tools For Measuring Impact 2014 National Native Media Conference Hyatt Regency Santa Clara July 12, 2014 Eric Martin, Interactive Media Specialist visionmakermedia.org/blogs/eric visionmakermedia.org/blogs/eric eric.martin@unl.edu linkedin.com/in/emartin11 linkedin.com/in/emartin11 @martinericmartineric @visionmakrmediavisionmakrmedia

2. “It’s $5 to push the button. It’s $75 to know what button to push.” - John Gregg, Sr. (Hopi)

3. Facebook Insights

4. YouTube Analytics

5. Twitter Analytics

6. Analytics YouTube Built-In Analytics Facebook’s Built-In Analytics *New* Twitters Analytics (Followers, Clicks) Previously Used Twtrland (Followers) Hootsuite Ow.ly Links (Clicks) Google Analytics ConstantContact

7. Google for Non-Profits Free Google Ads (Last year, over $100,000 in free Google Ads) Place Your Own Ad Overlays Asking People to Donate on YouTube Upload Customized Thumbnails for YouTube Videos Direct Donation Button First to Try Out New Features

8. Q&A

9. Continuing the Conversation Tech Blog - http://bit.ly/vmmtechhttp://bit.ly/vmmtech E-mail (eric.martin@unl.edu)eric.martin@unl.edu DM on Facebook or twitter (@visionmakrmedia or @martineric)visionmakrmediamartineric Conference Downtime