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Concept Design of BikeSto Systematic Engineering and Design II Professor Qin Gao.

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Presentation on theme: "Concept Design of BikeSto Systematic Engineering and Design II Professor Qin Gao."— Presentation transcript:

1 Concept Design of BikeSto Systematic Engineering and Design II Professor Qin Gao

2 Slide 2 Structure & Objectives Current Market Situation & Future Market Demand Final Product Design Technology Analysis Financial Analysis Product Variants

3 Slide 3 Current Market Situation We asked 50 people: Only 15 % think BikeSto is NOT a good idea 70 % would subscribe monthly instead of single usage In the student dorms a lot of potential customers

4 Slide 4 Future Market Demand (1/2) “…2005, was a record year for the production of bicycles in China with a 16% increase in the production of bicycles and E-Bikes to a total of 80,430,000 units produced, of which about 65% were exported” 1 “The share of all trips made by bike varies greatly among countries. Chinese cities still register some of the highest cycling rates in the world, despite growing consumer interest in private automobiles. In the most cycled cities, such as Tianjin, Xi'an, and Shijiazhuang, the bicycle accounts for more than half of all trips.” 2 “With expanding urbanization, longer travel distance and increasing salary, e-bikes has been developing at an unprecedented speed in China. The annual production of electric bicycles in China has grown from 58,000 in 1998 to 27 million in 2010.” 3 “Besides commuters and elderly people, students especially high schools students are becoming an important consumer group of e-bikes.” 3 1 http://www.worldometers.info/bicycles/ 2 http://www.worldwatch.org/node/5462 3 http://www.bike-eu.com/market-reports/bchina-2010-b-e-bikes-developing-at-unprecedented-speed-4801.html

5 Slide 5 Future Market Demand (2/2) PEKSHA Zhejiang University Fudan University Nanjing University Wuhan University Shanghai Jiao Tong University San Yat-sen University Beijing University Tsinghua University Beijing Normal University Beijing University of Astronautics & Aeronautics Renmin University of China Nankai University Huazhong University of Science and Technology Sichuan University Xianmen University Xian University Shandong University Harbin Institute of Technology Jilin University University of Science and Technology and China „In 2004 China had 2.236 Universities and Colleges with over 20 million students enrolled.“ 1 Most of China´s universities are located in the metropolitan areas along the east coast 30 31 39 26 33 40 20 70 19 33 23 56 70 60 16 28 58 32 20 23 33 = number of students in thousand 1 CIS: China - Educational System

6 Slide 6 Structure & Objectives Current Market Situation & Future Market Demand Final Product Design Technology Analysis Financial Analysis Product Variants

7 Slide 7 Final Product Design - Final Properties Capacity of BikeSto building: 80 Bikes (10boxes x 4rows x 2stories) Monthly membership: 25,00 ¥ Single usage: 0,50 ¥

8 Slide 8 Final Product Design Final dimensions: 21.64m (length) 10.85m (width) 7.00m (height)

9 Slide 9 Final Product Design Step 1: Activate the parking process with your student ID card

10 Slide 10 Final Product Design Step 2: Robot goes to the storage and gets an empty box out

11 Slide 11 Final Product Design Step 2: Robot goes to the storage and get an empty box out (detailed)

12 Slide 12 Final Product Design Step 3: Robot moves out and to ground floor level

13 Slide 13 Final Product Design Step 4: Robot reaches out and puts the box down onto the cart (1/2)

14 Slide 14 Step 4: Robot reaches out and puts the box down onto the cart (2/2) Final Product Design

15 Slide 15 Final Product Design Step 5: The cart carries the box to the gate for the user

16 Slide 16 Structure & Objectives Current Market Situation & Future Market Demand Final Product Design Technology Analysis Financial Analysis Product Variants

17 Slide 17 Technology Analysis - Simulation Condition Material: alloy steel(cheap, available) Yield strength: 6.20422e+008 N/m^2 Force: 100N (approximately a bike’s weight) Fixed part: shown in picture (green line) Main part of the box Conveyer Base

18 Slide 18 Technology Analysis - Stress & Displacement Calculations (1/2) Deformation: as picture following(mostly in the baseboard) Displacement: Maximum 0.0587723 mm(3402% times larger in the graph) Stress: Maximum 1.34341e+006 N/m^2<6.20422e+008 N/m^2

19 Slide 19 Technology Analysis - Stress & Displacement Calculations (2/2) Deformation: as picture following (mostly in the middle part) Displacement: Maximum 1.18055e-005 mm Stress: Maximum 31964.8 N/m^2 Strain: Maximum 1.2223e-007

20 Slide 20 Structure & Objectives Current Market Situation & Future Market Demand Final Product Design Technology Analysis Financial Analysis Product Variants

21 Slide 21 Financial Analysis Initial investment needed: ~85.000 ¥ Amortization time: 8,06 years Assumed operation grade: 56% (monthly subcriptions / available slots)

22 Slide 22 Structure & Objectives Current Market Situation & Future Market Demand Final Product Design Technology Analysis Financial Analysis Product Variants

23 Slide 23 Product Variants Possible Replacement: rail with conveyor belt moveable in both directions Possible Replacement: bikes with electronic bikes Possible Variant

24 Slide 24 Thanks for your Attention!

25 Slide 25 Backup

26 Slide 26 Business Plan Details Incomemonthly type of customer single feemonthly feedaily incomemonthly income 45monthly subscribers-¥25,00-¥1.125,00 38single user¥0,50-¥19,00 Monthly Income¥1.144,00 Costmonthly costs for servicing and maintenance type of cost monthly cost electricity ¥300,00 yearly inspection (down calculated for every month)¥100,00 other costs (member cards, computer, …)¥500,00 Monthly Cost¥900,00 Amortization Calculation Income Bikesto¥13.728,00 Yearly maintenance-¥10.800,00 Fixed yearly business expenditure-¥1.000,00 Yearly earnings ¥1.928,00 Cost the first year:¥80.000,00 Earnings 1. period (year):¥1.928,00 Earnings 2. period (year)¥1.928,00 …… Earnings 10. period (year)¥1.928,00 Depreciation (linear 10 years)¥8.000,00 Average financial backflow ¥9.928,00 Amortizationtime (in years) 8,06

27 Slide 27 Project Plan Week4159 Final Presentation 23678 Embodiment Design Website Design Conceptual Design Future Outlook & Variance Development Business Plan

28 Slide 28 Variant Design


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