2. Advertising Concept: Reach dads, brothers, sons and just the guys (and sports gals) with a Sports Trivia contest, containing irresistible prizes for these sports fans. Audience Engagement: Users click on the specific sport of their choice. Answer trivia related to that sport and see the correct answers on the confirmation page. Everyone (or everyone who selects the right answers) is entered to win that sport’s prize package. Include a session with a pro from each sport in the prize as a way to further incentivize your audience and drive leads for your clients. For The Win

3. Execute: June Sell To: Multiple Sponsors Potential Clients: Sporting goods retailers (bikes, golf clubs) Electronics retailers (action/sports cameras, televisions, portable speakers) Adventure retailers (jet skis, snow mobiles, boats, cars) Outdoor (ride on mowers, power tools) Large gyms (membership passes, personal training) Database Drivers: Drives audience into database. Identifies male audience members and potentially captures more specific data about interests, habits and hobbies for future targeting. For The Win

4. Campaign: Your business gets to be a MVP in a fun sports quiz filled with opportunities for consumers to win prizes and for you to win customers. Engagement: Consumers click to come to a page filled with different sports categories. They can enter for the prizes that they want to win by answering historic sports questions like: “Who won the 1984 World Series?” “How many total majors championships has Tiger Woods won?” The correct answers will be revealed on the Confirmation Page, but everyone who participates is eligible to win. Awareness: Your business will be featured on the For the Win quiz page and in banner ads promoting the quiz. Your business featured as a sponsor in emails sent to our audience inviting them to take the quiz. Incentives: Your special offer, logo and web link featured in bounce-back emails sent to contest entrants upon submitting their answers to the quiz. Results : Identify new leads for your business by extending a promotion throughout the month of June, far outside the traditional Father’s Day rush. For The Win

5. You Receive: Your logo/link/info on For the Win promotion page on website Your logo/link included in two emails to our audience about the campaign Your logo/client info on For the Win quiz contest page Your special offer coupon, logo/link to your website on bounce-back email to contest participants Your business mentioned in on-air/in-print promotion as sponsor of For the Win quiz Your business featured in banner ads promoting the contest Your business mentioned as a sponsor via our Social Media postings You Provide: Special offer/discount to promote your business Prize to give away to one or more participants Promotion of quiz on your website/social media sites/emails Promotional Value: $ _____ Your Investment: $ _____ Sales Sheet For The Win