1. EcoTex Sales Barriers Overcoming Barriers to EcoTex Sales Jay Salas ClearWater Tech Overcoming Barriers to EcoTex Sales Jay Salas ClearWater Tech

2. Developing Your Plan  The customer  The barriers  WHAT CAN CWT DO TO HELP?  The customer  The barriers  WHAT CAN CWT DO TO HELP?

3. The Customers  Healthcare Hospitals, Skilled Nursing, Assisted Living  Hospitality Corporate or Individually Owned Hotels  Institutional Jails, Prisons, Commercial Laundry  Agricultural dairy  Healthcare Hospitals, Skilled Nursing, Assisted Living  Hospitality Corporate or Individually Owned Hotels  Institutional Jails, Prisons, Commercial Laundry  Agricultural dairy

4. The Barriers - Finding The Customer - Making Contact With The Customer - Regulatory Issues - Capital Expense - Finding The Customer - Making Contact With The Customer - Regulatory Issues - Capital Expense

5. Finding The Customer  What are your strengths?  Who is the customer you are looking for?  Does your region have a database or Directory -Hotel Directory -State List for Health Care -Institutions  What are your strengths?  Who is the customer you are looking for?  Does your region have a database or Directory -Hotel Directory -State List for Health Care -Institutions

6. Making Contact With The Customer  Customer Found…..Who is the contact - Laundry Personnel -Engineer -Manager - CFO/CEO -Owner  What are they looking for…. -ROI -Infection Control -Green  Customer Found…..Who is the contact - Laundry Personnel -Engineer -Manager - CFO/CEO -Owner  What are they looking for…. -ROI -Infection Control -Green

7. Regulatory Issues  What does your state require? -California = DHCS (Department of Health Care Services) mandates a water temp for washing  What can you do to overcome the regulation? - Developing a plan of attack to combat the regulation; current California regulation wants 140 degrees during the wash process - Program Flex  What does your state require? -California = DHCS (Department of Health Care Services) mandates a water temp for washing  What can you do to overcome the regulation? - Developing a plan of attack to combat the regulation; current California regulation wants 140 degrees during the wash process - Program Flex

8. Capital Expense  Rebates  Incentives  Shared Savings  Creative Financing  Rebates  Incentives  Shared Savings  Creative Financing

9. What Can CWT Do To Help  What are the other barriers?  Bottom line…we want to help you be the strongest EcoTex dealer you can be  What are the other barriers?  Bottom line…we want to help you be the strongest EcoTex dealer you can be