1. Trends & Issues: Breakout Session Robby Robson Standards Evangelist

2. October 30, 2000Content & Learning Managemet2 of 14 Breakout Session Topics Learning Objects & Learning Technology Standards (The vision and the status) Learning Management (mini demo) IPR (Discussion – I am NOT an attorney) E-commerce (business models of eLearning) Rewards (Promotion? Tenure? Royalties?) Other (The most popular discussion topic) Trends and Issues

3. October 30, 2000Content & Learning Managemet3 of 14 Learning Objects & Standards The Vision: –Portable and Re-usable Content. –Adaptive and Situated Learning. –Performance and Learning Management. Standards –Descriptions of content (metadata) –Descriptions of the learner (profiles) –System level interoperability

4. October 30, 2000Content & Learning Managemet4 of 14 Who’s Doing What In the US? IMS Global Learning Consortium –Early Specifications (based on practice) –Consortium serves its members AICC (Aviation Industry CBT Consortium) –Only widespread working framework –Web strategy turned over to ADL/IEEE ADL (Advanced Distributed Learning Initiative) –Implementation and testing. –Currently in the driver’s seat IEEE Learning Technology Standards Committee –Formal standards body –Coordinated with ISO

5. October 30, 2000Content & Learning Managemet5 of 14 How this works together SCORM Standards Bodies AICC IMS Coordination

6. October 30, 2000Content & Learning Managemet6 of 14 What is Being Developed Metadata –Furthest in terms of implementation and standardization. –Still needs to be built out into communities Learner Information –Lots of it from many sources –PAPI (example of sole source spec) –IMS LIP Content and Architecture –SCORM: API’s and IMS Packaging (HACP from AICC) –Play Rules, sequencing under consideration –ADL looking to the future –Rights management, other issues – not yet.

7. October 30, 2000Content & Learning Managemet7 of 14 The Learning Content Life Cycle Things delivered to the learner Metadata Re-usable Learning Objects Packaging Content Repositories Content Servers LMS & Profile Servers LMS & ERP LMS & Learning Catalog Learning Object = Learning Asset + Metadata

8. October 30, 2000Content & Learning Managemet8 of 14 Issues Raised by the Vision Tension between content designers and content assemblers – both want control Are pedagogic models built in? Need to support “ad hoc” learning – recognized but difficult. Academia is being left (far) behind. Tension between dreams and (economic) reality.

9. October 30, 2000Content & Learning Managemet9 of 14 Learning Management Systems LMS are scalable enterprise systems offering services that address learning, performance, and knowledge. There is a tension between distributed systems and “end to end” solutions. LMS enables learner as well as external control. That must be managed as well! Maintaining individual profiles of learning plans, learner progress, and learner history Forecasting demand, establishing and managing budgets, and scheduling resources Matching content to learners, groups of learners, and global requirements Registration, tracking, billing, and delivery of all forms of content to learners Enabling adaptive content and learning services Central administration and management of users, resources, learning catalog

10. October 30, 2000Content & Learning Managemet10 of 14 Intellectual Property Rights (and Lefts) First decide what are rights. Then manage them. Technology is easy. Policy is hard. Enforcing policy with technology is almost impossible. Data is worthless. Metadata is precious. Understanding value propositions is the first step in understanding value.

11. October 30, 2000Content & Learning Managemet11 of 14 E-Commerce Business models for content attach value to data. Business models for services fail to understand value propositions. Learning is a multi-billion dollar industry. But it is not a.com industry. Academia can no longer remain a cottage industry. But what should it do?

12. October 30, 2000Content & Learning Managemet12 of 14 Rewards (Academic) Accountability collides with tradition Learning doesn’t fit into any department! Universities see $tars in their eyes. Tenure decisions take 6 years. Internet generations are 6 months. Risk is not rewarded. Academics are demanding the quantification of quality for online learning but not for learning in general.

13. October 30, 2000Content & Learning Managemet13 of 14 The Ever Popular “Other”

14. October 30, 2000Content & Learning Managemet14 of 14 References For references please see the minicourse Web site at http://www.eduworks.com/webnet2000 http://www.eduworks.com/webnet2000 Robby’s email: rrobson@saba.com or robby@eduworks.com.rrobson@saba.comrobby@eduworks.com