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Sgan THE SHANGHAI RACE CLUB - EXCLUSIVE SOCIAL CLUB FOR THE HIGH SOCIETY OF HORSE RACING An introduction by The Shanghai Race Club 2011.

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Presentation on theme: "Sgan THE SHANGHAI RACE CLUB - EXCLUSIVE SOCIAL CLUB FOR THE HIGH SOCIETY OF HORSE RACING An introduction by The Shanghai Race Club 2011."— Presentation transcript:

1 Sgan THE SHANGHAI RACE CLUB - EXCLUSIVE SOCIAL CLUB FOR THE HIGH SOCIETY OF HORSE RACING An introduction by The Shanghai Race Club 2011

2 THE SHANGHAI RACE CLUB The Shanghai Race Club, established in 1862, is the legendary Mainland China horse racing club. In 1934 The Club was noted for owning Mainland China’s leading racecourse and the most luxurious racing clubhouse building in the world (still standing in The Peoples Square, Shanghai in 2011), a clear representation of the wealth of The Club and its members. Belonging to the Shanghai Race Club was an essential step towards being accepted as part of the high society of Shanghai. The Club closed in 1945 and re- opened in 2009.

3 In the 21 st century The Shanghai Race Club continues to draws as its core members successful people from Mainland China. The Club puts these members on track towards owning a racehorse that will win one of the 8 most prized racing trophies in the world by providing them with racing insight, training and support from the members of The Club worldwide whom are racing experts and owners of racing operations. The Club has 3000 members (November 2011). THE SHANGHAI RACE CLUB 2011/12

4 CLUB MEMBERSHIP There are 4 membership groups.4 membership groups Advisory members(6) £170,000 /year for racecourse owners (by application only) Ops members (43) £17,000/year for race horse operation owners (by application only) Owner members (355) £1,700/year for race horse owners (buy online now) Racing members (2855) £170/year for race socialites (buy online now)

5 CLUBHOUSE 8 times a year members are invited to the Clubhouse in Shanghai for private parties and a live viewing of one of the worlds most sought after racing trophies being won.Clubhouse Advisory and owner group members are invited to speak at these parties. The appointed Clubhouse is the Moller Villa in downtown town Shanghai built in 1934 by Eric Moller one of the most prominent early members of the Shanghai Race Club.

6 The Shanghai Race Club private parties in 2011/2012 take place at the Clubhouse 8 times a year on the following dates. private parties Hong Kong Cup 11th Dec- Hong Kong Dubai Cup 27th March- UAE Kentucky Derby 1st May- USA Ascot Gold Cup 16th Jun - England Prix De L’Arc 2nd Oct - France British Champions 20th Oct - England Melbourne Cup 6th Nov - Australia Japan Cup 27th Nov- Japan CLUBHOUSE PRIVATE PARTY CALENDER

7 CLUBHOUSE ONLINE Members can make friends and communicate with one another via the Shanghai Race Club Clubhouse online – a private online social network.a private online social network. * Members can login and communicate with other members in their group or a lower group.

8 The Shanghai Race Club official print magazine is produced in association with Hurun publishing – one of the leading professional media companies in China creating magazine content for wealthy people in Mainland China. Hurun publishing The magazine is produced in Mandarin Chinese and features 40-60 pages of professionally written racing and horse owner related content. The Magazine, published once every 6 months (Nov and May), is distributed to 30,000 targeted readers. CLUB MAGAZINE

9 Club magazine content plus latest report building up to the next epic race (report cover worlds 8 most important races) is reproduced weekly online. online “New Magazine Page alert” feeds reach 15,000 targeted internet users in Mainland China every week. By end of 2012 this number is expected to exceed 500,000. CLUB MAGAZINE ONLINE

10 For approved brands magazine full paged ads are priced at GBP3400 (CNY34,000) per full page ad or GBP34,000 (CNY340,00) for 12 ads over the course of 12 months. Full page ad specs: Print 300dpi, 240mm x 320mm Online requires 2 sizes: 480 pixels x 640 pixels 960 pixels x 1280 pixels Full media pack available upon request. CLUB MAGAZINE ADVERTISING

11 FOR MORE INFORMATION PLEASE CONTACT JULIET@THESHANGHAIRACECLUB.COM Telephone : 00 86 21 6141 8602


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