3 Partnering for Success Distributor Provides:Weekly Sales Out ReportDistributor Campaign Results & Feedback:“After two weeks of running an Office Campaign on dormant resellers, reseller reactivations rose by 11 % ““We saw a 3% uplift MoM in number of resellers purchasing Windows Server & CALs resulting from a Server Campaign completed in January 2014”“ Hired a team of graduates to use BREMA Analytics data and cold-call the dormant resellers to increase our reach”Saves up to 1 day a month for Partners = 18K hours saved across EMEA Partners annuallyMicrosoft Provides:Disti-specific Analytics to drive revenue & expand reachIdentifies cross-selling and up-selling opportunitiesIdentifies dormant resellers to help expand reachBREMA – Breadth Engagement Model Analytics
4 Partnering for Success How it can improve Reach & YieldUp-Sell & Cross- Sell OpportunitiesBroken Out By Product FamilySales Scenario’s aligned to Corp Strategy
5 Partnering for Success How it can improve Reach & YieldImprove Reach through ResellersTargeted lists of dormant resellers broken out by Product and Timeframe
7 IntroducingFiona Costigan (Global Channel Incentives Program Manager)"Device Incentives"
8 Device Incentives Devices Goals Challenges & Progress Devices Strategy We heard“appreciate increased partnership, but focus too narrow , reporting reporting too complex”Build customer and partner preference for Windows devices.Focus on Windows 8.1 Pro and Windows 8 Pro tablet salesPartner with you to accelerate touch device salesWe changedFeatured Device List: simplified & expanded eligible device listReporting Complexity- 3rd Party to support SKUs mappingLowered Reseller Eligibility (Sales) thresholdsPotential changesExpand geo coverage for Device incentivesDevices StrategyResults H1Resources170Distis reported Devices in H1Channel Insight Reporting Process Questions20,677Resellers reported as selling devicesProgramme Support:Reporting Process on10%Increase in Channel Incentives paid to Authorized Distis (previous H)* (Software & Hardware combined)
9 IntroducingLeigha Anderson showcasing"Device Selling Tools & Resources"
10 Featured Devices on DCCN Your one stop shop for Windows device information, sales & marketing collateral and digital toolsMarketing collateralDevice specific content to drive demand, awareness, and traffic to your businessPrint adsCustomer ready sProduct videosWindows TutorProvide your customers with the information they need to feel confident about using the new Windows - all without leaving your websiteWindows Device FinderHelp customers find the perfect Windows device that meets their needs. Two finders—dynamic & staticDevice DiscoveryA comprehensive inventory list- complete with great imagery, descriptions and specs for Microsoft Featured DevicesToolLearnDrive DemandDrive SelectionDrive Confidence
18 Visit the Conference App now at Let’s Break New Ground Together.Provide your feedback on the sessions through the Conference App and be eligible to win one of five Nokia Windows Phone 8ALL Partners who provide feedback through the Conference App will receive a one year subscription to Office 365 Home PremiumVisit the Conference App now atpartnerconferenceapp.com.