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F5 Synthesis Nilesh Mistry Field Systems Engineer n.mistry@f5.com.

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1 F5 Synthesis Nilesh Mistry Field Systems Engineer

2 “Software defined” everything
Technology Shifts Are Creating Challenges and Opportunities Advanced threats “Software defined” everything Internet of Things SDDC/Cloud Key Points: IT challenges are growing at exponential rates Most of these challenges are external forces pushing in on IT The challenges are a mix of both apps and infrastructure – mobile apps and BYoD tax both the app and network infrastructure However the solutions are typically siloed, focused on solving very specific issues without addressing the larger problems as a whole These technology shifts, many of which are creating market transitions. Creating a great opportunity for solutions. For example, Users no longer work from the office. Today, they work for anywhere, at any time, one any device, and corporations needs solutions for a mobile work force The rise of the Cloud and Software Define Data Center….means that applications are equally portable and require a new set of solutions to ensure they’re fast, secure and available With such changes, there are new forms or threats…from simple FW solutions, to DDoS (volumetric and application centric), to malware, fraud and much more Lets not forget Software Defined “Everything”, customer want a much more agile infrastructure and orchestration and manageability. At a push of a button they want to orchestrate the whole stack. Clearly, there will be more devices and traffic. Demanding more diameter signaling, security and QoE And last, let not forget the HTTP is the new TCP. HTTP is the web protocol and therefore your network infrastructure needs to be aware of the session flows and messages, which requires intelligence beyond the traditional layer 3 solutions All these solutions are having dramatic implications on applications an the users that access them. Mobility HTTP is the new TCP

3 Impact on Data Center Architecture: Applications
MICRO-ARCHITECTURES API DOMINANCE Each service is isolated and requires its own: Load balancing Authentication / authorization Security Layer 7 Services May be API-based, expanding services required Proxies are used in emerging API-centric architectures for: API versioning Client-based steering API Load balancing Metering & billing API key management More applications needing services More intelligence needed in services Service A Service C Service B Service D KEY: Transformation of application architectures is driving data center architectures with more need for intelligent services in the network. These services must match service velocity and lower the cost of entry as the number of applications needing services increases with each new application and application version or organizations will respond with discrete services that introduce operational risk and inability to consistently deploy new applications. API v1 API v2

4 Impact on Data Center Architecture: Network
SOLUTION SPRAWL OPERATIONAL INCONSISTENCY Increasing threats and client platforms result in need for: Mobile device management Mobile access management Mobile security DDoS Application layer threats Malware Introduction of off-premise cloud solutions without architectural parity results in: Inconsistent enforcement of business and operational policies Unpredictable application performance and security Increased OpEx as new management paradigms are introduced SaaS KEY: Transformation of data center architectures causing an increase in point solution deployment and the introduction of additional management platforms and paradigms that impair performance, security and decrease efficiency of all operational groups, ultimately causing an increase in the cost of services and a decrease in service velocity.

5 F5 MISSION Deliver the most secure, fast, and reliable applications to anyone anywhere at any time. What really matters is the application and it needs to work well.

6 3 2 1 The Evolution of F5 Cloud Ready Broadened Application Services
Hypervisor/Cloud ubiquity Multi-tenancy, all-active Identity access management 2 Broadened Application Services Security Mobility/LTE Domain Name Services The evolution of F5 There may be a Phase 0 which is the traditional Load Balancing Market, but in 2004, F5 launched the ADC market. Focused on a full-proxy architecture delivered by TMOS. Really focusing on providing value to the applications and server environment's. Then approximately, 7 years ago, entered Phase 2 by organically investing and acquiring small technology companies and expanding our services portfolio. Two years ago began a strong push into ensuring that our technology was cloud ready. Enabling VE solutions from across all hypervisors. Increasing their performance and density. Moving from HA pairs to the highest multi-tenancy solutions that are all active. 1 Application Delivery Controller Traffic management Optimization Acceleration

7 Application Environment
Agile Development Driver: Speed, customer- driven, and quality of app development During this same time the Application Environment has gone through a lot of change. In the past 5 years we’ve seen the push to Agile Development. Focused on speed and customer driven application solutions. However, although we’ve become more efficient at developing applications, agile wasn’t focused on rapid deployment of those applications. Failed to Address: Rapid deployment─ network and operations velocity

8 Application Environment
Cloud and DevOps Agile Development Driver: Speed, customer- driven, and quality of app development Driver: Accelerate time to market This gap was closed by many by either deploying their applications on the cloud and/or evolving their development and IT organizations with the creation of DevOps The goal was simply to getting applications deployed quicker. However, the cloud couldn’t ensure SLA and many customer wanted cloud like private solutions Failed to Address: Rapid deployment─ network and operations velocity Failed to Address: Cloud SLA and control private network agility

9 Application Environment
SDN and Private Cloud Agile Development Cloud and DevOps Driver: Speed, customer- driven, and quality of app development Driver: Accelerate time to market Driver: Software defined data centers This gave rise to the SDN and Private Cloud…The Software Define Data Center. And although we’re in this stage of our evolutions with many solutions entering the market. All solutions fail to address, L4-7 device sprawl and any true application awareness F5 is in the best position to provide solutions in this space. Failed to Address: L4–7 device sprawl and application awareness Failed to Address: Rapid deployment─ network and operations velocity Failed to Address: Cloud SLA and control private network agility

10 Applications without constraints The Time Is Right F5 VISION SDN and
Private Cloud Driver: Software Defined Data Centers Cloud and DevOps Failed to Address: Cloud SLA and control private network agility Accelerate time to market Agile Development Rapid deployment─ network and operations velocity Speed, customer- driven, and quality of app development L4–7 device sprawl and application awareness F5 VISION Applications without constraints The Time is Right for “Delivering Applications without Constraints”. While increasing an organizations agility, velocity and lowering their cost.

11 Which brings us to our Launch. An architecture that we call Synthesis.
© F5 Networks, Inc. 11

12 Software Defined Application Services
The Evolution of F5 4 Software Defined Application Services Cloud Ready 3 Broadened Application Services 2 And the 4th Phase of our Evolution. A concept of Software Defined Application Services that build upon our previous layers or technology. When we refer to application services we’re referring to Layer 4-7 technologies that today get provisioned via point appliances in many network. Our Vision is to enable these services in a Software Defined manner. Application Delivery Controller 1 © F5 Networks, Inc. 12

13 Software Defined Application Services Elements
Intelligent Services Orchestration High-Performance Services Fabric SDAS is comprised of three elements. High Performance Services Fabric Intelligent Services Orchestration Simplified Business Model Lets jump into these three elements Simplified Business Models

14 High Performance Services Fabric
F5 makes intelligent, programmable Software Defined Application Services (SDAS) available to all applications, supported by a flexible, high performance services fabric

15 High-Performance Services Fabric
Virtual Edition Chassis Appliance Starting with the HPSF: Sitting on any network (traditional, SDN overlay – VXLAN, NVGRE) We provide all software solutions via our Virtual Editions on all major industry hypervisors (ESXi, Hyper-V, KVM, Xen and AWS) 1 RU and 2 RU fixed appliances 4 and 8 slot single bladed chassis Network [Physical • Overlay • SDN]

16 High-Performance Services Fabric
Elastic, multi-tenant platform All-active Application-aware On-Demand Scaling All-Active Clustering Multi-Tenancy ScaleN TMOS Any of these device elements can be scaled on-demand. Increasing the performance of the device via license keys They can be clustered together. Creating an all active-cluster with application aware failover And last, we be partitioned for multi-tenant solutions. We offer two solutions: hard partitions all the way down to the operating system or sharing an operating system but creating administrative domains. We call our elastic, multi-tenant solutions ScaleN Network [Physical • Overlay • SDN]

17 High-Performance Services Fabric
Elastic, multi-tenant platform All-active Application-aware Performance leader Connections per second 320M Concurrent connections 9.2B Multi-tenant instances per device 80* Clearly, our Application Services Fabric is the performance leader. Let me share some number with you: 20Tbps 9.2B connections – more than one for every human on earth, or more than three times the capacity needed to manage a connection from every Internet user today across the globe 32 devices in a cluster and 80 hard tenant instances per device (down to the Operating system). If you notice, I’ve also asterisked that metric since we tested up to 40K when combining admin instances (partitions) with vCMP . Max Admin Partitions / Routing Domains (on BIG-IP, there is no physical limit, but we have tested to 500) We also have max tenant number of over 40K since we tested on B2250 Max Administrative Instances (Route Domains) of 500 (note we don’t have a limit, but we tested to this limit). Throughput 20Tbps Device service clusters 32 Network [Physical • Overlay • SDN] *40K when combining admin instances with vCMP

18 High-Performance Services Fabric
Elastic, multi-tenant platform All-active Application-aware Performance leader Extensible and programmable Data Plane Programmability Control Plane Management Plane Virtual Edition Chassis Appliance This ScaleN cluster also is high extensible and programmable. We expose the Data Plane – via technologies like iRules (TCL), Node.js and Groovy The Control Plane – via iCall And the Management Plane – via iControl (SOAP and REST API’s) and iApp This allows our customer extensibility not found in no other layer 4-7 solution in the market. An we’re seeing ingenious uses of our programmability solutions. In general, over a 1/3 of our customer take advantage of iRules. This is based on iHealth of over 60,000 BIG-IP systems. Network [Physical • Overlay • SDN]

19 High-Performance Services Fabric
Mobility Security Availability Performance Identity & Access Elastic, multi-tenant platform All-active Application-aware Performance leader Extensible and programmable Catalog of application services Data Plane Programmability Control Plane Management Plane Virtual Edition Chassis Appliance And finally the Application Services Fabric hosts a catalog of application services. Focused on five major areas: Security Identity and Access Mgmt Availability Mobility And Performance Network [Physical • Overlay • SDN]

20 “Leave No Application Behind”
F5 makes intelligent, programmable Software Defined Application Services (SDAS) available to all applications, supported by a flexible, high performance services fabric

21 1000 Average number of applications deployed within an enterprise
Most enterprises have thousands of applications deployed in their environment There are two main statements of this slide All applications need some kind of “application” service and most of the mission critical applications will need more then one. But “services” are required All enterprises have a “cloud” strategy with some enterprises, government agencies and telco’s having a mandate to move a certain percentage of these applications to the “cloud” for cost savings and logistics. But what is preventing the wholesale movement of these applications to the cloud is a lack of defined application specific services from the cloud providers themselves. The Enterprises want to be able to deploy these applications with the same sets of services that are provided to them in their own datacenters, but how do you do that logistically and cost effectively? Applications require services DDoS WAF SSL LTE Acceleration

22 The selected few NOTES:
Most enterprises have thousands of applications deployed in their environment. All applications need some kind of “application” service and most of the mission critical applications will need more then one. But “services” are required All enterprises have a “cloud” strategy with some enterprises, government agencies and telco’s having a mandate to move a certain percentage of these applications to the “cloud” for cost savings and logistics. But what is preventing the movement of these applications to the cloud is a lack of defined application specific services from the cloud providers themselves. The Enterprises want to be able to deploy these applications with the same sets of services that are provided to them in their own datacenters, but how do you do that logistically and cost effectively? The selected few

23 So, lets take a look at the “chosen few” applications that are given their own dedicated application services. How do we design these services today? Usually, ADCs are dedicated in silo’s per application. But what would the world look like if we knocked down the barriers and the dedicated ADC hardware was migrated to a “ADC Fabric” which scaled and provided application services with no boundaries? And what about the Cloud? Couldn’t this fabric also extend outside your datacenter to incorporate the Cloud and the management of those applications living in the cloud under one framework? And what if application services could be deployed and managed for ALL applications under this fabric regardless of where they live? How would that change your business and how quickly could you measure ROI? This would provide unlimited opportunities for you to scale your entire application delivery strategy. This is the promise of F5 Networks. BIG-IP BIG-IP BIG-IP

24 High-Performance Fabric
So, lets take a look at the “chosen few” applications that are given their own dedicated application services. How do we design these services today? Usually, ADCs are dedicated in silo’s per application. But what would the world look like if we knocked down the barriers and the dedicated ADC hardware was migrated to a “ADC Fabric” which scaled and provided application services with no boundaries? And what about the Cloud? Couldn’t this fabric also extend outside your datacenter to incorporate the Cloud and the management of those applications living in the cloud under one framework? And what if application services could be deployed and managed for ALL applications under this fabric regardless of where they live? How would that change your business and how quickly could you measure ROI? This would provide unlimited opportunities for you to scale your entire application delivery strategy. This is the promise of F5 Networks. Application Services High-Performance Fabric BIG-IP

25 Software Defined Application Services
F5 makes intelligent, programmable Software Defined Application Services (SDAS) available to all applications, supported by a flexible, high performance services fabric

26 Software Defined Application Services
F5 Software Defined Application Services (SDAS) are a rich set of services that address the delivery challenges faced by businesses today. Built and deployed atop extensible F5 platforms, SDAS are all application and context-aware, highly scalable, and programmatic. Provisioned and managed within the F5 Synthesis architecture through BIG-IQ, SDAS provides organizations with the opportunity to simplify application delivery architectures without compromising on service breadth and depth. Service Provider and Enterprise Device, Network and Applications Performance and Scale Extensible and programmable Automation and Orchestration

27 Software Defined Application Services
Availability services from F5 focus on eliminating single points of failure to reduce downtime and disruption. Network, application and organizational availability is critical to ensuring business continuity and access to the applications that enable today’s businesses. Availability services span data center and cloud-hosted applications, ensuring scale and reliability regardless of where applications or users are located. Availability Eliminate single points of failure Application fault isolation Context-aware Elastic scale Extensible and programmable Public, private and hybrid cloud Authoritative DNS Cloud Bursting CGNAT Disaster Recovery Business Continuity Global Load Balancing Intelligent EPC node selection Global Server LB DNS Caching & Resolving Load Balancing

28 Software Defined Application Services
Performance services for F5 focus on improving the end-user experience regardless of location or device. Performance services enhance mobile and web application responsiveness by supporting protocols like SPDY and TCP optimizations and by enabling applications to dynamically take advantage of compression and caching technologies. Any device, any user, anywhere Performance-related protocol support Context-aware Cloud or data center Performance Acceleration Caching Optimization SPDY Gateway Application Optimization Traffic Shaping and QoS Compression Web Performance Optimization Traffic Management Key Points: When fully realized, the F5 Synthesis High Performance Services Fabric can support massive performance numbers, unequaled anywhere in the application delivery market. For example, F5 Synthesis can support over 9B concurrent connections across the entire fabric, more than one sustained connection for every person on the planet. This High Performance Services Fabric, supported by a fully scalable and managed hardware and software platform and programmatic management interfaces, is what enables application services like Security, Availability, Mobility, and Performance to applied to any application, anywhere, at any time.

29 Software Defined Application Services
Access & Identity services are critical to maintaining a positive security posture while enabling users to access applications from anywhere at anytime. F5 enables single-sign on and federation of application access across the data center and into the cloud, while maintaining the integrity of data through comprehensive endpoint inspective and anti- malware services. Single Sign-on Identity federation Context-aware Endpoint inspection and protection against fraud Extensible and Programmable Any device, anywhere Access & Identity Key Points: When fully realized, the F5 Synthesis High Performance Services Fabric can support massive performance numbers, unequaled anywhere in the application delivery market. For example, F5 Synthesis can support over 9B concurrent connections across the entire fabric, more than one sustained connection for every person on the planet. This High Performance Services Fabric, supported by a fully scalable and managed hardware and software platform and programmatic management interfaces, is what enables application services like Security, Availability, Mobility, and Performance to applied to any application, anywhere, at any time. Cloud Federation Endpoint Inspection Single Sign-On Access Control SAML Federation SSL VPN Anti-Malware Web Access Management Active Sync Proxy Secure Web Gateway

30 Software Defined Application Services
Security services are an integral component to the organization’s overall security strategy. F5 security services protect and mitigate threats at every layer of the network stack. From network DDoS to SYN floods to HTTP-focused attacks, F5 services are designed to provide comprehensive detection and defense against the growing volume of threats. Secures device, network and application Protects critical infrastructure from disruptive attacks Application-aware Extends protection into the cloud Extensible and programmable DNSSEC ADF Anti-Fraud WAF DDoS SSL VPN Anti-Phishing DNS Firewall Firewall SSL intelligence SSL Inspection Programmability Security Key Points: When fully realized, the F5 Synthesis High Performance Services Fabric can support massive performance numbers, unequaled anywhere in the application delivery market. For example, F5 Synthesis can support over 9B concurrent connections across the entire fabric, more than one sustained connection for every person on the planet. This High Performance Services Fabric, supported by a fully scalable and managed hardware and software platform and programmatic management interfaces, is what enables application services like Security, Availability, Mobility, and Performance to applied to any application, anywhere, at any time.

31 Application Services Portfolio
Mobility Security Web Access Management Availability Global Server Load Balancing SPDY Gateway SDN Web Performance Optimization DNS Caching & Resolving Anti-Fraud Enrichment Performance VAS Bursting Identity & Access Intelligent EPC node selection Policy Enforcement Secure Web Gateway Endpoint Inspection Authoritative DNS Programmability MDM Cloud Bursting Active Sync Proxy SSL Intelligence Subscriber Traffic Control Delivery Firewall App SSL VPN Business Continuity Roaming LTE Firewall NfV Mobile App Management Service Chaining DDoS Traffic Shaping and QoS Caching Cloud Federation If we zoom into that we see the plethora of solutions. For example, Under security – FW, SSL Inspection, WAF and Web anti-fraud Under IAM – SSL VPN, SWG, Cloud Federation Availability has the usual suspects like SLB, GLB, but also CGNAT and DNS Solutions Mobility is extremely right with Diameter solutions for VOLTE, Roaming, LTE, NfV and much more And lastly Performance with SPDY Gtway, Application Optimization and Acceleration to name a few The F5 High Performance Service Fabric offers the highest performance, most extensible/programmable with the richest set of application services. VOLTE DNSSEC Traffic Management Optimization Bridging Cloud Anti-Phishing Application Traffic Control Diameter & Routing Anti-Malware Disaster Recovery Application Optimization SAML Federation CGNAT VDI SSL Inspection Access Control Traffic Management Single Sign-On Web App Firewall DNS Firewall Quota Management Mobile Acceleration Compression Global Load Balancing Gi Firewall Acceleration SAML Federation Mobile Optimization

32 Intelligent Services Orchestration

33 Intelligent Services Orchestration
Fabric Connectors Module Connectors Cloud Connectors Orchestration Connectors Single pane of glass Rapid system and service provisioning Ecosystem enablement BIG-IQ Moving onto the second element, Intelligent Services Orchestration Our single pane of glass management and orchestration solutions built upon or BIG-IQ platform. The way to think about BIG-IQ is on 4 connector types for rapid system and service provisioning across an open ecosystem

34 Intelligent Services Orchestration
OpenStack, VMware─VCNS/VCO, Cisco/Insieme-ACI, third-party orchestrators REST API Orchestration Connectors Single pane of glass Rapid system and service provisioning Ecosystem enablement Fabric Connectors Cloud Connectors BIG-IQ The first connector type is our Orchestration Connector….basically offering integration via our REST API to 3rd party orchestration tools. Like VMware, VCNS, VCO or Cisco/Insieme-ACI, OpenStack and much more Module Connectors

35 Intelligent Services Orchestration
Orchestration Connectors Multi-tenant Elastic Metered Bare metal deployment Single pane of glass Rapid system and service provisioning Ecosystem enablement Fabric Connectors Cloud Connectors BIG-IQ The second is the Fabric Connector – which enables features like multi-tenant, metered, elastic and bare metal deployment across our High Performance Services Fabric Module Connectors

36 Intelligent Services Orchestration
Orchestration Connectors Single pane of glass Rapid system and service provisioning Ecosystem enablement Fabric Connectors Cloud Connectors BIG-IQ 3rd are our BIG-IQ Module connectors that complement the High Performance Services Fabric modules. Allowing for centralized configuration of our fabric (on-prem, in the cloud). One or hundreds of devices. Security Device Cloud ADC MAM And more Module Connectors

37 Intelligent Services Orchestration
Orchestration Connectors Single pane of glass Rapid system and service provisioning Ecosystem enablement Fabric Connectors Cloud Connectors BIG-IQ Lastly, we have the Cloud Connectors. Allowing us to bridge, burst and performance monitoring to cloud solutions from AWS and VMware. With extending to other cloud providers soon. In addition, we offer our Virtual Editions for ESXi. Hyper-V, Xen, KVM and AWS allow us to place our solutions on any cloud environment. Virtual editions─VMware, MSFT, XEN, KVM, and AWS Cloud bridging and health and performance monitoring─AWS, VMware, and extending to other cloud platforms Module Connectors

38 Centralized Management Platform
SSL DDoS DDoS Traffic Management Centralized Management Platform SSO LTE LTE Acceleration BIG - IQ WAF Anti-fraud BIG - IQ Set of devices and cloud with apps Add services Expanding app…add a device…move the services Add a device…expand the app…add the services Move app to the cloud Provision services for app BIG-IP Data Center Hybrid Cloud Public Cloud BIG-IP

39 Simplified Business Models

40 Simplified Business Models
Traditional Enterprise Perpetual Subscriptions New: Good, Better, Best offerings Public MSP Clouds BYOL Cloud Licensing Program New: Utility

41 F5 Licensing: Good Good Good Offering Target Customer: Customer Needs:
Organizations that require local intelligent traffic management to ensure application availability Modules/Services Good BIG-IP Local Traffic Manager Load balancing and monitoring Application Visibility and Monitoring L7 intelligent traffic management Core protocol optimization (HTTP, TCP, SPDY, SSL) SSL proxy and services IPv6 support Programmability (iRules, iCall, iControl, iApps) ScaleN: On demand, application & operational scaling AAM Core (Caching, Compression, Bandwidth Controller, more) APM Lite (User Authentication, SSL VPN for 10 concurrent users) SYN flood protection Customer Needs: Rapid deployment & optimization Real-time analysis & load balancing SSL acceleration & offload Easy protocol implementation

42 F5 Licensing: Better Good Better Better Offering Target Customer:
Organizations that require network security and improved end user experience with local and global intelligent traffic management Modules/Services Good Better BIG-IP Local Traffic Manager BIG-IP Global Traffic Manager BIG-IP Application Acceleration Manager BIG-IP Advanced Firewall Manager Global server load balancing DNS services Real-time DNSSEC solution Global application high availability Geolocation DNS DDoS attack protection Customer Needs: Protect and optimize the data center Optimize application delivery Ensure optimal application availability and performance Future-proof the business Leverage the power of integrated SDN services Web performance optimization WAN optimization (data deduplication, FEC) Mobile optimization (smart client cache, image optimization) SaaS acceleration (reduce bandwidth usage & page load times) High-performance ICSA firewall Network DDoS protection Application-centric firewall policies Protocol anomaly detection

43 F5 Licensing: Best Good Better Best Best Offering Target Customer:
Organizations that require advanced access management and total web security in addition to network security with local and global intelligent traffic management Modules/Services Good Better Best BIG-IP Local Traffic Manager BIG-IP Global Traffic Manager BIG-IP Application Acceleration Manager BIG-IP Advanced Firewall Manager BIG-IP Application Security Manager BIG-IP Access Policy Manager PCI Compliant Web Application Firewall Web scraping prevention Integrated XML firewall Violation correlation & incident grouping Application DDoS protection Customer Needs: Manage application access Support BYOD initiatives Accelerate remote access Protect IP and minimize vulnerability exposure Free development resources to create value 500 concurrent users, scalable up to 200K BYOD enablement Full Proxy for VDI (Citrix, VMware) Single sign-on enhancements (Identity Federation with SAML 2.0)

44 F5 Synthesis High-Performance Fabric
Intelligent Services Orchestration Simplified Business Models What can a company do in 120 days? Our Mission To move information at the speed of business by delivering applications anywhere to anyone at any time. The evolving nature of technology has changed the business landscape. Simplified, yet stronger. F5 is ready with a new approach that helps businesses create robust application delivery solutions in a whole new way. Utilizing F5 ScaleN to provide the most scalable, high-density, high-performance fabric in the industry to leave no application behind. Offering BIG-IQ for the deployment of application services, cloud orchestration, and ADC management─ one push button provisioning and all necessary API management. Providing capacity- and volume-based licensing, software module mobility, and the unique bundling of application services.

45 F5 Synthesis F5 in Every Cloud Performance Leadership
Reference Architectures What can a company do in 120 days? Our Mission To move information at the speed of business by delivering applications anywhere to anyone at any time. The evolving nature of technology has changed the business landscape. Simplified, yet stronger. F5 is ready with a new approach that helps businesses create robust application delivery solutions in a whole new way. F5 deployed and serviced in every cloud marketplace to ensure consistent Synthesis application services deployment. Meet every performance requirement from Micro ADC 25 MB virtual editions to terabit-sized chassis solutions. Provide fully documented and tested business outcome solutions for F5 customers to consume Synthesis.

46 F5 Synthesis Drives Shift to Software Defined Data Center
Traditional Environment Software-defined Datacenter Performance Identity & Access Availability Security Mobility These technology shifts, many of which are creating market transitions. Creating a great opportunity for solutions. For example, Users no longer work from the office. Today, they work for anywhere, at any time, one any device, and corporations needs solutions for a mobile work force The rise of the Cloud and Software Define Data Center….means that applications are equally portable and require a new set of solutions to ensure they’re fast, secure and available With such changes, there are new forms or threats…from simple FW solutions, to DDoS (volumetric and application centric), to malware, fraud and much more Lets not forget Software Defined “Everything”, customer want a much more agile infrastructure and orchestration and manageability. At a push of a button they want to orchestrate the whole stack. Clearly, there will be more devices and traffic. Demanding more diameter signaling, security and QoE And last, let not forget the HTTP is the new TCP. HTTP is the web protocol and therefore your network infrastructure needs to be aware of the session flows and messages, which requires intelligence beyond the traditional layer 3 solutions All these solutions are having dramatic implications on applications an the users that access them. Silo approach by applications Cost Un-efficiency No programmability, scalability Architecture became “fabric” with high programmability and scalability Improve cost efficiency

47 High-Performance Services Fabric Simplified Business Models
Intelligent Services Orchestration Elastic, multi-tenant platform, all-active Application services–aware Performance leader Extensible and programmable Catalog of application services Single pane of glass Rapid system and service provisioning Ecosystem enablement New licensing models Easy to procure Save by purchasing bundles So lets bring it all together, 3 elements: Industries Premier High Performance Fabric…. Via an Intelligent Services Orchestration that is open and easy to provision With new licensing models…allowing our customer to procure solutions the way they would like to deploy them These 3 elements come together via Synthesis to offer unprecedented value to our customer in solving various different user, network and application solutions.

48 Reference Architectures
Solving Customer Issues

49 Reference Architectures Device, Network, Applications
DDoS Protection S/Gi Network Simplification Security for Service Providers Application Services Migration to Cloud DevOps LTE Roaming Intelligent DNS Scale Cloud Federation Cloud Bursting Bill of Materials Solution diagram(s) Architecture diagram(s) Product map diagram(s) Customer deck RA video overview White paper(s) Placemat leave-behind We provide Device, Network and Application Services with one architecture for both SP and ENT © F5 Networks, Inc.

50 Benefits of F5 Synthesis
Drive Business Value Improve application availability, reliability, recoverability, performance, security, and velocity Increase IT Capabilities Common platform physical | virtual | cloud Moving from managing devices to services Reduce Costs Lower TCO Consolidate user, network, and application services Future Proof Programmability and orchestration Open APIs, open standards Application awareness Improve Service Velocity. Business stakeholders today are highly sensitive to the time it takes to deliver new services and applications to the market. Trends and technology such as agile, DevOps, cloud and SDN have made great strides toward meeting service velocity requirements across development, operations and networking teams but have not adequately addressed key layer 4-7 services. F5 Synthesis fills that gap with an open and extensible framework that allows a growing ecosystem of technology partners to collaborate on comprehensive, integrated provisioning and orchestration systems that address velocity requirements across compute, network and application services. F5 Synthesis reference architectures further accelerate time to market by enabling rapid service implementation for key security, cloud and mobility challenges with detailed architectural and implementation guidance, Reduce Costs and Complexity. Standardizing on an F5 service delivery platform significantly reduces operational risk and improves business continuity through comprehensive management capabilities. Within the Synthesis architectural framework, organizations can centrally deploy manage and orchestrate application service topologies in a consistent manner across data center and cloud environments. This results in predictable and repeatable application deployments, thereby reducing the number of manual configurations and subsequent errors and instilling the confidence in automated deployments necessary to move forward with self-service initiatives that can further reduce operational costs. Because the F5 platforms (such as BIG-IP®, LineRate® and Traffix SDC) comprising the service fabric are able to be deployed on the customer’s choice of F5 hardware, any of the most popular hypervisors, or in the cloud, customers can pursue virtualization and cloud initiatives such as software defined data centers without sacrificing the reach or effectiveness of vital application services, security capabilities, and network reliability.  Application-Driven Elasticity. F5 technologies (such as BIG-IP®, BIG-IQ™, ScaleN™, LineRate®, Traffix SDC, and Versafe) provide customers with a number of flexible deployment options, all built to scale. F5’s physical, virtual, and cloud-based solutions provide a flexible, high performance service fabric with core capabilities focused on application requirements for reliability and scale. F5 Synthesis enables customers to move from managing traditional reliability models to a strategic, service-based approach that focuses on application-level service provisioning, automation and orchestration that better aligns application services with business and user expectations.  Programmability to Better Meet Business Needs – F5 Synthesis directly enables service automation, supports emerging application and network architectures, and enables new service creation through a policy-based, customizable approach. F5 customers can leverage powerful tools like F5’s iRules®, iControl, iCall, iApps, Groovy, and Node.js to configure and programmatically adjust their environments dynamically as well as extend the intelligence of business-focused decisions beyond existing service capabilities. Customers can create, deploy, modify, and extend services quickly to address variables impacting security, reliability and performance of applications and networks. With an emphasis on programmability and automation, F5 empowers organizations to align services with business and user expectations. © F5 Networks, Inc. 50

51 F5 Synthesis Partner Ecosystem
/ Network/SDN System Integrators Cloud Security Orchestration Application DevOps © F5 Networks, Inc. 51

52

53 Solutions for an Application World.


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