Presentation on theme: "PROJECT BRIEFING FEBRUARY 27, 2008. OVERVIEW Project Description Illumina Residences Manila is a 32 Floor – Residential Tower, and sits on a 6,935.50."— Presentation transcript:
Project Description Illumina Residences Manila is a 32 Floor – Residential Tower, and sits on a 6,935.50 SQM property. It is comprised of 540 residential units ranging from Studios, 2 BR to 3 BR condominium units with sizes from 24 sqm. to 66 sqm. Units are ready for occupancy by August 2011.
STRATEGIC LOCATION Illumina Residences Manila is located along V. Mapa corner P. Sanchez St. in Sta. Mesa, Manila
Proximity to Manila schools and commercial establishments A. Educational Institutions Don Bosco School – in front of site Don Bosco Technical Institute – 1.20 KMS Jose Rizal University – 1 KM Polytechnic University of the Philippines – 1.20 KMS Dominican College – 1.5 KMS Aquinas School – 1.5 KMS Central Colleges of the Philippines – 1.4 KMS Immaculate Heart of Mary College – 1.5 KMS Arellano University Plaridel HS – 1 KM Educational Research and Development Assistance (ERDA) – 1.9 KMS
B. Medical Institutions Lourdes Hospital – 300 MTS UERM Hospital – 1.6 KMS C. Commercial Establishments SM City Sta. Mesa – 1.1 KMS Fernandos Supermarket – 1.3 KMS Agora Public Market – 1.6 KMS
The Name & Logo The name perfectly describes the projects features such as the use of space in its design, its landscaped atriums and its T shaped Architecture which promotes good ventilation, lighting. It is also the “enlightened choice” for families looking for a home with amenities and features comparable to high end condominium project but at an affordable rate. The Starburst represents a bright new beginning.
What do we want to say? – Value Proposition Illumina Residences Manila is… What : A modern and exclusive residential high rise condominium How : that provides a comfortable and efficient city living Who : for the career – driven, moderately earning Filipino families. Why : aspiring to live in an organized home environment where everything works. Where : located in the progressive city of Manila When : in a time of increasing cramped and chaotic living spaces
Key Selling Points Strategic Location and Views of Manila Located in Sta. Mesa gives residents a view of the Manila Skyline and puts Old Manila Heights within minutes from the metropolis’s schools (Across from Don Bosco, PUP, CCP), Hospitals (Lourdes & Unciano General Hospital), Malls (SM Sta. Mesa), convenience stores, offices. Value for Money IRM offers residents an upgraded quality of living at an affordable package. Because of its good location and proximity within Manila, owners may have the option of living in their new unit or having it rented out to students or employees looking for a halfway house within the metropolis. Affordability coupled with strategic location adds value to property thus having high – resale potential.
Key Selling Points First Rate Amenities and Open Spaces With a 60:40 building footprint ratio, residents will enjoy freedom of space and amenities as compared to other comparable condominium projects. Efficient Condo Management To free up your mind on some everyday household tasks, a professionally trained property management team will be setup to take care of your daily living needs such as garbage disposal and upkeep of the property.
Smart / efficient / comfortable living Task: translate to concrete, relevant terms Clue / Key Psychographics: home is treated as a familiar, comfortable place Must: think about the development as an upgrade / elevate Sta. Mesa area The Message
Unit Finishes FLOOR FINISHES DINING & KITCHEN LOW MAINTENANCE RESILIENT FLOORING BEDROOMS LOW MAINTENANCE RESILIENT FLOORING BALCONY CERAMIC TILES TOILET UNGLAZED CERAMIC TILES WALL FINISHES INTERIOR PAINTED FINISH TOILET PAINTED PLAIN CEMENT FINISH ABOVE TILE CEILING FINISHES LIVING DINING & KITCHEN PAINTED PLAIN CEMENT FINISH BEDROOMS PAINTED PLAIN CEMENT FINISH TOILET PAINTED FICEMBOARD CEILING KITCHEN AREA GRANITE FINISH COUNTERTOP W/ COMPLETE CABINET SYSTEM DOORS ENTRANCE WOODEN PANEL DOOR ON METAL JAMB W/ ALUMINUM SCREEN DOOR BEDROOM WOODEN DOOR ON METAL JAMB TOILET WOODEN DOOR WITH LOUVER ON METAL JAMB BALCONY ALUMINUM FRAMED SWING GLASS PANEL W/ INSECT SECREEN
WINDOWS ALUMINUM WINDOW W/ INSECT SCREEN FINISHING HARDWARE MAIN DOOR LOCKSET LEVER TYPE KEYED LOCKSET BEDROOM LOCKSET LEVER TYPE KEYED LOCKSET TOILET LOCKSET LEVER TYPE PRIVACY LOCKSET TOILET & KITCHEN FIXTURES STUDIO 2 BEDROOM 3 BEDROOM WATER CLOSET WHITE ELONGATED TYPE TOP FLUSH. ONE PIECE LAVATORY WALL HUNG W/ SEMI UNDER THE COUNTER UNDER THE COUNTER PEDESTAL TYPE TYPE TYPE & WALL HUNG W/ SEMI PEDESTAL TYPE KITCHEN SINK SINGLE BOWL SINGLE BOWL WITH DRAIN BOARD KITCHEN FAUCET LEVER TYPE LEVER TYPE LEVER TYPE SHOWER HEAD AND FITTINGS WALL MOUNTED TYPE SHOWER HEAD AND FAUCET SOAP AND TOILET PAPER HOLDER WHITE RECESSED TYPE
II. Tandem Parking (2 Slots) LevelList Price Lower level 2 parking780,000.00 Lower level 1 parking800,000.00 Ground Floor800,000.00
Efficient Property Management Worry Free Upkeep of your property with DMCI Homes Property Management Services Move In Assistance Leasing Program Car Wash Services Utilities application & payment assistance Roving Security General Maintenance of common areas Newspaper Delivery Proximity Cards Taxi Call – In Service Organizing of Community Events