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SEASON 5. Vile Parle Premier League is an enthralling and mind boggling football tournament whose main motto is to promote football among the masses and.

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Presentation on theme: "SEASON 5. Vile Parle Premier League is an enthralling and mind boggling football tournament whose main motto is to promote football among the masses and."— Presentation transcript:

1 SEASON 5

2 Vile Parle Premier League is an enthralling and mind boggling football tournament whose main motto is to promote football among the masses and reach out to the younger generation.

3 FORMAT VILE PARLE PREMIER LEAGUE is franchise based football league which will see inclusion of two divisions with 8 team per division from this season onwards

4 OBJECTIVE To improve the quality and increase the popularity of football through a new format which lures both the youth and the old.

5 OVERVIEW PAST SEASON SNAPSHOTS SEASON 5BRANDING PRESENTATION FLOW

6 Vile Parle Premier League Vile Parle Premier League Exhibition Matches Exhibition Matches F.L.C. Skill Session Skill Session Vile Parle Championship Vile Parle Championship Vile Parle Federation Cup Vile Parle Federation Cup Vinayak Gore Cup U-14 Vinayak Gore Cup U-14 Players Auction Vinayak Gore Cup U-16 Vinayak Gore Cup U-16

7 PARTICIPANTS OF ALL AGE GROUPS NOVEMBER TO MAY 6 MONTHS FOOTBALL FESTIVAL DIFFERENT VENUES FOR EACH EVENT FOOTBALL FANS 1 st EVER FOOTBALL FESTIVAL IN MUMBAI

8

9 AREA WISE PARTICIPATION TOTAL PARTICIPANTS 1000+

10 OVERVIEW PAST SEASON SNAPSHOTS SEASON 5BRANDING PRESENTATION FLOW

11 MEDIA COVERAGE

12 CELEBRITIES Bappi LahiriDalip TahilDilip Joshi Sachin Khedekar Dilip VengsarkarMilind Ingale Veer Dhawal Khade Prathamesh Parab Priya Dutt

13 ONLINE MEDIA COVERAGE

14 SPONSORS SEASON 1SEASON 2SEASON 3SEASON 4 PARLE GCOCA COLAPEPSIKIRLOSKAR PARLE MURUGANBISLERIVIDEOCONU TROPICANA GAJALEEBANK OF INDIA SAFARI INDUSTRIES CREATIVE CONCEPT WESTSIDEGREEN HOUSENSDLVK SPORTS NADKARNI CLASSESSVC BANKEXCEL INDUSRTIES SAFARI INDUSTRIESRANKOJULTIMATE SPORTS SARASWAT BANKSOCCER CONECTIONGOLI VADA PAV SATKAR RESTAURANTINCH PINCHPLAYRIFY YOUTH INCORPORATED GREEN HOUSESOCCER CONECTION VORA CLASSESKRUPA HAIR OILTWENTY 19

15 POSTS ON FACEBOOK PAGE

16 APPRECIATION

17 SUMEET RAGHAVAN’s TWEET

18 FACEBOOK REACH

19 FACEBOOK PAGE

20 WEBSITE

21 OVERVIEW PAST SEASON SNAPSHOTS SEASON 5BRANDING PRESENTATION FLOW

22 Vile Parle Premier League Season 4 Vile Parle Premier League Season 5 F.L.C Skill Game Session Vinayak Gore Cup Vile Parle Premier League F.L.C Vile Parle Premier League

23 League Format Transfer Window Grassroots and Youth Cup Skill Game Session Vile Parle Premier League Season 5 Additions Vile Parle Premier League Season 5 Additions Introduction of a 2nd Division in the League which adds More Teams, More Quality Players, More Spectators, More brand exposure, Qualified Coaches,Goodwill and New Enthusiastic Owners

24 League Format Transfer Window Grassroots and Youth Cup Skill Game Session Vile Parle Premier League Season 5 Additions Vile Parle Premier League Season 5 Additions Transfer window will be covered in innovative way as youth like it.

25 League Format Transfer Window Grassroots and Youth Cup Skill Game Session Vile Parle Premier League Season 5 Additions Vile Parle Premier League Season 5 Additions Vinayak Gore Memorial Youth Cup for the U-12 and U-14 players to showcase their skills and talent in front of the team owner and scouts.

26 League Format Transfer Window Grassroots and Youth Cup Skill Game Session Vile Parle Premier League Season 5 Additions Vile Parle Premier League Season 5 Additions A call to the Freestylers to mesmerize the crowd with their sublime ball juggling skills and win themselves handsome prizes

27 SCHEDULE Owners MeetingPlayer Registration phase 1Phase 2 Exhibition Matches F.L.C. Player Auction Transfer Window Vile Parle Premier League,Vile Parle Championship Vinayak Gore U-14 & U-16 Cup, Skill Session

28 OVERVIEW PAST SEASON SNAPSHOTS SEASON 5BRANDING PRESENTATION FLOW

29 Impact on Brand Brand Visibility Brand Loyalty Goodwill Sampling IMPACT ON BRAND WHAT DOES VILE PARLE PREMIER LEAGUE STANDS FOR ? BIGGEST FOOTBALL LEAGUE IN MUMBAI DEDICATION OF PLAYERS YOUTHFUL AND FUN GREAT FOOTBALLING EXPERIENCE CROWD!! “HAR JUBAAN FOOTBALL BOLEGA” Band image of vile parle premier league will get transfer to the sponsor.

30 Impact on Brand Brand Visibility Brand Loyalty Goodwill Sampling BRAND VISIBILITY VILE PARLE PREMIER LEAGUE’s VISIBILITY 4,300+ FACEBOOK PAGE LIKES 20,000+ FACEBOOK PAGE VIEWERS CROWD PARTICIPANTS AFFILIATED WITH M.D.F.A SCHOOLS & COLLEGES Brand visibility of vile parle premier league will get transfer to the sponsor

31 Impact on Brand Brand Visibility Brand Loyalty Goodwill Sampling BRAND LOYALTY VILE PARLE PREMIER LEAGUE’s LOYAL CUSTOMERS LOYAL FANS LOYAL PARTICIPANTS LOYAL OWNERS Sponsors will get the opportunity to attract vile parle premier league’s loyal customers.

32 Impact on Brand Brand Visibility Brand Loyalty Goodwill Sampling GOODWILL The audience and the players would relate to the sponsor as a Samaritan & a supporter of Grassroots Football which would enhance its brand image among the youth creating a goodwill for the brand.

33 Impact on Brand Brand Visibility Brand Loyalty Goodwill Sampling GOODWILL A chance to give your brand or product a leverage by the product branding and by the product sampling at the venue.

34 BRAND ENHANCEMENT Branding at all Venues Print Media Coverage Digital Media Branding Online Branding Branding on all Collaterals Sampling

35 JERSEY BRANDING


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