2. Lion Consumer Brands Lion Consumer Brands is an entrepreneurial development and marketing company. We market high quality, value for money products. We empower entrepreneurs to be successful in business through our unique and winning business coaching and training programme. This business coaching programme is offered free to all our Distributors and Agents. Our Mission is to channel profits and skills to uplift and empower those in need in poor communities. We raise funds for the needy through the profits of our businesses.

4. DISTRIBUTOR AND AGENT This is a wonderful real business opportunity. You can choose between two basic levels: A Distributor who buys direct from Lion Consumer Brands OR An Agent who buys directly from their Distributor.

5. DISTRIBUTOR AND AGENT Distributor A distributor is typically an entrepreneur who either wants to increase current income or generate an income full time from a home business, by selling top quality value for money products through their team of agents. As a Distributor you will get the best prices and the largest discount of ± 40% directly from Lion Consumer Brands. Each Distributor will develop a sales team of Agents registered under them, who they can train and motivate to sell. A distributor needs to purchase a minimum amount of R2500 per month directly from Lion Consumer Brands. You will need to either pick your stock up or get a courier service to transport it for you.

6. DISTRIBUTOR AND AGENT Agent An agent also wants to earn extra money from home, but does not have the capital to become a distributor at this time. Or an Agent is a person who prefers to sell directly to customers and does not want to have a sales team reporting to them. As an Agent you will get a discount 20% off the retail price. As an agent you will register under a Distributor. You will now need to buy a minimum of R300 worth of product each month directly from your Distributor in order to qualify as an Agent. You will get your stock from your local Distributor. Your Distributor will now train and coach you on your road to success.

7. AGENT AND DISTRIBUTOR BENEFITS: Product training Sales training Business training and coaching Business sponsorships for top performers

8. BUSINESS OPPORTUNITY Earn Thousands Part time or full time Become an agent or distributor for an amazing product – BIOMatic And new products to be developed Sell direct to family, friends, business colleagues, your community, B & B’s etc

9. THE BENEFITS OF THE DETERGENT MARKET Market size: ± R4 Billion per annum in South Africa alone Categories: High foam = ± 75% of market – hand wash Low foam = ± 25 % of market – machine wash BIOMatic is suitable both the hand wash and the machine wash market Benefits of selling Washing powder Recession proof People buy it every month Excellent way of having consistent income each month

10. AGENTS How much can agents earn? Lets see some examples

11. POTENTIAL INCOME FOR AGENTS – 5 KG bucket Potential monthly income 5 KG Retail price per bucket: R210 Retail price per bucket: R210 2 buckets per day = 60 buckets pm 2 buckets per day = 60 buckets pm Profit per bucket = R42 Profit per bucket = R42 You make R84 per day You make R84 per day Total income = R2520 Total income = R2520

12. POTENTIAL INCOME FOR AGENTS – 5 KG bucket break bulk Potential monthly income 5 KG If you break bulk and sell the 5 KG per wash to individual customers. That is 2 scoops per 5 kg load of washing Retail price per wash: R1.75 Retail price per wash: R1.75 You make 95 cents per wash = R182 profit per 5 KG bucket You make 95 cents per wash = R182 profit per 5 KG bucket Sell only 1 bucket (200 washes) pd you make R182 per day Sell only 1 bucket (200 washes) pd you make R182 per day If you sell 1 Bucket pd x 30 days = 30 buckets pm If you sell 1 Bucket pd x 30 days = 30 buckets pm Total income for the month = R5460 pm Total income for the month = R5460 pm

13. POTENTIAL INCOME FOR AGENTS – 1 KG Foil Pack Potential monthly income 1 KG Retail price per unit: R48.50 Retail price per unit: R48.50 10 x pouches per day = 300 units pm 10 x pouches per day = 300 units pm Profit per unit = R 9.70 Profit per unit = R 9.70 You make R97 per day You make R97 per day Total profit per month = R2910 Total profit per month = R2910

14. POTENTIAL INCOME FOR AGENTS – 100 gram sachet Potential monthly income 4 wash sachet - 100 grams Price: R7.00 Price: R7.00 60 sachets per day = 1200 per month 60 sachets per day = 1200 per month Profit per unit = R1.40 Profit per unit = R1.40 You make R84 per day You make R84 per day Total profit per month = R2520 Total profit per month = R2520

15. POTENTIAL INCOME FOR AGENTS – TOTAL Total profit for 5 KG = R2 520 Total profit for 5 KG BB = R5 460 Total profit for 1 KG = R2 910 Total profit for sachet = R2 520 TOTAL PROFIT = R13 410 Per Month

16. DISTRIBUTORS How much can distributors earn with a team of agents? Lets see some examples

17. POTENTIAL INCOME FOR DISTRIBUTORS If you have only 8 agents: Each agent sells per month Profit 20 x 5 KG @ R52.30 profit = R 840 x 8 = R 6 720 70 x 1 KG @ R11.27 profit = R 789 x 8 = R 6 312 500 x 100g @ R2.00 profit = R 1000 x 8 = R 8 000 TOTAL PROFIT = R 21 032 Per Month

18. POTENTIAL TARGET MARKETS Friends and family Local Bed and Breakfasts Independent retailers Restaurants, hair salons and other businesses Corporate sales – sell through receptionists in office parks Party system – invite guests to your home The Informal market through Mobile Spaza Churches and Schools through Buy Direct

19. BUY DIRECT Buy Direct, is where we train up and mentor qualified Buy Direct Consultants. These Buy direct Consultants assist NPO’s, Schools, Churches etc to raise funds through their members, parents & students. Our objective is: To improve and develop each organisation / NPO To help them meet their fund raising targets Our Strategy is: To develop an effective fund raising plan for each NPO To supply the NPO with fantastic products that their members can Buy Direct from the NPO in order to raise funds “Support your School; Buy Direct”

20. INFORMAL MARKET BIOMATIC – MOBILE SPAZA MOBILE SPAZA INTRODUCING

21. BIOMATIC - MOBILE SPAZA Easy to transport Comes in compact kit Get into the best position with ….. A truly unique product….. …..AND MORE PRODUCTS TO FOLLOW…

22. Can carry up to 120 KG Just push your stock home BIOMATIC MOBILE SPAZA

23. HOW DO I START? STEP 1 Complete the new Distributor or Agent application form Email to: warren@lionbrands.co.za Or Fax - +27 86 516 4607 Tel number 0860 855 555 Five easy steps:

24. STEP 2 ORDER STOCK Work out your order – fill in your order form – email Order form together with your proof or payment to Lion Distributors: need to buy minimum of R2500 per month stock excluding marketing material to qualify for the Distributor discount. Prices are Ex stock in Johannesburg. Courier fees are not included Agents: To buy a minimum of R300 per month to remain as a Distributor Five easy steps:

25. STEP 2 Note for Distributors: You can start as an agent then upgrade to a Distributor by getting a number of agents to buy starter packs from you. Each Agent is now ready to start training and selling once they have their starter pack. Example Starter Pack for Agents: 1 x 5KG BIOMatic bucket; 4 x 1,5KG BIOMatic; 2 x 18 1 KG BIOMatic; 15 x 100 g BIOMatic Sachets; 1 x Scum Card; 1 x Ethical Living Card; 10 x 4 X More Pamphlets. Five easy steps:

26. STEP 3 GET YOUR STOCK Distributors: Pick up stock directly from Lion or wait for your stock to be delivered via the Courier of your choice. Agents will get their stock directly from their Distributors.

27. STEP 4 COMMENCE TRAINING COMMENCE TRAINING We have a wonderful business training and coaching programme which is free for all Distributors. We advise those who really want to succeed, to start with training as soon as possible. Five easy steps:

28. STEP 5 Start selling and building your business

29. START BUILDING YOUR BUSINESS NOW ! Contact Warren at: TEL: +27 86 085 5555 CELL: +27 82 563 0355 EMAIL: warren@lionbrands.co.za