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Be4 Ltd. Mobile Monday Tokyo - June 2005. Over 5 years of extensive R&D in acoustics, physics and computational sciences vast portfolio of proprietary.

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Presentation on theme: "Be4 Ltd. Mobile Monday Tokyo - June 2005. Over 5 years of extensive R&D in acoustics, physics and computational sciences vast portfolio of proprietary."— Presentation transcript:

1 Be4 Ltd. Mobile Monday Tokyo - June 2005

2 Over 5 years of extensive R&D in acoustics, physics and computational sciences vast portfolio of proprietary IP Be4 Ltd Founded 1999 1999200120032005 3D Audio in Headphones Our engineers chose Be4 as superior over Dolby and SRS. Of course the test was a blind test, meaning each of the engineers did not know which of the companies he was rating. In addition, the algorithm approach of Be4, allowed us, though DSP capability, to customize the output for a specific set of headphones – as opposed to a generic algorithm”. Bernie L. Malonson, Product Marketing Manager, Visteon. 3D Audio in Mobile “Be4 has pioneered the delivery of dynamic and realistic 3D audio through a software-based processing algorithm that runs on the target CPU and processes audio in real time. MPulse technology provides a powerful API, enabling developers to significantly enhance the mobile gaming experience with 3D audio, as well as enrich music playback with 3D audio effects.” George Milne, PrimeXSys partners program, ARM 3D MIDI ™ “As smartphones are becoming optimized for different audience segments, such as mobile music users, advanced audio solutions are becoming a key feature in new products,…We are pleased to have Be4 join the Symbian Platinum Program to help extend the audio capabilities of Symbian OS smartphones.” Simon Garth, VP Marketing, Symbian

3 Market Demand Affordability Simplicity Choice Personalization High Quality Consumers Device Manufacturers and Content Providers Reduced Bill of Materials Rapid Time To Market Interoperability

4 Don’t look….LISTEN! (Please put on headphones and click here)here

5 A Total software-only Solution for Mobile Devices, Content and Services Meeting the highest demands for mobile audio with the scalability, interoperability flexibility and affordability required to deliver a superior audio experience to the ENTIRE mobile ecosystem -Tone Generation (PolyMax™ up to 256 Polyphonic) -3D Ringtones (3D-MIDI™) -Expansive Stereo Imaging for Speakers & Headphones -3D, Positional, & Surround Sound -Dynamic 3D Sound for Animation and Gaming -Sound Improvement and Optimization -Expansive Sound Effects Capabilities -Supports Remixing (Interactive MIDI) -Unique Sound Personalization Features (Audio Skins™) 3D-MIDI ™

6 Featureothers3D MIDI™ Tone Generation Up to 64 Poly 8 bit 32 KHz Up to 256 Poly ANY sample rate Output ChannelsMainly monoMono, Stereo and multi channel Number of ChannelsLimitedANY 3D RenderingStaticStatic and Dynamic 3D Tone GenerationNOYES Headphone and Speakers Fixed predefinedANY ConfigurableNOANY device requirement Device /OSLimitedANY FormatsLimitedAny Stereo File PersonalizationNOYES CostHighLow Before…Be4

7 Mobilizing Entertainment 1.Pick song 2.Personalize 3.Play

8 MPulse ™  MUSIC  ANIMATION  STREAMING  RINGTONES  GAMING  CONFERENCING  MULTIMEDIA MESSAGING  PERSONLIZATION Sound Never heard Be4


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