1. Write down all the adjectives you associate with this picture

2. Interpreting a writer ’ s attitude Aim To learn to identify and analyse a writer’s intention through word choice, appeal, statement of intent and other intentions.

3. Ways to read a writer ’ s attitude 1.Word choice 2.Statement of intent 3.Appeals to the reader 4.Other intentions/ulterior motives

4. Spot the difference – word choice  The overworked slum-dwellers live in squalor, amidst the excess of palatial residences towering overhead  The slum-dwellers live in revolting quarters, their sickening environment in stark contrast to the civilisation further up the road.

5. TASK 1: Spot the difference  The overworked slum-dwellers live in squalor, amidst the excess of palatial residences towering overhead  The slum-dwellers live in revolting quarters, their sickening environment in stark contrast to the civilisation further up the road.

6. The overworked slum-dwellers live in squalor, amidst the excess of palatial residences towering overhead ‘Overworked’ implies that the people work hard (a positive quality), but that they must work too hard to earn even a bit of money. ‘Squalor’ suggests they live in dirt and misery, creating SYMPATHY for the slum-dwellers ‘Excess’ implies there is too much and seems to imply that it is unreasonable wealth in the face of such poverty for the slum dwellers This creates a POSITIVE/SYMPATHETIC view of the slum dwellers and highlights their plight

7. The slum-dwellers live in revolting quarters, their sickening environment in stark contrast to the civilisation further up the road. ‘Revolting’ is a negative word which suggests the writer is disgusted by what they have seen ‘Sickening’ reinforces the fact that the writer is disgusted The use of the word ‘civilisation’ suggests that the slum-dwellers’ quarters are not civilised, unlike the other quarters up the road This creates a NEGATIVE impression of the slum- dwellers and conveys the writer’s disgust for them.

8. TASK 2: What is the lead article in this paper about? Some writers will clearly give you a statement of intent, or a statement clearly showing a writer’s attitude towards a topic e.g. newspaper headline = intent

9. TASK 3: What is the statement of intent in this article? Who says we aren’t generous? My flag day experience shows we have a heart Letter from Maria Kang, Aug 25, 2010 I would like to address the misconception that Singaporeans are selfish and uncaring

10. What is the statement of intent in this article? Who says we aren’t generous? My flag day experience shows we have a heart Letter from Maria Kang, Aug 25, 2010 I would like to address the misconception that Singaporeans are selfish and uncaring

11. TASK 4: What is this advert doing to appeal for the reader’s money to be donated to Barnardo’s (a children’s charity)

12. AppealsETHOS Right or wrong Writer makes themselves sound credible, fair, open minded & trustworthy PATHOS Emotional appeal targets the emotions of the audience and makes them identify with the writer’s point of view LOGOS Use of logic, claims and supporting evidence to convince an audience of a certain point of view.

13. 1.My sister and I were hungry and tired after hours pounding the pavement and the sun was merciless that afternoon 2.With just $30 a month, we can make a real difference to peoples’ lives – it can pay for a teacher’s wages to teach a class of 40. 3.After speaking to people affected by the crisis in Haiti, I can see that the situation that they are facing is extremely difficult. I only had two weeks with them, but in this time, I made a huge difference to their lives.

14. Ulterior motives/other intentions This is where the writer appears to be doing one thing, but actually has an underlying motive with what they are doing e.g. the posters you have created have the motive of encouraging people to save/spend money BUT…..what is the ulterior motive?

15. Interpreting a writer ’ s intention Underline or highlight the words that you think show the writer’s attitude towards the topic.  What is the writer’s attitude towards St. Andrew’s students doing charity work?  What is the writer’s aim and intention in writing this article?  Are there other aims and intentions you can identify?

16. How do you read a writer ’ s attitude? 1.Word choice 2.Statement of intent 3.Appeals to the reader 4.Other intentions/ulterior motives