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Post Graduate Diploma in Healthcare Operations Management (PGDHOM) Batch 02.

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Presentation on theme: "Post Graduate Diploma in Healthcare Operations Management (PGDHOM) Batch 02."— Presentation transcript:

1 Post Graduate Diploma in Healthcare Operations Management (PGDHOM) Batch 02

2 Contents Broad ContoursWho Should AttendUnique Features of the programProgram ModulesDetailed Program Contents

3 Program Features Pedagogy Designed with a mix of case discussions, assignments and projects besides the lectures in class and online modules Practical Exposure 6 Days of hands on learning in Apollo Hospitals Certificati on Post Graduate Diploma awarded by Apollo Hospitals Education and Research Foundation (AHERF) Peer Learning Opportunity to Network and Learn from a national classroom Placement Assistance Placement assistance shall be provided to all eligible candidates

4 Broad Contours Program Directors : Dr P Srinivasa Rao (Head – Operations, Medvarsity Online Limited) and Dr Himabindu (Manager – Content Development, Medvarsity Online Limited) Duration : 1 year Eligibility : Graduates (10+2+3 or equivalent) with minimum 3 years work Experience (one years relaxation for medical/paramedical/allied healthcare degree holders) Schedule : Wednesday – 7:00 to 9:30 pm Fees : Rs: 1,50,000/- + 12.36% Service Tax = Rs. 1,68,540/- (Payable in installments) (Education loans can be availed)

5 Who should attend Professionals seeking career in Healthcare Management Executives in Hospitals Management and Healthcare services sector Professionals who have completed their education in Medicine, Pharma or Allied sciences, seeking to add management concepts to their knowledge base

6 Program Benefits This program focuses on providing Strong conceptual and technical knowledge in management to medical and non medical professionals Cutting-edge inputs in the area of healthcare operations, using latest pedagogy, to refine and sharpen skills Prepare qualified and efficient administrators to manage hospitals

7 Program Design Program is 14 modules divided into 3 trimesters First Trimester : Fundamental Modules Second Trimester : Intermediate Modules Third Trimester : Advanced Modules Online modules + 50 online video lectures 6 days of Hospital contact classes at end of the program

8 Program Modules Trimester One Business Communication Quantitative Techniques for Management Understanding a Healthcare Organization Marketing Healthcare Services CRM in Healthcare Trimester Two Information Technology in Healthcare Accounting and financial management in Healthcare Planning for Healthcare Service Delivery Healthcare Operations Management Healthcare Laws & Medical Ethics Trimester Three Logistics in Healthcare Quality Management in Healthcare Strategic Management Risk and Disaster Management

9 Modules in detail Business Communication Introduction Organizational Communication Process Communication Channels Business Correspondence Reports Quantitative Techniques for Management Functions & Progressions Basic Calculus Matrix Data collection, Presentation of Data Measures of Variation Skewness Correlation & Regression Time series analysis Probability Distribution-Concepts Binomial & Poission Normal Distribution Decision Tree analysis Sampling Testing of Hypothesis Chi Square Testing

10 Modules in detail Understanding a Healthcare Organization Organizations-Deliver Healthcare Services Need and Context for healthcare organization Leadership in Healthcare Organizational Behaviour in service organization Hospital as a organization Healthcare Environment Policy Patient Care Management Medical Tourism Pharmaceuticals Management Role of Hospital Administrator Enterprenuership in Healthcare Marketing Healthcare Services Role of marketing in health care organizations Defining health care system and its trade- offs Health care industry & marketing environment Determinants of utilization of health care Strategy and market planning How health care buyers make choices Using market information systems & marketing research Market segmentation, targeting, positioning, and Competition Shaping & managing product & service offerings Developing and branding new offerings Designing and managing health care marketing channels Designing and managing integrated marketing communications Personal marketing communications

11 Modules in detail CRM in Healthcare Conceptual Framework of Customer Implications of Globalization on CRM Effective Customer Relation Management Issues and Strategies Winning Markets through Effective CRM Changing Patterns of eCRM Solutions How to Structure a Customer Focus Framework for Deploying CR Deriving Value of Customer Relationship The Evolution of Relationships Implementing a Technology Based CRM The Past Present and Future of CRM Characteristics of a Good Customer Give ‘em’ What They Want Organizing for Customer Relationship Information Technology in Healthcare System Overview & Concepts Networks & Databases Design Tools Information systems Project Life Cycle Healthcare Management Information Systems Decision Support Systems Hospital Information systems Electronic Medical Records

12 Modules in detail Accounting and financial management in Healthcare Introduction Decisions on Investments Decisions on Financing Working Capital Mgmt Tax Planning and Basics of Auditing Management Control Structure Management Control Process MCS in Service Industry Planning for Healthcare Service Delivery Introduction to Hospital Services & Planning Public Health Service Emergency Services Outpatient Services Nursing Services Laboratory Services The Operating Department Dietary Services Central Sterilization and Supply Department Linen and Laundry Service Radiologic Services Hospital Waste Management Hospital Hygiene and Infection Control

13 Modules in detail Healthcare Operations Management Introduction Process Engineering and Optimization Optimizing Patient and Process Flows Productivity & Performance Management Project and Change Management Planning for Operational Excellence Return on Investment Models Supply Chain Management Purchasing and Materials Management Inventory Management and Accounting Classifying and Managing Products Supply Chain Collaboration Pharmaceutical Operations Management Operations Research- Introduction Linear Programming, Transportation & assignment Network analysis Inventory & WaitingLine Models Queueing Models Game Theory & Simulation Healthcare Laws & Medical Ethics Medical audit Medical Coding Laws applicable to Hospital Medical ethics

14 Modules in detail Logistics in Healthcare Overview, Concept & Objectives External & Internal SC Logistics Management Hospital Supply Chain Components of SCM Sourcing Strategic Management The Nature of Strategic Management Understanding and Analyzing the General Environment and the Health Care Environment Service Area Competitor Analysis Internal Environmental Analysis and Competitive Advantage Directional Strategies Developing Strategic Alternatives Evaluation of Alternatives and Strategic Choice Value Adding Service Delivery Strategies Value Adding Support Strategies Communicating the Strategy and Developing Action Plans The Annual Strategic Plan Update Encouraging Strategic Thinking Future Challenges for Strategic Planning and Planners

15 Modules in detail Quality Management in Healthcare Benchmarking Business Process Reengineering Six Sigma Quality Circles Kaizen ISO JCI NABH Risk & Disaster Management Hospital acquired Infection Fire Hazard Radiation Hazard Security Organization and Management in healthcare Safety in hospitals Disaster Management Classification Process, spectrum of disaster management, planning & others

16 PGDHOM Last Batch Profile (Batch 01) Experience level: 2 years to 26 years Organizations: - Johnson & Johnson - Star Hospitals - Global Healthcare - Apollo Hospitals - Max Hospitals - Grecion Hospital - Indian Army - Medi Assist India Role Profiles: - Dental Officer - Specialist In Pathology - Sr. Staff Nurse - Admin And Facility Manager - Oncologist - Sr. Optometrist - Emergency Incharge - Duty Doctor - Practitioner

17 Selection Process Eligible applicants will be selected on the basis of – Performance in the Healthcare Management Aptitude Test (HMAT) to be conducted by NIIT Imperia – The assessment of background and motivation (Statement of Purpose- Annexure I of the application form) based on the application form submitted.

18 Attendance Criteria & Fee Pattern Attendance Criteria for Successful Completion of the program – Minimum 50% Attendance in each module – Minimum 80% Attendance in the entire program Program Fee: Rs. 1,50,000/- plus 12.36% Service Tax Rs. 168,540/- – The fee above is inclusive of all academic charges, examinations, textbooks, study material – All fees are non-refundable. Fees can be paid by cash, or cheque/demand draft drawn in favour of ‘Medvarsity Online Ltd’ – A deferred payment facility exists. Students wanting to avail education loans click hereclick here

19 Eligibility Criteria Working Professionals/self-employed Graduates (10+2+3 or equivalent) in any discipline recognized by UGC/AICTE/DEC/MCI Minimum 3 years of work experience (full-time paid employment) post graduation as on Jul 1, 2012 (one year relaxed for MBBS, BAMS, BHMS, BDS, Unani degree holders)

20 Sample Certificate Facing Side

21 Sample Certificate Non Facing Side

22 How to apply Application period Last date for applying 22 nd June, 2012 Application forms Application forms can be obtained from www.niitimperia.com/www.medvarsity.com or at local NIIT IMPERIA/Medvarsity Centres Class would commence on or after July 2012

23 Documents Required for Application 2 Passport size photo affixed [Latest photo with light backdrop] Proof of Date of Birth [DOB Certificate / 10th Std Mark sheet] Proof of Graduation Completion [Provisional / Degree Certificate] Proof of Graduation % [Graduation Marks sheets for all years] Proof of Experience [Experience Certificates as supporting documents for all the jobs mentioned in the form] Proof of Current Employment [Letter from the HR with current date / Latest Pay slip]

24 Placements Placement opportunities for PGDHOM graduates exist in – Hospitals – Clinics – Insurance companies – Diagnostic centers – NGO’s and International Organizations – Clinical research organizations – Medical tourism – Pharmaceutical industry – Healthcare IT and Medical device companies – Market research firms Placement assistance through Medvarsity’s placement cell provided to successful candidates

25 About Medvarsity Medvarsity, India’s first Medical e-learning venture was established in April 2000, and launched its official online portal www.medvarsity.com in October 2000. It is an initiative by Apollo Hospitals Group, the leader in healthcare in Asia Pacific Region, having the first JCI accredited hospital in India. Medvarsity has already entered into MOUs with four medical colleges and has nearly 25000 medical students and doctors registered on its platform. For more information visit http://www.medvarsity.com http://www.medvarsity.com

26 NIIT Imperia – Technology Edge Classrooms in 21 cities Direct one-to-one interaction is ensured through individual ICT systems for each student: High-performance PCs Webcam Audio system and microphone at each workstation, connected directly to faculty at institutes Classroom interactions & ambience are facilitated by clusters of student-stations and camera & projection systems that span the full classroom. Learning Management System (LMS): supplementary e-learning program-specific notices online submission of assignments reminder services online testing student records Click here to view a virtual tour of Imperia classroom. Click here

27 For any further queries, Call Us At 18002660304 (Or) Write to imperia@niit.com


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