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© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP 3PAR StoreServ Storage.

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Presentation on theme: "© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP 3PAR StoreServ Storage."— Presentation transcript:

1 © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP 3PAR StoreServ Storage Coolidge NPI Sales Training Webinar (Part A – Product Level) November 29, 2012

2 HP Restricted - For Internal and Channel Partner use only. 2 Session objectives HP 3PAR StoreServe Storage – What’s New After this Product training you will have learned about 1. New product branding and enhanced product family vision 2. New midrange storage Systems – HP 3PAR StoreServe New 3PAR OS – enhanced Simplicity, Federation and Resilience 4. Configuration rules and pricing 5. Enhanced 3PAR High-end – HP 3PAR StoreServ updates

3 HP Restricted - For Internal and Channel Partner use only. 3 Agenda Family Level Product Overview HP 3PAR StoreServ 7000 Storage Overview HP 3PAR Operating System Enhancements Product Ecosystem Product Structure, Licensing, Configuration Rules Sample Configurations Support and Services Sales Enablement Programs Pricing StoreServ and StoreFabric: Better Together

4 © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP 3PAR StoreServ Storage Family Level Product Overview

5 HP Restricted - For Internal and Channel Partner use only. 5 Autonomic: Reduce time spent managing storage by 90% System responds effortlessly and instantly to new workload demands Multi-tenant: Double VM density per server – Guaranteed. Bulletproof tier-1 resilience for massive consolidation of unpredictable mixed workloads Efficient: Reduce capacity requirements by 50% - Guaranteed. Hardware enabled thin technologies and tiering for high efficiency without tradeoffs. The gold standard for Tier 1 Storage in Virtual/ITaaS HP 3PAR StoreServ Federated: Non-disruptive data mobility between systems HP Peer Motion for easy refresh and data services management across multiple arrays

6 HP Restricted - For Internal and Channel Partner use only. 6 NEW: HP 3PAR Software for Tier 1 data services Raising the bar again Greater protection of application service levels Persistent Ports for online upgrades without multipathing dependency Peer Persistence for transparent server failover over metro distances Reclaim even more time for storage administrators Autonomic Replication for configuration-less disaster protection Guarantee performance levels for tenants and applications Priority Optimization for Quality of Service assurance by IOPS and Bandwidth

7 HP Restricted - For Internal and Channel Partner use only. 7 Polymorphic Simplicity: Storage Without Boundaries Eliminating distinctions between Midrange and Tier 1 HP 3PAR StoreServ HP 3PAR StoreServ HP 3PAR StoreServ 7400 HP 3PAR StoreServ 7200 NEW Tier 1 Storage at Less than $40K USD! NEW Redefining the Midrange from $25K USD! New 3PAR StoreServ 7000 New 3PAR File Services New All-SSD Array New EVA to 3PAR Upgrade Path ONE Architecture – mid to high Only HP

8 HP Restricted - For Internal and Channel Partner use only. 8 Futureproof: Grow with freedom in any direction Scale-out hardware and federate with HP Peer Motion to for virtually limitless scale from SMB to Enterprise Effortless: Reduce time spent managing storage by 90% Self-configuring, provisioning, and optimizing via autonomic management NEW: HP 3PAR StoreServ 7000 with 3PAR StoreServ File Services Tier 1 with midrange affordability Efficient: Reduce capacity requirements 50% - Guaranteed! Hardware enabled thin technologies, advanced tiering, and thin persistence for both file and block data Bulletproof: Tier 1 features. Midrange price. 2x VM density – Guaranteed! Quad controller resiliency, multi-tenant design, SSD models with QoS, and mixed workload optimization

9 HP Restricted - For Internal and Channel Partner use only. 9 Efficient and bulletproof file services Consolidate user directories and boost capacity utilization Compaction: Primary deduplication and autonomic capacity reclamation Policy-based Tiering: Granular block level and file-level classification Provide leading service levels for performance and availability Performance: Native SMB 3.0 built-in plus mixed block/file workload optimization Security: Encryption at rest and in-flight, File-level access control, Endpoint protection onboard Availability: 8-way clustered services locally or over distance with Metro-Cluster transparent failover Consolidate and save 50% on capacity Performance for tens of thousands of users NEW: HP 3PAR StoreServ File Services

10 HP Restricted - For Internal and Channel Partner use only. 10 The midrange storage standard for virtualization Double VM density. Guaranteed! System Wide Striping, Mixed Workload Support, and Quad Controllers Silicon-level Integration with VMware VAAI APIs for HW-Assisted Locking 50% less capacity. Guaranteed! Silicon-level Integration with VMware VAAI APIs for Thinning, Reclaim Adaptive Optimization and Fast RAID Technologies Effortless Provisioning Autonomic Groups and VMware Management Integration Remote Copy Integration with VMware Site Recovery Manager Peer Persistence Integration with VMware MetroCluster Cut storage capacity requirements by 50% Spend 90% less time managing storage. Buy 50% fewer physical servers

11 HP Restricted - For Internal and Channel Partner use only. 11 Single management UI x Multi-protocol support x Midrange affordability x Bulletproof: Midrange storage that refuses to compromise Tier 1 features Enterprise platforms HP 3PAR StoreServ 7400 Mid-tier platforms Performance during controller/cache failure Integrity issues Online SW upgrades w/out host path dependencies x 3-site replication x Mixed workload support Manual, physical separation req’d x Multi-tenant security x x Non-disruptive data migration x x

12 © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Leadership Performance and Guaranteed Quality of Service NEW: All-SSD 3PAR StoreServ 7000 Up to 240 SSDs Up to 320,000 IOPS NEW: Priority Optimization Guaranteed performance: IOPS and bandwidth at the tenant and application level Available for any 3PAR StoreServ model Performance Advantage vs. Closest Competitor *Priority Optimization is available in 1H13 2.4x Tenant 1 (20,000 IOPS) Over-commits at 150% of assigned IOPS Application 1 (10,000 IOPS) Application 2 (10,000 IOPS) Application 3 (10,000 IOPS) Tenant 2 (100,000 IOPS) Application 4 (100,000 IOPS)

13 © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Everything you’d want in a next generation EVA A pain free and risk free evolution that takes the best of EVA into the future of storage Online Import from EVA to 3PAR directly from EVA Command View EVA DNA Smart Start

14 © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP 3PAR StoreServ 7000 Storage Overview

15 HP Restricted - For Internal and Channel Partner use only. 15 Futureproof: Grow with freedom in any direction Scale-out hardware and federate with HP Peer Motion to for virtually limitless scale from SMB to Enterprise Effortless: Reduce time spent managing storage by 90% Self-configuring, provisioning, and optimizing via autonomic management NEW: HP 3PAR StoreServ 7000 with 3PAR StoreServ File Services Tier 1 with midrange affordability Efficient: Reduce capacity requirements 50% - Guaranteed! Hardware enabled thin technologies, advanced tiering, and thin persistence for both file and block data Bulletproof: Tier 1 features. Midrange price. 2x VM density – Guaranteed! Quad controller resiliency, multi-tenant design, SSD models with QoS, and mixed workload optimization

16 HP Restricted - For Internal and Channel Partner use only. 16 HP 3PAR StoreServ 7000 HP 3PAR StoreServ 7200 Controller Nodes 22 / 4 Max SFF Drives /480 Max LFF Drives /432 Cache 24 GB32/64 GB Max. 8GBit/s FC ports 12 = 4 (built-in) + 8 (optional)24 = 4/8 (built-in) + 8/16 (optional) Max. 10Gbit/s iSCSI/FCOE* 4 (optional)4/8 (optional) Built-in IP remote copy port (can also use FC ports) 22/4 Controller Enclosure 2U with 24 SFF drive slots (2x for a 4-node 7400) Drive Enclosure (can be mixed behind one controller pair) SFF drive enclosure: 24 slots in 2U LFF drive enclosure: 24 slots in 4U Gen 4 ASIC HP 3PAR StoreServ 7400 * The FCoE capability of the card will become available after product first release Industry unique Modern architecture to meet the demands of todays virtualized computing environments

17 HP Restricted - For Internal and Channel Partner use only. 17 HP 3PAR 7000 Software Suites Operating System Suite 3PAR Thin Technologies Reporting Suite System Reporter 3PARInfo Replication Suite Virtual Copy Remote Copy Peer Persistence Data Optimization Suite Dynamic Optimization Adaptive Optimization Peer Motion Security Suite Virtual Domains Virtual Lock Application Suites VMware vSphere Microsoft® SQL Exchange Oracle For more information: Required Optional

18 HP Restricted - For Internal and Channel Partner use only. 18 What are the key StoreServ 7000 differentiators and why we win Pulling away from the competition Effortless management Autonomic Groups Autonomic Replication Groups Smart Start Future-proofed storage Peer Motion Online Import for EVA data Persistent Ports Peer Persistence Effortless and future-proofed Bulletproof Efficient ONLY clustered quad-node architecture Persistent Cache Fast RAID Rebuild Virtual Domains 2.4 X performance mixed workload 2x VM density Leading Thin technologies Start Thin, Get Thin, Stay Thin HW enabled zero bit detection Federated Thin Provisioning Thin Conversion for Online Import EVA Adaptive Optimization Dynamic Optimization 2X efficiency The only storage architecture you will ever need

19 HP Restricted - For Internal and Channel Partner use only. 19 HP 3PAR StoreServ – Expected FUD Here comes the FUD “ Everybody has thin provisioning now” “3PAR is not Unified” “3PAR has no primary volume dedupe or no compression” “Remote mirroring periodic Async RPO is worst in industry” “Two years late with SAS – HP again under invests in R&D ” How to respond All competitors’ THP has performance caveats and zero reclaim that hurts performance. HP is thin, fast, and safe. HP offers a common addressable storage pool– management is converged via W2012 Server Manager. In most environments 3PAR THP will save more space overall, be easier to manage, and has no performance caveats. Plus Windows 2012 deduplication for files. Use sync if you can’t lose any IOs. HP 3PAR async saves bandwidth enabling DR for less money! Ridiculous. 3PAR has always beaten competitors in COO. Now with SAS the gap is even larger. 3PARs SW benefits are best in the industry

20 HP Restricted - For Internal and Channel Partner use only. 20 HP 3PAR StoreServ File Services Common Addressable Pool of Storage File services available from the SAME efficient storage infrastructure as block services Agile Provisioning Storage delivered and repurposed on demand to the appropriate services as your business evolves Management Integration Enables you to access and manage file and block services through a single dynamic management interface.

21 HP Restricted - For Internal and Channel Partner use only. 21 HP 3PAR StoreServ and Microsoft Windows Server 2012 Industry Leading Efficiencies Thin Integration with 3PAR and WS2012 Deploy thinly provisioned file services for the most flexibility Reduce Capacity Requirements Stay thin over time automatically with 3PAR thin persistance and deduplication Meet Business Demands Offload Data Transfer (ODX) allows cloud and virtualized environments to meet the rapid pace of today’s applications and infrastructure

22 HP Restricted - For Internal and Channel Partner use only. 22 Integrated File and Block Storage Management Server Manager Provision File-shares for heterogeneous file serving. Provision SAN storage for application and object workloads. Thin-provisioned storage. ProvisionDeployManage Present storage to file and application servers Deploy roles and features to multiple servers. Physical and virtual Centrally manage ongoing Storage requirements for file and block workloads. Manage file and block services Respond to business-critical problems more effectively. Single interface for deploying & managing File and Block workloads

23 HP Restricted - For Internal and Channel Partner use only. 23 HP Storage Midrange Storage Portfolio StoreVirtual 4000 Pure iSCSI Environment Client Virtualization* Migrate from VSA to Rack or BladeSystem 3PAR StoreServ 7000 Top choice for the midrange EVA P6000 Existing customers not currently in a position to move to 3PAR StoreServ CONVERGED STORAGEESTABLISHED PLATFORM *Please see HPSD Client Virtualization Green Zone for additional information.

24 HP Restricted - For Internal and Channel Partner use only. 24 HP Storage midrange storage guidance 3PAR 7000 is likely the best fit unless… 3PAR SPOCK is not aligned with opportunity It is a dedicated client virtualization environment It is primarily an iSCSI play All inclusive software model is required Software based (VSA) or BladeSystem storage is required EVA HP StoreVirtual

25 HP Restricted - For Internal and Channel Partner use only. 25 HP 3PAR StoreServ Storage HP 3PAR StoreServ 7000 A Uniquely Agile Tier 1 Storage Platform at a Mid-Range Price Built from the two leading storage technologies HP EVA Trusted - 100,000 Arrays installed WW Recognized for simplicity Leading hardware efficiency HP 3PAR F-Class Tier 1 architecture and features Clustered scalable controller architecture Industry leading efficiency technologies Multi-tenancy for mixed workloads Online Import Peer Motion Shared DNA Virtualization & wide striping Capacity efficient snapshots Management simplicity Leading TCO Midrange Evolution with the lowest risk upgrade

26 HP Restricted - For Internal and Channel Partner use only. 26 Continued investment with over 100K units shipped Protecting your investment into EVA New features/support targeted for improved application consolidation New drives for increased consolidation VAAI enhancements for better VMware integrations Continued qualification of new operating systems and infrastructure Seamlessly transition to the next generation architecture when ready Migrate your EVA data over to HP 3PAR StoreServ using new HP 3PAR Online Import feature All driven from your known Command View EVA interface EVA P6000 Storage

27 HP Restricted - For Internal and Channel Partner use only. 27 F-Class EOL plans - tentative MilestoneDateExplanation End of Life AnnouncementJun 30 th 2013Notification of product entering into end of life period DiscontinuanceAug 31 st 2013 Orders after this date will be fulfilled based on inventory availability ObsolescenceOct 31 st 2013 Last day to purchase a F-Class system, subject to inventory availability Last date for new HP 3PAR Operating System (OS) version qualification Oct 31 st 2014 Cut-off date for qualification of new versions of HP 3PAR OS for F-Class systems. End of sale date for Hardware Upgrades(Controller Nodes, Drive Chassis, Adapters, and Drive Magazines) TBD Last day to purchase additional disk capacity and other hardware End of sale date for add-on software*TBDLast day to purchase licenses for add-on software End of engineering supportTBD Last date of engineering support availability for F-Class (including add-ons) components and associated version of HP 3PAR OS End of HP Services support At least until Oct 31 st 2018 HP Services will support the F-Class HW and SW at least until the end of engineering support.

28 HP Restricted - For Internal and Channel Partner use only. 28 HP 3PAR StoreServ 7400 and 3PAR StoreServ Intraline Positioning Why would a customer buy (previously V400) and not N? Need for better random read IOP/s with HDDs (96K for 7400 and 180K for 10400) Need for higher sequential performance (20%) Need for 480 to 960 drives Flexibility to scale to up to 96 FC host ports (24 FC ports for 7400) Common criteria certification For even higher demands recommend the HP 3PAR StoreServ (previously V800) *Performance numbers are tentative

29 HP Restricted - For Internal and Channel Partner use only. 29 The only storage architecture you’ll ever need HP 3PAR StoreServ and 7000 positioning Why HP 3PAR StoreServ versus HP 3PAR StoreServ 7000… Scalability More than 480 drives needed Performance More than 96,000 random read IOPS* Flexibility More than 24 host FC ports Massive consolidation Up to 8 controllers, 1,920 drives, and 450,212 IOPS * Assumes only magnetic disk drives are used in the HP 3PAR StoreServ 7400 array

30 © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP 3PAR OS – enhancements Supported on StoreServ 7000,10000, F-Class, T-Class,

31 HP Restricted - For Internal and Channel Partner use only. 31 NEW: 3PAR OS Tier-1Data Services Prevent losing a single second of application availability Persistent Ports: Online upgrades with zero dependency Peer Persistence: Transparent server failover between sites Extending the lead in thin storage efficiency Thin Persistence with Windows 2012: Effortless capacity reclamation Dynamic Fat 2 Thin Optimization: One-click, non-disruptive thinning Reclaiming time for your administrators HP 3PAR 7000 SmartStart: Effortless configuration for StoreServ 7000 Autonomic Replication Groups: Configuration-less disaster protection Web Services Toolkit: REST API enables sustainable cloud automation Raising the bar again on Tier 1 capability for virtual and cloud datacenters

32 HP Restricted - For Internal and Channel Partner use only. 32 Making it effortless HP 3PAR SmartStart* 1. Simplified installation and configuration with comprehensive assistance at every step of the process 2. Help for novice storage users in a Windows®, VMware, or Linux environments for self installation 3. Efficient storage provisioning - create LUNs, provision storage, and present it to the server application Setup Storage system Setup Service Processor and call home Configure and provision Storage Configure Hosts Install management console * Applies only to HP 3PAR StoreServ 7000

33 HP Restricted - For Internal and Channel Partner use only. 33 Autonomic Replication Groups Simplify, automate and expedite storage replication configuration Configure Replication Group to match a Common Provisioning Group Replication policy applied automatically to new Volumes Target volume on secondary storage created automatically Available initially in CLI (IMC support will follow) Increased agility Online increase in Source Volume size leads to automatic corresponding increase in Target Volume size Replicated Provisioning Group New Source Volume New Target Volume Created Autonomically Primary 3PAR Storage Secondary 3PAR Storage Greatly reduce operational cost and administrative time

34 HP Restricted - For Internal and Channel Partner use only. 34 Web Services API Provides a well-defined application programming interface for performing storage management tasks Tasks Supported – Creation and removal of Virtual Volumes – Creation and removal of Virtual Copies – Creation and removal of Common Provisioning Groups (CPG) – Creation and removal of VLUN – Query all volumes and their properties – Query all CPGs and their properties – Query all VLUNs and their properties Developers Guide and Sample Client can be downloaded from Software depot

35 HP Restricted - For Internal and Channel Partner use only. 35 HP 3PAR Thin Persistence in Microsoft Environments With Windows 2003 and 2008 Zero unused space in a volume with − sdelete − fsutil Introduced with Windows 2012 Active Thin Reclamation with T10 UNMAP − detects/identifies thinly provisioned virtual disks − notifies administrator when storage thresholds are met − UNMAP - returns storage when no longer needed Host management will report thin provisioning

36 HP Restricted - For Internal and Channel Partner use only. 36 Online FAT to THIN or THIN to FAT (TP DO) Ability to convert from a thin-provisioned volume to a fully-provisioned volume (or vice versa) without requiring an offline transition. Fat-to-thin saves space for volumes that are sparsely consumed. Thin-to-fat saves on thin provisioning license usage for volumes that are mostly or completely allocated. Licenses required – Thin Provisioning*, Dynamic Optimization

37 HP Restricted - For Internal and Channel Partner use only. 37 Persistent Ports Upgrade HP 3PAR OS without disturbing your business Challenge Online SW Upgrade without multipath SW dependency Solution HP 3PAR Host Ports have a partner port If Primary port goes offline, backup port takes over Switch occurs in sub-seconds Applicable for SAN-connect configurations Supports FC, FCoE and iSCSI ports Benefits Online Software Upgrades while host path remains online Non-disruptive HBA Firmware upgrade Non-disruptive node maintenance Port Identity: Native Port Identity: Guest 3PAR Controller Nodes Fabric Host Node 0 Node 1 0:0:1 1:0:1 0:0:2 1:0:2 0:0:2 1:0:1 0:0:1 P0 0:0:1

38 HP Restricted - For Internal and Channel Partner use only. 38 Data high availability across sites Peer Persistence for VMware Challenge Business continuity for virtualized data centers Benefits Move applications and storage to secondary data center for maintenance and/or load balancing without any disruption to your applications Future Enhancements Maintain service during server and storage failures (2013) Align with VMware’s Metro Storage Cluster initiative (2013) VMware Cluster Peer Persistence Peer Persistence Arbitrator 1H 2013

39 HP Restricted - For Internal and Channel Partner use only. 39 Reduce cost and time to migrate your EVA data HP 3PAR Online Import for EVA Agile Migrate your EVA data over to HP 3PAR StoreServ using the new Online Import feature HP Services to help with datacenter transition Simple Start from what you know - All driven from your known Command View EVA interface Low Cost No need for additional hardware ; Online Import license included (6 months) Online Import

40 HP Restricted - For Internal and Channel Partner use only. 40 EVA to 3PAR Online Import – Supported environments Host OSRelease SupportedPer MotionTTM Windows Stand Alone & Windows Cluster WS2003/R2, WS2008/R2 Minimally GA WS2012Minimally disruptive*30 days post GA VMware4.X, 5.XOnline GA VMware Clusters4.X, 5.XOnline GA RHEL5.X, 6.XOnline migration60 days post GA SLES10.X, 11.XOnline migration60 days post GA Solaris9.X, 10.XOnline migration60 days post GA SupportGA30 days post GA60 days post GA90 days post GA EVA ArraysFC only 3000/5000No 4000/6000/8000No Latest fw 6.x 4100/6100/8100No Latest fw 6.x 4400/6400/8400fw 095.xfw 095.x, 10.x fw 11.x P6300 FamilyNo Latest fw 10.xLatest fw 11.x

41 HP Restricted - For Internal and Channel Partner use only. 41 3PAR to 3PAR Peer Motion – Supported environments Host OSRelease SupportedPer MotionTTM Windows Standalone WS2003/R2, WS2008/R2 WS2012 Online GA Windows Cluster Minimally GA VMware4.X, 5.XOnline GA VMware Clusters4.X, 5.XOnline GA RHEL5.X, 6.XOnline GA SLES10.X, 11.XOnline GA Solaris9.X, 10.XOnline GA Source ArrayDestination Array User Interface HP 3PAR OS versionArray ModelHP 3PAR OS versionArray Model 2.3.1E, S, F, T3.1.1F, T, V HP 3PAR Management Console (IMC) 2.3.1E,S, F, T3.1.2F, T, V and 7x F, T, V3.1.2F, T, V, and 7x F, T, V, 7x F, T, V, 7x00

42 HP Restricted - For Internal and Channel Partner use only. 42 New Federation Capabilities Improved Resiliency Autonomic Enhancements Autonomic Replication Groups − Greatly reduce operational cost and administrative time with Enhanced Adaptive Optimization – Native on 3PAR nodes, Management via IMC instead of System Reporter Online Fat-to-Thin or Thin-to- Fat conversion Virtual Service Processor − Option to run the SP in a Virtual Machine instead of a physical server Web Service API Peer Persistence Online Import − For EVA data Simplified Peer Motion management Extended support − New Windows 2012 and Windows Clusters Persistent Ports Enhanced remote replication – Mixed Sync/Async Periodic remote copy between two node pairs Instant export of Full Copy to new Volume HP 3PAR Operating System with support for 10000, 7000, F-Class, T-Class HP 3PAR Software Enhancements Extended Connectivity Windows 8 storage integrations Windows space reclamation (T10) Copy offload Support of new Hyper-V and Cluster features

43 HP Restricted - For Internal and Channel Partner use only. 43 Investment Protection with SAS Drives New SAS Drive Magazines deliver seamless path to SAS Drives for entire HP 3PAR product line Drive Magazine converts FC-to-SAS Add non-disruptively within existing drive chassis Mix and match within drive chassis with SSD, FC, SATA drive magazines Support planned with 3PAR StoreServ 10000, T-Class, and F-Class SAS Drive Magazines introduce support for SFF 15K &10K drives SAS Drive Magazine

44 © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP 3PAR StoreServ Product Ecosystem

45 HP Restricted - For Internal and Channel Partner use only. 45 HP 3PAR StoreServ 7000 Target Use Cases Database OptimizationMicrosoft ExchangeERP Solutions Virtualized Private Cloud Server VirtualizationHost Service Providers HP Confidential ROBO Industry Solutions

46 HP Restricted - For Internal and Channel Partner use only. 46 HP 3PAR StoreServ for your key business applications Lower Messaging Cost and Increase Performance Reduce storage cost per mailbox by 80%. 1 Increase mailbox size by fivefold without purchasing extra storage capacity. 1 Save up to 75% of physical storage capacity. 1 Support highest number of users with highest performance. 2 Meet performance SLA's, automatically kcbjkbcbdjkbcjk Lower storage costs by up to 75% Simplify database and storage management Protect database applications more effectively Meet stringent SLAs in a mixed workload database environment. Reduce storage space for exponentially growing SAP database instances Autonomic Groups simplify SAP database provisioning Wide striping ensures SAP databases are better balanced and response times more predictable 1 Texas Christian University Case Study: 2 HP 3PAR ESRP Result Analysis by Silverton Consulting:

47 HP Restricted - For Internal and Channel Partner use only. 47 Best in Class vSphere Integration HP 3PAR StoreServ 7000 Storage OPTIMIZE VM Densities SIMPLIFY provisioning and management SAVE on storage costs Wide striping Mixed workload support VMware VAAI support Adaptive Queue Depth Storage I/O Control integration SRM support Application consistent snapshots Autonomic Groups vCenter Management plug-in vCenter Recovery Manager plug-in VMware VASA support Insight Control Storage Module support VM fast clone Double VM density Thin provisioning Thin conversion Thin persistence Zero detection Adaptive optimization Get Virtual Guarantee Get Thin Guarantee

48 HP Restricted - For Internal and Channel Partner use only. 48 Best in Class Hyper-V integration HP 3PAR StoreServ 7000 Storage OPTIMIZE availability and performance SIMPLIFY provisioning and management SAVE on storage costs Wide striping Mixed workload support Offload Data Transfer (ODX) and UNMAP support Adaptive Queue Depth Multi-site/CLX support Application consistent snapshots Autonomic Groups Simple Storage Management through SMI-S HP 3PAR Recovery Manager for Hyper-V Non-disruptive Online Firmware Upgrades Double VM density Thin provisioning Thin conversion Thin persistence Zero detection Adaptive optimization

49 HP Restricted - For Internal and Channel Partner use only. 49 VS3 - ultimate performance on the path to cloud for VMware and Microsoft HP VirtualSystem 2.0 powered by HP 3PAR Integrated Software Microsoft Windows Server 2012 w/Hyper-V (TBD) and System Center 2012 or VMware vSphere 5.1 and vCenter Server Insight Control 6.3 for Microsoft System Center or 7.1 for VMware vCenter for integrated management HP CloudSystem Matrix and VMware vCloud Suites optional Virtual Connect FlexFabric Modules Fabric consolidation for less complexity and cost HP 3PAR Storage StoreServ 7000 (VMware) or Multi-tenancy and autonomic storage tiering support unpredictable workloads Thin technologies reduces capacity requirements 50% Complete VMware and Microsoft integration HP ProLiant BL460 Gen8 servers HP BladeSystem architecture for simple path to cloud Optimal VM density per server HP 5900 series switches Included for flexibility HP DL360p Gen8 management servers

50 HP Restricted - For Internal and Channel Partner use only. 50 Industry Applications Top Healthcare EMR/EHR Vertical Applications for HP 3PAR StoreServ 7000 Applications supported at launchApplications supported as soon as possible after launch are:

51 © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Product Structure, licensing and configuration rules

52 HP Restricted - For Internal and Channel Partner use only. 52 HP 3PAR StoreServ 7000 Hardware Building Blocks Base Enclosure Expansion Drive Enclosures Drives Host Adapters Rack Service Processor 4-port 8Gb/s FC HBA 2-port 10Gb/s iSCSI/FCoE CNA HP M in 2U SAS HP M in 4U SAS SFF SAS HDDs/SSDs LFF SAS HDDs/SSDs VM-based SP (Default) Physical SP (Optional) HP 3PAR StoreServ 7200 (2 Controllers, 4 FC ports, 24 SFF slots) HP 3PAR StoreServ 7400 (2-Controllers, 4 FC ports, 24 SFF slots) HP 3PAR StoreServ 7400 (4-Controllers, 8 FC ports, 48 SFF slots) Customer-supplied rack (4-post, square hole, EIA standard, 19 in., rack from HP or other suppliers) HP Intelligent Series Rack

53 HP Restricted - For Internal and Channel Partner use only. 53 HP 3PAR 7000 Software Suites Operating System Suite 3PAR Thin Technologies Reporting Suite System Reporter 3PARInfo Replication Suite Virtual Copy Remote Copy Peer Persistence Data Optimization Suite Dynamic Optimization Adaptive Optimization Peer Motion Security Suite Virtual Domains Virtual Lock Application Suites VMware vSphere Microsoft® SQL Exchange Oracle For more information: Required Optional

54 HP Restricted - For Internal and Channel Partner use only. 54 Replication SuiteData Optimization SuiteSecurity SuiteReporting Suite Application Suite for VMwareApplication Suite for OracleApplication Suite for MS SQLApplication Suite for MS Exchange HP 3PAR 7000 Software Suites Contents Virtual SP Online Import license (180 days) SmartStart System Tuner Host Explorer Multi Path IO SW VSS Provider Rapid Provisioning Autonomic Groups Autonomic Replication Groups Scheduler LDAP Support Access Guard Autonomic Rebalance Host Personas Persistent Cache Persistent Ports SMI-S 3PAR OS Administration Tools (CLI client, SNMP) Web Services API Management Console Thin Provisioning Thin Copy Reclamation Thin Persistence Thin Conversion Full Copy Virtual Copy (VC) Remote Copy (RC) Peer Persistence Dynamic Optimization Adaptive Optimization Peer Motion Virtual Domains Virtual Lock System Reporter 3PARInfo Recovery Manager for vSphere VASA vCenter plug-in vSphere Host Explorer Recovery Manager for Oracle Recovery Manager for MS SQL VSS provider Recovery Manager for MS Exchange VSS Provider 3PAR 7000 Operating System Suite

55 HP Restricted - For Internal and Channel Partner use only. 55 Security Suite Replication Suite HP 3PAR 7000 Software Suites 3PAR 7000 OS Suite Two License Models: Spindle and Frame Spindle Based Suite Spindle Based SW available standalone Frame Based Suite Not sold separately Host Personas 3PAR OS Admin Tools (CLI Client, SNMP) Autonomic Replication Groups Persistent Cache Virtual SP Autonomic Groups Rapid Provisioning Access Guard Full Copy System Tuner Thin Conversion Host Explorer Multi Path IO SW SmartStart Autonomic Rebalance Thin Provisioning Application Suite for Oracle Application Suite for VMware Application Suite for Exchange Application Suite for SQL Reporting Suite Data Optimization Suite Remote Copy Virtual Copy Virtual Domains Dynamic Optimization Adaptive Optimization (Note: requires System Reporter) Virtual Lock Peer Motion Recovery Manager for VMware* VASA Mgmt Plug In for VMware Host Explorer for VMware VSS Provider Recovery Manager for Oracle* VSS Provider System Reporter 3PARinfo Recovery Manager for SQL* Recovery Manager for Exchange* Management Console *Note: Recovery Manager requires Virtual Copy Peer Persistence (Note: requires Remote Copy) Peer Persistence (Note: requires Remote Copy) Thin Persistence Online Import license (180 days) Thin Copy Reclamation Persistent Ports VSS Provider Scheduler Web Services API SMI-S

56 HP Restricted - For Internal and Channel Partner use only. 56 Licensed per driveLicensed per system HP 3PAR StoreServ 7000 software & support licensing Software Suites 9 suites (4 main array software suites, 4 application suites, 1 reporting suite) Standalone software titles still available if needed—suites provide 25+ percent price advantage 3PAR OS Suite includes Thin Suite, rebalancing, and 180-days data import license Licensing Separate software LTUs per model (7200 vs. 7400) Licenses are enforced by the 3PAR Array Drive-based licenses Two licenses to buy software title – Base LTU: one per system – Drive LTU: one per drive up to the system cap Software caps – 48 LTUs for 7200 – 168 LTUs for 7400 System-based licenses 1 LTU per system Service and Support Software Installation and Startup (I&S) services keyed to Base LTU SKUs* only; I&S is optional, although highly recommended for new array deployment Software support keyed to Base LTU SKUs only (system-based license) Support contract required to receive support, patches, and updates HP 3PAR 7000 OS Suite HP 3PAR 7000 Replication Suite HP 3PAR 7000 Data Optimization Suite HP 3PAR 7000 Security Suite HP 3PAR 7000 Application Suite for VMware HP 3PAR 7000 Application Suite for Exchange HP 3PAR 7000 Application Suite for SQL HP 3PAR 7000 Application Suite for Oracle HP 3PAR 7000 Reporting Suite *Software Installation and Startup services available for Replication Suite, Data Optimization Suite, App Suite for VMware, Microsoft® Exchange, SQL, and Reporting Suite.

57 HP Restricted - For Internal and Channel Partner use only. 57 Hardware 1 RequiredOptional Select Base Controller Configuration (includes 24 SFF drive slots per controller pair; comes with rack mount kits for 19’’ rack) 2 Select Drives (Min per node pair and type: 8 for 10K/15K RPM, SSD drives / 12 for 7.2K RPM drives) 1a Add HP rack and PDUs 2a Add additional Drive Enclosures (SFF/LFF) (Max 5 for 7200/ 9 for node / 18 for node) 2b Add additional Drives (SFF/LFF) 3 Add HP 3PAR StoreServ 7000 OS Software Suite Software 3a Add additional software 4 Services 1b Add additional host adapters and cables (FC or iSCSI/FCoE) 1c Add physical Service Processor (SP) For drive-based software title select: 1 Base license + 1 license per drive up to cap (48 for 7200, 168 for 7400) For system-based software title select: 1 Base license only Select Support and Hardware Deployment services 4a Add advanced services, consulting or training Recommended Optional Steps to configure an HP 3PAR StoreServ 7000

58 HP Restricted - For Internal and Channel Partner use only. 58 Support and Installation Services RequiredOptional 4 Select Support Services 4a Add installation, integration, consulting, and training Select the right level of support service, based on your customer’s environment and specific business needs. Provides access to technical know how and firmware/ software patches and upgrades. For business critical environments needing to maintain the highest level of uptime, select HP Proactive Care 24x7 For mission critical environments demanding the best performance and stability, select HP Critical Service Other support levels and options are available. Recommend adding HP Proactive Care Personalized Support option for assigned Account Service Manager providing best practice advice and help addressing IT issues. Installation and Startup - Reduce risk, accelerate time to revenue HP 3PAR StoreServ 7000 Installation and Startup Service HP 3PAR 7000 Software Installation and Startup Service HP Data Replication Solution Service HP Enhanced Implementation Service for SANs Integration - Free-up resources and achieve improved value Data Migration HP 3PAR Adaptive Optimization Policy Implementation Service HP 3PAR Health Check HP Performance Analysis Service HP 3PAR Rebalance Service Consulting - Helps customers understand their 3PAR StoreServ options, and plan the complete solution Storage Efficiency Analysis Storage Impact Analysis Storage Modernization

59 © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Sample Configurations with Flexible Care Packs See Summary Configuration Guide for details on configuring StoreServ

60 HP Restricted - For Internal and Channel Partner use only. 60 HP 3PAR StoreServ 7200 – Entry Configuration Hardware: 11TB, 24 drives (450GB 10K SAS), four 8GB FC ports Software: OS Suite, Virtual Copy, Reporting Suite QtyPNDescription 1QR482AHP 3PAR StoreServ N Storage Base 4QK735AHP Premier Flex LC/LC OM4 2f 5m Cbl 24QR494AHP M GB 6G SAS 10K 2.5in HDD 1BC745AAEHP 3PAR 7200 OS Suite Base LTU 24BC746AAEHP 3PAR 7200 OS Suite Drive LTU 1BC753AAEHP 3PAR 7200 Virtual Copy Base LTU 24BC754AAEHP 3PAR 7200 Virtual Copy Drive LTU 1BC767AAEHP 3PAR 7200 Reporting Suite LTU 1HA114A1 #5TPHP Startup 3PAR Nd Strg Base SVC 1HA124A1 #5QWHP Startup 3PAR Vrt Cpy Lvl 1 Tier 1 SVC 1HA124A1 #5TMHP Startup 3PAR 7000 Reporting Ste SVC 1H1K92A3 #WVBHP 3Y 4h24x7 3PAR N ProCareSVC 24H1K92A3 #WUSHP 3Y4h24x7 3PAR7K und 1TB Dr ProCareSVC 1H1K92A3 #RD0HP 3y 24x7 3PAR 7200 OS LTU ProCareSVC 1H1K92A3 #RD3HP 3y 24x7 3PAR 7200 VC LTU ProCareSVC 1H1K92A3 #RDBHP 3y 24x7 3PAR7200 Reprt LTU ProCareSVC 2HK696A3 #2BTHP 3Y Proactive Select 30 Credit SVC 450GB 10K SFF HDD Order base enclosure and associated optional hardware Order drives and drive enclosures Order Base OS Suite and optional software Order Startup Services and Support Hardware Software Services & Support

61 HP Restricted - For Internal and Channel Partner use only. 61 HP 3PAR StoreServ Small Configuration + B Series Hardware: HP SN3000B 16GB 24/12 Fibre Channel Switch Software: FOS (Fabric Operating System) included w/switch HP B-Series SAN Network Advisor included with each switch (DVD) QtyPNDescription 1 QW937AHP SN3000B 16GB 24/12 Fibre Channel Switch – 12port switch -OR- 1 QW938A HP SN3000B 16GB 24/24 Fibre Channel Switch - 24port switch 12 QK724A16Gb Shortwave transceivers -OR- 12 AJ716B8Gb Shortwave transceivers 12QK734A5 meter (example) – Order length needed 1 FOS and SAN Network Advisor Pro version included 1U6X04E3 yr Proactive Care Personalized Support Order 12 port or 24 port switch, transceivers and cables Software included Order Startup Services and Support Hardware Software Services & Support (1-1-1) Hardware Warranty; 1-year parts; 1-year on-site (standard business hours, next business day response) and 1-year labor. The hardware warranty covers firmware and embedded non-saleable software (FOS)

62 HP Restricted - For Internal and Channel Partner use only. 62 HP 3PAR StoreServ Medium Configuration Hardware : 33TB, 72 drives (450 10K SAS), racked Software: OS Suite, Replication Suite, Reporting Suite, App Suite for Exchange Order base enclosure and associated optional hardware Order drives and drive enclosures Order Base OS Suite and optional software Order Startup Services and Support QtyPNDescription 1QR483AHP 3PAR StoreServ N Storage Base 2QR486A HP 3PAR pt 8Gb/s FC Adapter 1QR516AHP 3PAR 7000 Service Processor 12QK735AHP Premier Flex LC/LC OM4 2f 5m Cbl 1BW904AHP mm Shock Intelligent Series Rack 1BW906AHP 42U 1075mm Side Panel Kit 2A0K04A HP 1.37m 10A C13-C14 Gray Jpr Cord HP 10A IEC320 C14-C13 4.5ft US PDU Cable D72 HP 24A High Voltage US/JP Modular PDU 1AG730A HP EVA PDU Pivot Kit 5QR490AHP M in 2U SAS Drive Enclosure 72QR494AHP M GB 6G SAS 10K 2.5in HDD 1BC773AHP 3PAR 7400 OS Suite Base LTU 72BC774AHP 3PAR 7400 OS Suite Drive LTU 1BC775AHP 3PAR 7400 Replication Suite Base LTU 72BC776AHP 3PAR 7400 Replication Suite Drive LTU 1BC795AHP 3PAR 7400 Reporting Suite LTU 1BC797AHP 3PAR 7400 App Suite for Exchange LTU 1HA114A1 #5TQHP Startup 3PAR Nd Strg Base SVC 2HA114A1 #5TTHP Startup 3PAR 7000 FC Adapter SVC 5HA114A1 #5TVHP Startup 3PAR U SAS Enclosure SVC 1HA113A1 #5BYRack and Rack Options Installation Service 1HA124A1 #5TNHP Startup 3PAR 7000 Replication Ste SVC 1HA124A1 #5TM HP Startup 3PAR 7000 Reporting Ste SVC 1HA124A1 #5TJHP Startup 3PAR 7000 App Ste Exchnge SVC 1H1K92A3 #WVAHP 3Y 4h24x7 3PAR N ProCareSVC 2H1K92A3 #WUXHP 3Y 4h24x7 3PAR 7000 Adapt ProCareSVC 1H1K92A3 #RDSHP 3Y 4h24x7 3PAR 7K ServProc ProCareSVC 5H1K92A3 #WUWHP 3Y 4h24x7 3PAR 7K Enclos ProCareSVC 72H1K92A3 #WUSHP 3Y4h24x7 3PAR7K und 1TB Dr ProCareSVC 1H1K92A3 #RDDHP 3y 24x7 3PAR 7400 OS LTU ProCareSVC 1H1K92A3 #RDEHP 3y 24x7 3PAR 7400 Repl LTU ProCareSVC 1H1K92A3 #RDQHP 3y 24x7 3PAR7400 Reprt LTU ProCareSVC 1H1K92A3 #RDRHP 3y 24x7 3PAR 7400 AppS LTU ProCareSVC 2HK696A3 #2BTHP 3Y Proactive Select 30 Credit SVC 450GB 10K SFF HDD rack Software support Software install Hardware install Hardware support

63 HP Restricted - For Internal and Channel Partner use only. 63 HP 3PAR StoreServ Medium Config. + B Series Hardware : HP SN6000B 16GB 48/24 PWR PCK+ FC SWITCH Software: FOS + Power Pack included with switch HP B-Series SAN Network Advisor included with each switch (DVD) Order 24 port switch or 48 port switch, transceivers and cables Software included Order Startup Services and Support QtyPNDescription 1QK754A HP SN6000B 16GB 48/24 PWR PCK+ FC SWITCH – 24 port -OR- 1 QR481A HP SN6000B 16GB 48/48 PWR PCK+ FC SWITCH – 48 port 24QK724A16Gb Shortwave transceivers -OR- 24 AJ716B8Gb Shortwave transceivers 24QK734A5 meter (example) – Order length needed 1 FOS + Power Pack + SAN Network Advisor Pro version included 1U6X04E3 yr Proactive Care Personalized Support 450GB 10K SFF HDD (1-1-1) Hardware Warranty; 1-year parts; 1-year on-site (standard business hours, next business day response) and 1-year labor. The hardware warranty covers firmware and embedded non-saleable software (FOS). Hardware Software Services & Support

64 HP Restricted - For Internal and Channel Partner use only. 64 HP 3PAR StoreServ Large Configuration Hardware: 100TB, 240 drives (SSD and 10K RPM SAS), racked Software: OS Suite, Replication Suite, Data Optimization Suite, Reporting Suite, App Suite for Exchange QtyPNDescription 1QR485AHP 3PAR StoreServ N Storage Base 4QR486A HP 3PAR pt 8Gb/s FC Adapter 1QR516AHP 3PAR 7000 Service Processor 24QK735AHP Premier Flex LC/LC OM4 2f 5m Cbl 1BW904AHP mm Shock Intelligent Series Rack 1BW906AHP 42U 1075mm Side Panel Kit 2A0K04A HP 1.37m 10A C13-C14 Gray Jpr Cord HP 10A IEC320 C14-C13 4.5ft US PDU Cable D72 HP 24A High Voltage US/JP Modular PDU 1AG730A HP EVA PDU Pivot Kit 10QR490AHP M in 2U SAS Drive Enclosure 216QR494AHP M GB 6G SAS 10K 2.5in HDD 24QR502AHP M GB 6G SAS 2.5in SLC SSD 1BC773AHP 3PAR 7400 OS Suite Base LTU 168BC774AHP 3PAR 7400 OS Suite Drive LTU 1BC775AHP 3PAR 7400 Replication Suite Base LTU 168BC776AHP 3PAR 7400 Replication Suite Drive LTU 1BC777AHP 3PAR 7400 Data Opt Suite Base LTU 168BC778AHP 3PAR 7400 Data Opt Suite Drive LTU 1BC795AHP 3PAR 7400 Reporting Suite LTU 1BC797AHP 3PAR 7400 App Suite for Exchange LTU 1HA114A1 #5TSHP Startup 3PAR Nd Strg Base SVC 4HA114A1 #5TTHP Startup 3PAR 7000 FC Adapter SVC 10HA114A1 #5TV HP Startup 3PAR U SAS Chassis SVC 1HA113A1 #5BY Rack and Rack Options Installation Service 1HA124A1 #5TNHP Startup 3PAR 7000 Replication Ste SVC 1HA124A1 #5TAHP Startup 3PAR 7000 Data Opt Ste SVC 1HA124A1 #5TM HP Startup 3PAR 7000 Reporting Ste SVC 1HA124A1 #5TJHP Startup 3PAR 7000 App Ste Exchnge SVC 1H1K92A3 #WUYHP 3Y 4h24x7 3PAR N ProCareSVC 4H1K92A3 #WUX HP 3Y 4h24x7 3PAR 7000 Adapt ProCareSVC 1H1K92A3 #RDSHP 3Y 4h24x7 3PAR 7K ServProc ProCareSVC 10H1K92A3 #WUW HP 3Y 4h24x7 3PAR 7K Enclos ProCareSVC 216H1K92A3 #WUS HP 3Y4h24x7 3PAR7K und 1TB Dr ProCareSVC 24H1K92A3 #WUV HP 3Y 4h24x7 3PAR7K 100GB SSD ProCareSVC 1H1K92A3 #RDD HP 3y 24x7 3PAR 7400 OS LTU ProCareSVC 1H1K92A3 #RDE HP 3y 24x7 3PAR 7400 Repl LTU ProCareSVC 1H1K92A3 #RDH HP 3y 24x7 3PAR7400 DataOp LTU ProCarSVC 1H1K92A3 #RDQHP 3y 24x7 3PAR7400 Reprt LTU ProCareSVC 1H1K92A3 #RDRHP 3y 24x7 3PAR 7400 AppS LTU ProCareSVC 1HG921A1 #12PHP 1Y Proactive Select 30 Credit SVC 2HK696A3 #2BTHP 3Y Proactive Select 30 Credit SVC rack Order base enclosure and associated optional hardware Order drives and drive enclosures Order Base OS Suite and optional software (Drive LTUs capped at 168) Order Startup Services and Support Software support Software install Hardware install Hardware support GB 10K SFF HDD 100GB SFF SSD

65 HP Restricted - For Internal and Channel Partner use only. 65 HP 3PAR StoreServ Large Config. + B Series Hardware: HP SN8000B 4-Slot Power Pack+ SAN Director Software: HP B-Series SAN Network Advisor Pro Plus (DVD) QtyPNDescription 1 QK711A HP SN8000B 4-Slot Power Pack+ SAN Director 2 QK713A HP SN8000B 16GB 32-port Fibre Channel Blade -OR - 2QW940A HP SN8000B 8GB 32-port ENH FC Blade Channel Blade 64QK724A16Gb Shortwave transceivers -OR- 64AJ716B8Gb Shortwave transceivers 64 QK734A5 meter (example) – Order length needed 1 TC353A HP SAN Network Advisor Pro Plus SW 1 U5990EInstallation of SAN Director 1U6X04E3 yr Proactive Care Personalized Support ) Hardware Warranty; 1-year parts; 1-year on-site (standard business hours, next business day response) and 1-year labor. The hardware warranty covers firmware and embedded non-saleable software (FOS). Order Director + 2 (32) port blades, transceivers and cables Order Pro Plus Software Order Start up Services and Support GB 10K SFF HDD 100GB SFF SSD 1 2 Hardware Software Services & Support

66 HP Restricted - For Internal and Channel Partner use only. 66 RAID levels and min drive quantities RAID LevelRAID GeometryMin drives per controller pair Min enclosures per controller pair if HA Cage is desired * RAID 0n/a RAID 11:1; 1:262; 3 RAID 52:1 to 8:183 to 9 RAID 6 (Default for NL SAS) 4:2; 6:2; 8:2; 10:2; 14:2126; 8; 10; 12; 16 * Note of HA Mag/HA Cage The default availability level is HA Mag, which ensure the standard RAID protection in order to survive drives failures as covered by the RAID level (industry standard) HA Cage provide an optional higher availability level (industry unique). If chosen, HA cage will ensure that the volume can survive a full drive enclosure failure. For HA Cage to work there needs to be a minimum amount of drive enclosures and drives distribute equally across all of these. HA Mag and HA Cage can be chosen individually for every CPG (Common Provisioning Group)

67 HP Restricted - For Internal and Channel Partner use only. 67 How StoreServ 7000 ordering is simpler than F-Class HP 3PAR StoreServ 7000HP 3PAR F-Class Ordering tools/stockability CTO & BTO; SBW/Watson Configurator or plain quotes*; stocking possible CTO only, all configs via Watson/SBW Configurator only; no parts stocking possible Drive increments Single drive ordering (best practices still apply) Drives can only be bought increments of 4 (magazines) Upgrades Same HW part for initial system and upgrade Loose part ordering without need to recreate initial system in Watson* Specific Upgrade SKUs for all Hardware parts Upgrade configs always based on initial system config with serial number Availability level enforcements HA Mag (more cost efficient) is the default; HA Cage configs can be chosen as upsell HA Cage enforced by SBW/Watson causing offer configured configs; Factory Approval required to override CarePacks Flex and Fixed Carepack to satisfy all ordering routes SW support only bought once per systems Flex CarePacks only SW support follows spindle licensing; Cap per order (not per system) Software titles 9 Software Suites (standalone SW titles only as fall back) OS Suite includes Thin Suite, Online Import and System Rebalancing x standalone software titles Thin Technology licenses charge separately Software Licensing Model Simplified spindle (no more dependency on drive type) License cap after which not more software licenses need to be bought (unlimited experience) Spindle base licensing with a separate license for every drive type Software needs to be purchased for every drive in the array HW &SW SKU count (excl. E-LTUs) 18 SKUs for HW 16 SKUs for the SW suite (+ 32 for standalone SW titles) 34 SKUs to cover most configs 44 SKUs for HW 182 SKUs for SW 226 SKUs * Just like with EVA today, it’s still highly recommended to use the SBW/Watson configurator to ensure the configs is valid and doesn’t miss any parts.

68 HP Restricted - For Internal and Channel Partner use only Hardware SKUs Disk Enclosures Max 5 for 7200 Max 9 for node, Max 18 for node If an HP 3PAR StoreServ 7000 needs to be expanded into an adjacent rack, one 6 meter SAS expansion cable kit is required for every node pair. Drives (single drive increments) Min per node pair and type: 6 for 10K/15K RPM, SSD drives / 12 for 7.2K RPM drives Max 32 SSD per controller pair Max total: 144 per 7200 Max total: 216 per node, 432 per node Base System/Controllers QR482AHP 3PAR StoreServ N Storage Base QR483AHP 3PAR StoreServ N Storage Base QR484AHP 3PAR StoreServ 7400 Upgrade Node Pair QR485AHP 3PAR StoreServ N Storage Base Add-on host adapters QR486AHP 3PAR pt 8Gb/s FC Adapter QR487AHP 3PAR pt 10G iSCSI/FCoE Adapter Disk Enclosures QR490AHP M in 2U SAS Drive Enclosure QR491AHP M in 4U SAS Drive Enclosure AP879A6 meter SAS expansion cable kit Small Form Factor (SFF) Drives QR492AHP M GB 6G SAS 15K 2.5in HDD QR494AHP M GB 6G SAS 10K 2.5in HDD QR496AHP M GB 6G SAS 10K 2.5in HDD QR502AHP M GB 6G SAS 2.5in SLC SSD QR503AHP M GB 6G SAS 2.5in SLC SSD Large Form Factor (LFF) Drives QR506AHP M GB 6G SAS 3.5in SLC SSD QR507AHP M GB 6G SAS 3.5in SLC SSD QR499AHP M6720 2TB 6G SAS 7.2K 3.5in NL HDD QR500AHP M6720 3TB 6G SAS 7.2K 3.5in NL HDD others QR516AHP 3PAR 7000 Service Processor Base System/Controllers Come with rackmount kit for racking into 19’’ rack Add-on host adapters Choose either FC or iSCSI/FCOE 2 per controller pair

69 HP Restricted - For Internal and Channel Partner use only. 69 Spindle based Software SKUs OS BC745A(AE)HP 3PAR 7200 OS Suite Base E-LTUBC773A(AE)HP 3PAR 7400 OS Suite Base E-LTU BC746A(AE)HP 3PAR 7200 OS Suite Drive E-LTUBC774A(AE)HP 3PAR 7400 OS Suite Drive E-LTU Replication BC747A(AE)HP 3PAR 7200 Replication Ste Base E-LTUBC775A(AE)HP 3PAR 7400 Replication Ste Base E-LTU BC748A(AE)HP 3PAR 7200 Replication Ste Drive E-LTUBC776A(AE)HP 3PAR 7400 Replication Ste Drive E-LTU BC753A(AE)HP 3PAR 7200 Virtual Copy Base E-LTUBC781A(AE)HP 3PAR 7400 Virtual Copy Base E-LTU BC754A(AE)HP 3PAR 7200 Virtual Copy Drive E-LTUBC782A(AE)HP 3PAR 7400 Virtual Copy Drive E-LTU BC755A(AE)HP 3PAR 7200 Remote Copy Base E-LTUBC783A(AE)HP 3PAR 7400 Remote Copy Base E-LTU BC756A(AE)HP 3PAR 7200 Remote Copy Drive E-LTUBC784A(AE)HP 3PAR 7400 Remote Copy Drive E-LTU BC800A(AE)HP 3PAR 7200 Peer Persistence Base E-LTUBC802A(AE)HP 3PAR 7400 Peer Persistence Base E-LTU BC801A(AE)HP 3PAR 7200 Peer Persist Drive E-LTUBC803A(AE)HP 3PAR 7400 Peer Persist Drive E-LTU Optimization BC749A(AE)HP 3PAR 7200 Data Opt Suite Base E-LTUBC777A(AE)HP 3PAR 7400 Data Opt Suite Base E-LTU BC750A(AE)HP 3PAR 7200 Data Opt Suite Drive E-LTUBC778A(AE)HP 3PAR 7400 Data Opt Suite Drive E-LTU BC757A(AE)HP 3PAR 7200 Dynamic Opt Base E-LTUBC785A(AE)HP 3PAR 7400 Dynamic Opt Base E-LTU BC758A(AE)HP 3PAR 7200 Dynamic Opt Drive E-LTUBC786A(AE)HP 3PAR 7400 Dynamic Opt Drive E-LTU BC759A(AE)HP 3PAR 7200 Adaptive Opt Base E-LTUBC787A(AE)HP 3PAR 7400 Adaptive Opt Base E-LTU BC760A(AE)HP 3PAR 7200 Adaptive Opt Drive E-LTUBC788A(AE)HP 3PAR 7400 Adaptive Opt Drive E-LTU BC761A(AE)HP 3PAR 7200 Peer Motion Base E-LTUBC789A(AE)HP 3PAR 7400 Peer Motion Base E-LTU BC762A(AE)HP 3PAR 7200 Peer Motion Drive E-LTUBC790A(AE)HP 3PAR 7400 Peer Motion Drive E-LTU Security BC751A(AE)HP 3PAR 7200 Security Suite Base E-LTUBC779A(AE)HP 3PAR 7400 Security Suite Base E-LTU BC752A(AE)HP 3PAR 7200 Security Suite Drive E-LTUBC780A(AE)HP 3PAR 7400 Security Suite Drive E-LTU BC763A(AE)HP 3PAR 7200 Virtual Domains Base E-LTUBC791A(AE)HP 3PAR 7400 Virtual Domains Base E-LTU BC764A(AE)HP 3PAR 7200 Virt Domains Drive E-LTUBC792A(AE)HP 3PAR 7400 Virt Domains Drive E-LTU BC765A(AE)HP 3PAR 7200 Virtual Lock Base E-LTUBC793A(AE)HP 3PAR 7400 Virtual Lock Base E-LTU BC766A(AE)HP 3PAR 7200 Virtual Lock Drive E-LTUBC794A(AE)HP 3PAR 7400 Virtual Lock Drive E-LTU Software Suite includes indivual Software title Individual Software titles 1 Base LTU per System 1 drive LTU per drive until system cap is reached 48 for for 7499

70 HP Restricted - For Internal and Channel Partner use only. 70 System based Software SKUs 1 LTU per system Reporting BC767A(AE)HP 3PAR 7200 Reporting Suite E-LTUBC795A(AE)HP 3PAR 7400 Reporting Suite E-LTU Applications BC768A(AE)HP 3PAR 7200 App Suite for VMware E-LTUBC796A(AE)HP 3PAR 7400 App Suite for VMware E-LTU BC769A(AE)HP 3PAR 7200 App Ste for Exchange E-LTUBC797A(AE)HP 3PAR 7400 App Ste for Exchange E-LTU BC770A(AE)HP 3PAR 7200 App Suite for SQL E-LTUBC798A(AE)HP 3PAR 7400 App Suite for SQL E-LTU BC771A(AE)HP 3PAR 7200 App Suite for Oracle E-LTUBC799A(AE)HP 3PAR 7400 App Suite for Oracle E-LTU

71 © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP 3PAR StoreServ Support and Services

72 HP Restricted - For Internal and Channel Partner use only. 72 Discover and Plan Value to your Customer: Helps them understand their 3PAR StoreServ options, and plan—detail the complete solution and specify the right 3PAR technology Why it’s important for YOU: Workshops and assessments are the primary vehicles to sell your value to the account. Position consultative value within a 3PAR StoreServ sales engagement. This sets the path and roadmap for additional consultancy requirements and immediately adds relevance for you and HP to the customer. Integrate and Operate Value to your Customer: Maximize 3PAR StoreServ uptime*, integrate into your existing IT environment. Free-up resources, achieve improved value— get the most out of your 3PAR StoreServ investment, accelerate time to revenue and keep staff certified Why it’s important for YOU: Avoid customer satisfaction issues and improve performance, with the right support level for your customer, and access to firmware and patch updates/ upgrades and technical know how. Design and Deploy Value to your Customer: Implement the 3PAR StoreServ solution right, first time. Reduce risk, accelerate time to revenue—ensure best practice configuration from day one and improve array uptime and data availability. Why it’s important for YOU: Efficient best practice implementation is critical to ongoing customer satisfaction and reducing risk—The use of proven tools/techniques ensures a successful 3PAR StoreServ deployment, maximizes uptime, and achieves improved value. * With HP Technology Support Portfolio, you can: Resolve unplanned downtime 66% faster Resolve support issues on the first attempt 95% of the time OperateDeploy Design PlanDiscover Integrate A lifecycle of services aligned with the sales cycle The right services offered at the right time can accelerate deals and prevent escalations Internal slide

73 HP Restricted - For Internal and Channel Partner use only. 73 Get the deal started right and finished faster Value Prop: Help your customers understand their storage options, develop a plan—detail the optimal 3PAR solution and specify technology requirements When to Sell: Best for a customer who is ready to begin a tech-refresh, consolidate or has a need to modernize their storage technology infrastructure (storage virtualization, infrastructure refresh, storage consolidation, storage networking refresh, planning a private cloud service, etc.) Why it’s important for you to position and sell: Assessments and Workshops are the primary vehicles to help start positioning consultative value and your added value within a sales engagement These workshops help set the path, define the RFP and set out the roadmap for all additional consultancy requirements and immediately add relevance for you and HP to your customer Discovery Services Storage Efficiency Analysis Planning Services Storage Impact Analysis Designing Services Storage Modernization Discover, Plan and Design Services for HP 3PAR StoreServ 7000 Internal slide

74 HP Restricted - For Internal and Channel Partner use only. 74 Risk free deployment and improved customer satisfaction Value Prop: Implement and install 3PAR StoreServ right, first time! Reduce risk, accelerate deployment—ensure best practice configuration from day one and improve time-to-revenue When to Sell: When customers don’t have the in-house resources to effectively implement their 3PAR StoreServ solution. Attach deployment and implementation services to the 3PAR StoreServ bill of materials, for initial set-up and full integration into the customers IT environment Why it’s important for you to position and sell: Efficient implementation is critical to customer satisfaction with HP’s solutions. The use of proven tools/techniques ensures a successful 3PAR StoreServ deployment, maximizes uptime, and achieves improved value. Deployment Services HP 3PAR StoreServ and Software 7000 Storage Installation and Startup Services HP 3PAR StoreServ 7000 Replication Software Suite Installation and Startup Service HP 3PAR Adaptive Optimization Policy Implementation Service HP Enhanced Implementation Service for SANs HP Data Replication Solution Service HP Storage Virtual Volume Design and Implementation Service Deployment Services for HP 3PAR StoreServ 7000 Internal slide

75 HP Restricted - For Internal and Channel Partner use only. 75 Integrate 3PAR StoreServ into your customers data-center Value Prop: Maximize array uptime, optimize performance, migrate data from old EVA storage to new 3PAR StoreServ arrays painlessly. Get the most out of your 3PAR StoreServ investment, accelerate time to revenue and keep staff certified When to Sell: If you customers is looking to source all of their IT support and consulting services from a single vendor. These services help address their top issues, including consolidation and virtualization, data migration, backup, recovery and archiving, or high availability and business continuity Why it’s important for you to position and sell: When customers keep staff certified and knowledgeable, and HP services are engaged and positioned as a trusted advisor it opens opportunities to discover and influence future storage projects Integration Services for HP 3PAR StoreServ 7000 Integration Services Data Migration HP 3PAR Health Check HP Performance Analysis Service HP 3PAR Rebalance Service HP 3PAR Storage Assessment Service HP Thin Volume Conversion Service Internal slide

76 HP Restricted - For Internal and Channel Partner use only. 76 Help customers meet SLAs with the right support level Value Prop: Maximize array uptime, free-up customer resources, achieve improved value—get the most out of the existing IT assets, accelerate time to revenue When to Sell: Whenever you sell a 3PAR StoreServ array, you need to position and sell the right level of service. Strike the right balance between affordability and service level commitments Why it’s important for you to position and sell: Select the right level of support service, based on your customers environment and specific business needs. To avoid downtime, and align IT with business priorities always attach to the 3PAR sale, Warranty protects against product defects, Services protects the business. Support: chose from 3 levels of care: Optimized Care, For mission critical environments demanding the best performance and stability Support: HP Critical Service Additional Options: 10 HP Proactive Select credits per year per array Standard Care, For business critical environments who need to maintain the highest level of uptime Support: HP Proactive Care 24x7; Plus, 20 HP Proactive Select credits per year per array Additional Options: HP Proactive Care Personalized Support (once per Proactive Care support new environment), HP Personalized Support Additional Day, and additional 10 HP Proactive Select credits per year per array Basic Care, The minimum recommended support Support: HP Proactive Care 24x7; Plus, 10 HP Proactive Select credits per year per array Additional Options: HP Proactive Care Personalized Support (once per Proactive Care support new environment), HP Personalized Support Additional Day, and additional 10 HP Proactive Select credits per year per array Operational Support Services for HP 3PAR StoreServ 7000 Recommended Internal slide

77 HP Restricted - For Internal and Channel Partner use only. 77 3PAR StoreServ 7000 Services Provide complete IT service solution by combining consulting, lifecycle event, and support OperateDeploy Design PlanDiscover Integrate Understand your options, develop a plan Detail the solution, specify the technology Build the solution right, Reduce risk & improve time-to-market Maximize uptime, free- up resources, achieve improved value Get the most out of the existing IT assets Accelerate time to value and keep staff certified Storage Efficiency Analysis Storage Impact Analysis Storage Modernization HP 3PAR Installation & Startup Services HP 3PAR Replication SW Suite Installation & Startup HP 3PAR Adaptive Optimization Policy Implementation Service HP Enhanced Implementation Service for SANs HP Data Replication Solution Service HP Storage Virtual Volume Design and Implementation Service Data Migration HP 3PAR Health Check HP 3PAR Storage Assessment Service HP Performance Analysis Service HP Thin Volume Conversion Service HP 3PAR Rebalance Service HP Proactive Care 24x7 or HP Critical Service HP Proactive Care Personalized Support (once per Proactive Care support new environment), HP Personalized Support Additional Day, credits per year per array HP Education Services HP ExpertONE Value Services IT infrastructure support for data center environments Internal slide

78 © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Sales Enablement Programs Get Thin and Get Virtual Guarantees

79 HP Restricted - For Internal and Channel Partner use only. 79 HP 3PAR Get Thin Guarantee Reduce capacity requirements by 50% with HP 3PAR Storage when migrating from traditional “fat” storage to “Thin” storage on any HP 3PAR Storage System.

80 HP Restricted - For Internal and Channel Partner use only. 80 HP 3PAR Get Virtual Guarantee Increase server consolidation savings by Doubling your VM Density with HP 3PAR Storage and VMware* *as compared to your legacy storage array

81 HP Restricted - For Internal and Channel Partner use only. 81 Get Thin Guarantee and Get Virtual Guarantee HP 3PARGET VIRTUAL GUARANTEE Double VM Density GET THIN GUARANTEE 50% More Storage Capacity Target CustomerLegacy storage + VMware userLegacy storage user Problem Addressed Storage bottlenecks in VMware environments that affect customer’s ability to grow and scale their VM density Large pools of un-used storage resources due to over-allocation and data silos Assessment ToolHP Ninja Virtual: Gathers customer qualification criteria for the program HP Ninja Thin: Assesses customer’s qualification criteria and un-used storage capacity PROGRAMS CANNOT BE OFFERED TOGETHER

82 HP Restricted - For Internal and Channel Partner use only. 82 Get Familiar with YOUR Resources Bookmarks Sales Tools Education Promotional Resources Get Thin Guarantee Portal Get Thin Guarantee Portal Get Virtual Guarantee PortalGet Virtual Guarantee Portal

83 © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HPSD Sales Enablement Program Contacts Leigh Ann Campbell: Lisa Christiansen:

84 © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Pricing

85 HP Restricted - For Internal and Channel Partner use only. 85 Hardware and Software only; excluding Service and Support pricing Product Pricing Strategy Target price segment IDC price bands 5 and 6 ($25K – $100K) with some overlap into PB’s 4, 7 Price Positioning (at sweet spots): BEFORE considering any utilized capacity gains Actual pricing depends on the actual configuration and software attach vs. EMC VNX * priced at par with EMC VNX N priced 5-10% above EMC VNX N priced at par with EMC VNX 5700 vs. EVA P6xxx 7200 priced 15% above EVA P6300 but below P priced 35% above EVA P6500 Possible Thin savings *Remember the 4 node 7400 can be easily position against smaller EMC VMAX, which will provide a huge price advantage.

86 HP Restricted - For Internal and Channel Partner use only. 86 Some Sample BOMs with prices Attention: List pricing and discount might end up being region specific. Focus on net street price at 60%. 1-2 EOS BOM Compare to similar EVA BOM Include Service Support Considering net end user price Tim to update

87 HP Restricted - For Internal and Channel Partner use only. 87 REGION specific pricing/discount guidance

88 © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. StoreServ and StoreFabric Better Together

89 HP Restricted - For Internal and Channel Partner use only. 89 Why sell SAN with StoreServ 7200 and 7400? Customers upgrading their old Storage should upgrade their 4Gb FC SAN – for around 20-40% more, customers can buy a new SAN for new 7200/7400 Fibre Channel Market is Growing – By 2015 Total WW FC SAN Market will be over $6B. Data center backbones and new VM deployments continue to be on FC SANs. Note: 4Gb FC infrastructure is EOL and now getting to EOS. New features, capabilities in SAN result in better, higher performance Storage solution for customers. 16Gb Fibre Channel is low latency and high performance.

90 HP Restricted - For Internal and Channel Partner use only. 90 Why do customers care? Mitigate risk of poor application performance – Customers need to upgrade their SAN especially in virtualized environments and unpredictable workloads. Transition from 4Gb to 16Gb delivers 400% higher performance. Aging SAN Infrastructure 4Gb FC infrastructure is fully depreciated and coming to End of Support (EOS). Benefits of new Storage can be negated if SAN is not upgraded to handle new workloads and management requirements. Lower Overall Cost With HP Storage Networking Solutions, 50% more server, storage ports results in consolidation and hence lower costs while maintaining flexibility for changing workloads.

91 HP Restricted - For Internal and Channel Partner use only B-Series Directors: Consolidate Today, Lower OPEX Value Proposition of moving from Cisco to HP B-Series SAN HP SN8000B Cisco MDS 9513 Customer Benefit Total Chassis Required 352 less chassis Bandwidth16Gbps4 GbpsBetter Performance, Fewer HBAs Ports “wasted” for ISLs 0264 Efficient design… 25% more usable ports for device connectivity Energy Efficiency (Watts) ~6500W~18,000WUses 64% less power Rack Units42RU70RU2 Racks vs 3Racks for Cisco So What… Reduce Maintenance $195k/5 years Reduce Server Connectivity Costs 75% Save $210k in Additional Port Costs Save $200k/5 years or Add Servers/Storage Save $18k /5 years or Add Servers/Storage

92 HP Restricted - For Internal and Channel Partner use only. 92 Fibre Channel fabrics for highly virtualized data centers B-Series: Enabling private cloud storage 128 Gbps ISL trunks Scale-up Ports on Demand (PoDs) Integrated DWDM and dark fiber In-flight encryption and compression Resilient metro links Unified SAN management Cable and optics diagnostics Real-time power monitoring Higher IOPs Twice the bandwidth Energy-efficient ASICs Flexible Fabrics Metro Cloud Connectivity* Operational Simplicity Cloud-Optimized Performance HP B-series SAN Foundation − Multi-tenancy: Integrated routing and Virtual Fabrics − SLA-driven: Adaptive Networking and QoS − Dynamic services: Extension, encryption, convergence *Not supported with SN3000B

93 HP Restricted - For Internal and Channel Partner use only. 93 Customer Strategies to look for… 93 #1 – Consolidation Reduce data center footprint and decrease operational expenses #2 – Virtualization Low latency, higher speed supports higher VM density. Better management tools. #3 – Transition to Private Cloud Adapts workloads to rapid growth and change in storage infrastructure Simplify distance connectivity between data centers. #4 – Modernization and Continuous Growth Customers can usually justify a SAN refresh with a server and/or storage purchase. HP has sold over 10 Million FC ports over a 10+ years – easy upgrade path to take advantage of newer FC features and higher performance.

94 HP Restricted - For Internal and Channel Partner use only. 94 Fibre channel is the foundation for private cloud storage B-Series: Cloud optimized SAN platforms HP B-series Fibre Channel SAN solutions provide the reliable, scalable, high- performance foundation for private cloud storage networks Industry-leading Fibre Channel technology and innovation ease the transition to private clouds Proven foundation for virtualized data centers Enables hyper-scale virtualization for emerging workloads HP SN8000B Directors HP SN6000B 16Gb FC Switches 16Gb HP SN3000B 16Gb FC Switches 16Gb

95 HP Restricted - For Internal and Channel Partner use only. 95 The Value of H-Series Storage Networking Full storage networking portfolio - server to storage Virtual Connect, Fibre Channel HBAs, switches, cables Optimized Investment Protection Stackable switch expands ports & performance simultaneously Scalability from 8 to 500+ Fibre Ports Infrastructure Innovations Intuitive zoning eliminates burdensome scripting and verification Interoperability between H-Series, B-Series, and C-Series Scalable Edge Performance Core

96 HP Restricted - For Internal and Channel Partner use only. 96 HP H-Series Storage Networking Efficient Stackable switches cost is 4X lower than a similar Director class TCO of stackable switches is 74% less than non-stackable switches Automatic “Drag and Drop” enables easy zoning in minutes instead of hours Save thousands in licensing costs with enterprise functions built into switching ASICs (trunking, ISL) Resilient I/O ServiceGuard eliminates SAN interruptions that disrupt performance or negate I/O on sensitive applications like video editing

97 HP Restricted - For Internal and Channel Partner use only. 97 Storage Migration – Many sources, One destination HP MPX /7400 Heterogeneous Environments Off-line or Non-disruptive Concurrent Sessions Customer Door Opener Simultaneous problem solver – out with old, in with new Services or Channel driven Non-HP FC Storage HP Legacy FC Storage HP Legacy iSCSI Storage Non-HP iSCSI Storage P8K/P6K/ P4K P10K/P12K P20K/P24K

98 © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Q&A


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