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Mentus Partnerships Global Reach Next Door Service.

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Presentation on theme: "Mentus Partnerships Global Reach Next Door Service."— Presentation transcript:

1 Mentus Partnerships Global Reach Next Door Service

2 Mentus Services Marketing Branding / Positioning Integrated Marketing – Advertising – Collateral / Direct Mail – Interactive Strategies Product Launch Interactive Marketing – Websites – Apps Investor Relations Annual Reports Online Annual Reports IR Websites IR Apps Social Responsibility Reports Capital Campaigns IPO Support 2 Marketing and investor communications for over 32 years Shaping brand perception and building market value

3 Mentus Project Development Process 3 PRINT INTERACTIVE DESIGN Design Client feedback into design Integrate photos and copy 3 proofing rounds Objective: Integrate client feedback to refine final design Design Refine website concept Build out website Determine final content details Acquire images and videos Objective: Align total content with design DEFINITION Definition Concepts developed (3 min.) Frame look and feel Objective: Integrate client input into design phase Definition Develop information architecture Create 3 interactive concepts Establish interactive vocabulary Landing and home page options Objective: Integrate client feedback into design DISCOVERY Discovery Determine project parameters Conduct research Develop Creative Brief Objective: Achieve consensus on key messaging Discovery Determine interactive requirements and objectives Select interactive media assets Evaluate competitive websites Objective: Achieve consensus on Annual Report objectives Own Client Relation Own Client Relation Retain Client Relation Retain Client Relation Delivery Supply camera-ready art, production and proofing Obtain Clint approval Objective: Document printed and delivered Delivery Programming Integrate final copy, photos, charts, etc. Test and upload site Objective: Online Annual Report live DELIVERY Partnering Components STRATEGY OBJECTIVES HOSTING OBJECTIVES

4 Partnering Drivers Instant access to new customers and markets –"If I move into a market myself, it could take years, If I do it with a partner, it could take months.” Gene Slowinski, Rutgers Graduate School partner at Alliance Management Group The halo effect –"Doing an alliance deal with a major player clearly adds credibility to a smaller organization, even if it doesn't have a bottom-line effect.” Barry Sloane, CEO of Newtek Business Services Supply of additional capital Access to technology or manufacturing processes Access to established business relationships. Broaden sales footprint beyond established regions Mitigate business risk

5 National and Multi-national Reach World’s primary mobile channel access: CDMA – Qualcomm World’s largest prescription company – MedcoHealth World’s older aerospace company –Curtiss-Wright World’s largest automotive parts company – Delphi World’s largest jewelry company – Signet Jewelers World’s largest food services company – Sysco World’s largest pork company – Shuanghui Largest hydroelectric company in China –China Hydroelectric First U.S. company on Japanese exchange Medicinova First commercial biotech company – Hybritech First cancer drug in 22 years – Biogen Idec Leading U.S. skilled nursing provider – Genesis Healthcare Leading global EMS provider – Sanmina Leading global supply chain company – Ryder System

6 Select Investor Clients

7 Partners Abernathy MacGregor –Investing and M&A Deal Websites Feinstein Partners LSNye Visualization MavisMedia MotionStrand Q4 WebSystems –Corporate and Investor Websites Radio Ranch Thomson Reuters West Coast Projections Wordanista

8 Abernathy MacGregor One of a small group of high-end corporate, strategic, and financial consultancies –Founded in 1984, based in New York, with offices in Los Angeles, San Francisco and Houston Huge deal-maker: –Advised on 31 deals globally worth more than $66 billion in the first half of 2013 Works with partners when special expertise is needed in specific countries –International network of 10 agencies in 21 cities on four continents

9 Abernathy Deals

10 Shuanghui International

11 Q4 WebSystems Q4 is the market leader in online Investor relations, social media & mobile solutions: Corporate & IR Websites Tablet and Phone Mobile Apps Social Media Integration Webcasting & Conference Calls Best Practice Consulting Customized to your unique needs. Established employees +300 clients Global brands Fortune 500 clients REIT experience NYSE subsidy partner

12 Q4 - Sample Clients

13 Q4 - 3 Screen Solution Desktop Best Practice IR Website Tablet Browser App Delivered through Mobile Browser Phone Browser App via Mobile Browser

14 Curtiss-Wright 14

15 Curtiss-Wright 15

16 16 IR Site Before

17 17 Ryder Investor Website 17

18 18

19 Agency Positioning Unequaled market background –Three decades of investor positioning and marketing positioning Expertise positioning companies for capital markets –Nearly 150 IPOs, along with their road shows. World-class integrated strategic branding, design –Robust design process systemizing creative process –History of over 32 years with 15,000 projects, 600+ ARs –Award-winning annual report design Unparalleled client service –Long standing client relationships –We adapt to your way of working –Budget and time sensitive

20 Mentus Partnerships Global Reach Next Door Service


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