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MGIS 410: ELECTRONIC COMMERCE INFRASTRUCTURE AND MANAGEMENT e-commerce at & Prepared by Güçlü BACAK.

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Presentation on theme: "MGIS 410: ELECTRONIC COMMERCE INFRASTRUCTURE AND MANAGEMENT e-commerce at & Prepared by Güçlü BACAK."— Presentation transcript:

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2 MGIS 410: ELECTRONIC COMMERCE INFRASTRUCTURE AND MANAGEMENT e-commerce at & Prepared by Güçlü BACAK

3 1st and unique online hot-meal delivery in Turkey Talking of 2003:  450 member resaurants,  35,000 reg. Users  29,500 food types  orders/month  $180,000 turnover/month  2.5 X increase in # of orders in 1 year ( talking ) Talking of today:  650 member restaurants  70,000 reg. Users  2 x growth in one year Target: be the best and stay in the system. Biggest competitor: “ We do not care about your credit card ! “ Just 5 click away from food Advantages:  recent menus, prices and promotions  No need to keep restaurant tel. numbers  Save money and time by not using telephone  Custom delivery time  No need to use credit card  Thawte SSL 128bit enc. Disadvantages:  Low internet penetration  Limited market Yemeksepeti.com

4 Connects buyer & seller 112,000 active member 2,000 new announcements / day As a result of $1mil. investment 35,000 ads  ,000 registered members 24 good categories Different income models:  Announcements with photo  Regular written announcements  Monthly charges from member firms  Advertisements Category types :  Real estate  Computer  Automobile  Jewelry  Cosmetics  Job announcements  Electronics (home / mobile)  everything sahibinden.com

5 A perfect option in e-commerce Afraid of abusement of your credit card number in internet ??? Use virtual card.  not physical, but electronic. Easy & Safe GarantiBank DenizBank HSBC

6 REFERENCES  us12.html us12.html  us17.html us17.html     

7 PREPARED AND PRESENTED BY GÜÇLÜ BACAK


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