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KHON KAEN CERAMIC Co., Ltd 204 MOO 4 MITTAPAB RD. T.BANHAD KHONKAEN 40110 TEL. 043-218105, 081-9641266, FAX. 043- 218106-7

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Presentation on theme: "KHON KAEN CERAMIC Co., Ltd 204 MOO 4 MITTAPAB RD. T.BANHAD KHONKAEN 40110 TEL. 043-218105, 081-9641266, FAX. 043- 218106-7"— Presentation transcript:

1 KHON KAEN CERAMIC Co., Ltd 204 MOO 4 MITTAPAB RD. T.BANHAD KHONKAEN TEL , , FAX Mr. THAWATCHAI HENGPRASERT MANAGING DIRECTOR

2 PRODUCT

3 TOPICS 1. Background & Capital Source 2. Business Strategies for Competitiveness 3. Strategies for Maintaining Growth & Production 4. Products, Segmentations 5. Marketing Techniques & Distribution 6. Problem & Solutions 7. Future Target

4 Founded :1991 Capital Register:US. 100,000.- Employees:105 Bank:TMB, KBANK 1. Background & Capital Source

5 2.1 H.R. 2.2R&D 2.3Build Teamwork 2.4Segmentations / Export target 2. Business Strategies for Competitiveness

6 3.1 Production 3.2Inventories Control 3.3Raw Mat Check 3.4Add Q.C. (Preventive) 3. Strategies for Maintaining Growth & Production

7 4.1 Mass Products 4.2Fix Segmentation Domestic: Customer Class Export : Developing Countries 4. Products, Segmentations

8 Domestic: -Wholesalers -Retailers Export : Indochina Region 5. Marketing Techniques & Distribution

9 6.1 Energy 6.2 Manpower 6.3 Transportation 6.4 Raw materials 6. Problem & Solutions

10 7.1 Diversify New Product 7.2 Maintain Old products with new design 7.3 Export New Market 7.4 Enter Capital Market “ MAI “ 7. Future Target


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