Presentation on theme: "XM Satellite Radio Advantage"— Presentation transcript:
1 XM Satellite Radio: 130 Channels of the most music, comedy, news, talk & sports
2 XM Satellite Radio Advantage Greater Variety ChannelsThe most music, comedy, talk, news, and sports.Exclusive concerts, music series and talk shows hosted by such icons as Bob Dylan, Ludacris and Oprah. The best sports coverage featuring exclusive NHL®, MLB and PGA coverage.Exclusive NHL CoverageEvery NHL® hockey game. Every Team. Exclusively on XM.In-depth analysis, play-by-play coverage and exclusive interviews.The Most Commercial - Free Music Programming69 channels of 100% commercial-free music in a wide variety of genres.The Best Coast-to-Coast CoverageXM's four satellites and extensive repeater network creates the most predictable and dependable signal inside buildings and coast-to-coast.Drive from Vancouver to St. John’s and never change the channel!Award-Winning HardwareHardware – XM partners with the best hardware manufacturers including Sony, Samsung, Pioneer, Delphi, AudiovoxHardware - XM radios display artist names, song titles, multiple channels, stock quotes, sports scores, etc.!
3 XM Advantage – 130 Channels of the most music, talk, news & sports THE MOST SPORTSTHE MOST CANADIAN CONTENTTHE BEST IN NEWS, TALK, & COMEDY
4 XM Advantage – Superior Programming THE MOST MUSIC69 commercial-free channels – over 2.3 million songs and growingXM Exclusives – The home for exclusive programs, concerts and musicCelebrity hosts – Only XM has original programming hosted by Bob Dylan, Tom Petty, Quincy Jones and more!
5 XM Advantage – Superior Programming THE MOST SPORTSOnly XM offers the NHL – Every team. Every game. Exclusively on XM.NHL Home Ice – Hockey Talk 24/7 including the best in depth analysis by hockey’s greatest including Phil Esposito, Denis Potvin and Bill Clement, play by play coverage and exclusive interviewsHockey and baseball are the most widely listened to sports on the radio in Canada!
6 XM Advantage – Superior Programming THE BEST IN NEWS, COMEDY, & TALKOnly XM offers Oprah – Call and get expert advice directly from Oprah and her most trusted experts and friends“Reality Radio Show” – Oprah and Gayle King host an exclusive weekly radio show where Oprah speaks from the heart about what’s on her mind
7 XM Advantage – Superior Programming THE MOST CANADIAN CONTENTTalk Radio for Men – Featuring programming from “Le Pirate Jeff Fillion,” Bobby Roy, Benoit Therrien, and Jacques Plante.Live NHL – Live broadcasts of games from the Montreal Canadians and Ottawa Senators
8 XM Advantage – Coverage and Reception 4 satellites: Rock, Roll, Rhythm & Blues provide stable, consistent coverage across North AmericaFixed location provides continuous energy flow for the best signal availability in satellite radioSignal is consistent throughout the day – does not wax & waneMost extensive repeater network with 63 repeaters to provide enhanced coverage in urban areas60 repeaters deployed in 2007Coast to Coast coverageFrom St. John’s to Vancouver Island and everything betweenXM continues to expand in 2009Additional 12 repeaters planned for deployment in 2009
9 XM SERVICE PLANS – PREPAID SERVICE CARDS $50 + $100 Prepaid XM Service CardsConvenientNo Credit Card RequiredXM Prepaid Service CardsMSRP: $50.00 and $100.00
10 XM Advantage – More Subscriber Benefits XM Radio Online (XMRO)XMRO offers 80 channels of commercial-free music and exclusive programming FREE anywhere listeners have internet access
11 XM Advantage – More Subscriber Benefits XM Radio Online (XMRO)XMRO offers 80 channels of commercial-free music and exclusive programming FREE anywhere listeners have internet access
12 XM Advantage – More Subscriber Benefits XM SignalXM Signal is a web-based customer newsletter that includes monthly programming highlights, new music releases, contests, and special offersCustomers can subscribe for FREE by simply visiting and clicking on “My Account” to update their profile with their address
13 XM Advantage – More Subscriber Benefits NEW – Refer a Friend to XM and SAVE!For each person a subscriber refers, both the referee and the new subscriber will receive a month of FREE service!To participate, the current subscriber should visit to refer their friendsOnce their friends sign up for XM, they will both receive one month of free service!
14 XM Advantage – More Subscriber Benefits Listener CareCustomers should visit the Help & Support section of our website for answers to FAQ’s, Troubleshooting, Billing, Account Management, etc.For English Support viaFor French Support via
15 XM Advantage – More Subscriber Benefits Listener Care.If a customer needs further assistance they can contact XM’s Listener Care Centre where a dedicated team of professionals will help them in all areas of their XM buying or listening experience, including:managementBillingTechnical SupportContact Information: GET-XMSR ( )For English Support viaFor French Support via
16 Selling XM – STEP 1 STEP 1: Understand your customer’s needs Find out: Asking lifestyle discovery questions will determine your customers’ listening habitsFind out:Who will use it (individual, couple, family)?Where do they listen (home, car, on-the-go)?What do they listen to (sports, music, comedy, kids programming, etc.)?How do they listen (what equipment is preferred – home kit, boombox)?Tip: Show them they have hardware options – Good, Better, Best!
17 Selling XM – STEP 2 STEP 2: Demonstrate the XM Advantage 130 Channels of the most music, comedy, talk, news, and sportsExclusive NHL CoverageThe Most Commercial-free Music in a wide variety of genresThe Best Cost-to-Coast CoverageAll Star Hardware Line-Up including award winning productsRobust Subscriber Benefits (Programming exclusives, XMRO, contests, etc.)Tip: Hand the customer a channel lineup brochure!
18 Selling XM – STEP 3 STEP 3: Close the Sale Select a radioFor listening at home and/or on the road: Any Plug & Play radioHelp the customer select from Good, Better, BestKnow the subscription optionsSAVE on service when you sign up on a Multi-Year Plan!Have up to 4 additional radios on a Family Plan for only $9.99/month per radioTip: Customers who activate on a Multi-Year Plan can save up to 8 months!
19 SureConnect What is SureConnect? Benefits of SureConnect SureConnect offers consumers a superior FM Modulation solution withSuperior receptionStronger signalSuperior sound qualityLess static and interference42 usable FM channels vs. Sirius’s 13 channels – a difference of 29 Channels!!!!Benefits of SureConnectClips directly to the vehicle antennaOffers a direct connect to the FM antennaBetter sound quality than FM Modulation
20 Vehicles that work well with SureConnect Whip AntennaGlass Antenna