1. XM Satellite Radio: 130 Channels of the most music, comedy, news, talk & sports

2. XM Satellite Radio Advantage
Greater Variety Channels
The most music, comedy, talk, news, and sports.
Exclusive concerts, music series and talk shows hosted by such icons as Bob Dylan, Ludacris and Oprah. The best sports coverage featuring exclusive NHL®, MLB and PGA coverage.
Exclusive NHL Coverage
Every NHL® hockey game. Every Team. Exclusively on XM.
In-depth analysis, play-by-play coverage and exclusive interviews.
The Most Commercial - Free Music Programming
69 channels of 100% commercial-free music in a wide variety of genres.
The Best Coast-to-Coast Coverage
XM's four satellites and extensive repeater network creates the most predictable and dependable signal inside buildings and coast-to-coast.
Drive from Vancouver to St. John’s and never change the channel!
Award-Winning Hardware
Hardware – XM partners with the best hardware manufacturers including Sony, Samsung, Pioneer, Delphi, Audiovox
Hardware - XM radios display artist names, song titles, multiple channels, stock quotes, sports scores, etc.!

3. XM Advantage – 130 Channels of the most music, talk, news & sports
THE MOST SPORTS
THE MOST CANADIAN CONTENT
THE BEST IN NEWS, TALK, & COMEDY

4. XM Advantage – Superior Programming
THE MOST MUSIC
69 commercial-free channels – over 2.3 million songs and growing
XM Exclusives – The home for exclusive programs, concerts and music
Celebrity hosts – Only XM has original programming hosted by Bob Dylan, Tom Petty, Quincy Jones and more!

5. XM Advantage – Superior Programming
THE MOST SPORTS
Only XM offers the NHL – Every team. Every game. Exclusively on XM.
NHL Home Ice – Hockey Talk 24/7 including the best in depth analysis by hockey’s greatest including Phil Esposito, Denis Potvin and Bill Clement, play by play coverage and exclusive interviews
Hockey and baseball are the most widely listened to sports on the radio in Canada!

6. XM Advantage – Superior Programming
THE BEST IN NEWS, COMEDY, & TALK
Only XM offers Oprah – Call and get expert advice directly from Oprah and her most trusted experts and friends
“Reality Radio Show” – Oprah and Gayle King host an exclusive weekly radio show where Oprah speaks from the heart about what’s on her mind

7. XM Advantage – Superior Programming
THE MOST CANADIAN CONTENT
Talk Radio for Men – Featuring programming from “Le Pirate Jeff Fillion,” Bobby Roy, Benoit Therrien, and Jacques Plante.
Live NHL – Live broadcasts of games from the Montreal Canadians and Ottawa Senators

8. XM Advantage – Coverage and Reception
4 satellites: Rock, Roll, Rhythm & Blues provide stable, consistent coverage across North America
Fixed location provides continuous energy flow for the best signal availability in satellite radio
Signal is consistent throughout the day – does not wax & wane
Most extensive repeater network with 63 repeaters to provide enhanced coverage in urban areas
60 repeaters deployed in 2007
Coast to Coast coverage
From St. John’s to Vancouver Island and everything between
XM continues to expand in 2009
Additional 12 repeaters planned for deployment in 2009

9. XM SERVICE PLANS – PREPAID SERVICE CARDS $50 + $100
Prepaid XM Service Cards
Convenient
No Credit Card Required
XM Prepaid Service Cards
MSRP: $50.00 and $100.00

10. XM Advantage – More Subscriber Benefits
XM Radio Online (XMRO)
XMRO offers 80 channels of commercial-free music and exclusive programming FREE anywhere listeners have internet access

11. XM Advantage – More Subscriber Benefits
XM Radio Online (XMRO)
XMRO offers 80 channels of commercial-free music and exclusive programming FREE anywhere listeners have internet access

12. XM Advantage – More Subscriber Benefits
XM Signal
XM Signal is a web-based customer newsletter that includes monthly programming highlights, new music releases, contests, and special offers
Customers can subscribe for FREE by simply visiting and clicking on “My Account” to update their profile with their address

13. XM Advantage – More Subscriber Benefits
NEW – Refer a Friend to XM and SAVE!
For each person a subscriber refers, both the referee and the new subscriber will receive a month of FREE service!
To participate, the current subscriber should visit to refer their friends
Once their friends sign up for XM, they will both receive one month of free service!

14. XM Advantage – More Subscriber Benefits
Listener Care
Customers should visit the Help & Support section of our website for answers to FAQ’s, Troubleshooting, Billing, Account Management, etc.
For English Support via
For French Support via

15. XM Advantage – More Subscriber Benefits
Listener Care.
If a customer needs further assistance they can contact XM’s Listener Care Centre where a dedicated team of professionals will help them in all areas of their XM buying or listening experience, including:
management
Billing
Technical Support
Contact Information: GET-XMSR ( )
For English Support via
For French Support via

16. Selling XM – STEP 1 STEP 1: Understand your customer’s needs Find out:
Asking lifestyle discovery questions will determine your customers’ listening habits
Find out:
Who will use it (individual, couple, family)?
Where do they listen (home, car, on-the-go)?
What do they listen to (sports, music, comedy, kids programming, etc.)?
How do they listen (what equipment is preferred – home kit, boombox)?
Tip: Show them they have hardware options – Good, Better, Best!

17. Selling XM – STEP 2 STEP 2: Demonstrate the XM Advantage
130 Channels of the most music, comedy, talk, news, and sports
Exclusive NHL Coverage
The Most Commercial-free Music in a wide variety of genres
The Best Cost-to-Coast Coverage
All Star Hardware Line-Up including award winning products
Robust Subscriber Benefits (Programming exclusives, XMRO, contests, etc.)
Tip: Hand the customer a channel lineup brochure!

18. Selling XM – STEP 3 STEP 3: Close the Sale
Select a radio
For listening at home and/or on the road: Any Plug & Play radio
Help the customer select from Good, Better, Best
Know the subscription options
SAVE on service when you sign up on a Multi-Year Plan!
Have up to 4 additional radios on a Family Plan for only $9.99/month per radio
Tip: Customers who activate on a Multi-Year Plan can save up to 8 months!

19. SureConnect What is SureConnect? Benefits of SureConnect
SureConnect offers consumers a superior FM Modulation solution with
Superior reception
Stronger signal
Superior sound quality
Less static and interference
42 usable FM channels vs. Sirius’s 13 channels – a difference of 29 Channels!!!!
Benefits of SureConnect
Clips directly to the vehicle antenna
Offers a direct connect to the FM antenna
Better sound quality than FM Modulation

20. Vehicles that work well with SureConnect
Whip Antenna
Glass Antenna

21. The Best Ways to Install SureConnect