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Automation and Drives s SIRIUS 1 s Überschrift 3RP1.

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Presentation on theme: "Automation and Drives s SIRIUS 1 s Überschrift 3RP1."— Presentation transcript:

1 Automation and Drives s SIRIUS 1 s Überschrift 3RP1

2 Automation and Drives s SIRIUS 2 s Competitors CompetitorStrenghtsShortcomings Crouzet New wll-structured series with 22.5 version ans as modular devices Hardly known outside France. Service, e.g. no inspection of goods returned DoldExpert on relay devices Higher prices Immense number of variances due to device of several generations Schleicher Good reputation for relay devices in Germany and Europe – relay expert Newly innovated monitoring relays Higher prices. Immense number of variants Omron multifunktion time Relay Moeller Very strong position on the electrical wholesale market Very restricted product range Omron Market leader in Asia and America aggressive prices Immense number of variants Badly developed distribution channels in Germany Entrelec Schiele and Schneider Well developed channel of distri- bution due to Schneider/ Entrelec; Schneider is currently brand labeling Schiele time relays; time and monitoiring relays included in the product range for many years, therefore well known; Schneider offers its own time relay series since 03/00 Higher prices than A&D CD Old product range, > 10 years Competitors in Comparison

3 Automation and Drives s SIRIUS 3 s Competitors - DM DM DM DM DM DM DM DM DM DM DM Customer price ON delay 1CO Single time range Multi-function 1CO Combined-voltage Star-delta SIEMENS Crouzet Omron Schleicher Schiele Moeller Competitors in Comparison 1

4 Automation and Drives s SIRIUS 4 s - DM DM DM DM DM DM DM DM DM DM DM Customer price ON delay 1CO, multi-time range OFF delay with AV 1CO OFF delay without AV 1CO Off delay without AV 2CO Clock-pulse relay (1CO) 2-wire Competitors Crouzet Omron Schleicher Schiele Moeller SIEMENS Competitors in Comparison 2

5 Automation and Drives s SIRIUS 5 s 3RP1 time relays are used wherever time-controlled processes are required and where a programmable controller would not be economical Excellent value for money Little variance: The ideal relay for every application Comprehensive product range Time rel. from 24 to 240V AC/DC Up to 16 functions in one device From mono- to multi-function Conclusion Conclusion Time Relays:

6 Automation and Drives s SIRIUS 6 s Überschrift 3RS10/11

7 Automation and Drives s SIRIUS 7 s Sumitomo >1000 units/a Munich As at: Subject to clarification Bearing and gear oil monitoring in wind power stations Mc Dermit 200 units/a Stuttgart As at: Subject to clarification PT100 temperature monitoring in printed board manufacturing Otis lifts 2,500 units/a Berlin As at: Subject to clarification Monitoring the release of lift brakes, switch-off at 110°C Solvai >1,000 units/a Cologne As at: Subject to clarification Chemical industry; process monitoring Ebner >1,000 units/a Austria As at: Subject to clarification Industrial oven manufacturing; heat treatment ovens for the metal industry Further requests for oven controls, controller monitoring, drying plants,plastic industry, switchgear cabinet heating, tool temperature monitoring Applications Customer Request

8 Automation and Drives s SIRIUS 8 s - Dold - Schleicher - Ziehl - Kriwan - Entrelec-Schiele - Turck - Dold Regler - Jumo - Carlo Gavazzi - Gossen Metrawatt - Omron - Eurotherm - RKC Instrument - Honeywell Competitors Temperature monitoring relays Temperature controllers Competitors Competitors in details

9 Automation and Drives s SIRIUS 9 s German medium-sized company Main turnover with time and monitoring relays A&D ET brand label partner Concentrates on the N - design Immense market share in the field of monitoring and time relays Good reputation in Germany due to past activities Relay expert Products are constantly subject to little innovations Many variants, since production of old series has not been stopped Most monitoring relays with 45 mm width No coupling and plug-in relays, converters Old temperature relays with little variance Dold General: Strengths: Weaknesses: Competitors Competitors in Detail: Dold

10 Automation and Drives s SIRIUS 10 SIRIUS s German medium-sized company Main turnover with time and monitoring relays Loose co-operation with Omron Good reputation in Germany due to past activities Relay expert Only few new products Monitoring relays with a total width of 45 mm High-cost devices, i.e. Schleicher will no longer be able to stand the cost pressure in this area Schleicher General: Strengths: Weaknesses: Competitors Competitors in Detail: Schleicher

11 Automation and Drives s SIRIUS 11 SIRIUS s Entrelec- Schiele Is currently being taken over by ABB Entrelec, which was originally a French company, acquired the German Schiele company five years ago Brand label partner of Schneider in the field of monitoring and time relays until 2000 Good distribution in Germany due to Schiele Good distribution in France due to Entrelec Many low-cost products New innovations: Temperature and analog devices appear to be badly thought out, temperature simulators are required for relay setting, fine adjustment necessary... Weaknesses: General: Strengths: Competitors Competitors in Detail: Entrelec Schiele

12 Automation and Drives s SIRIUS 12 SIRIUS s Source: A&D CD CP VM German medium-sized company Very cost-effective products Expert in temperature monitoring High product variance in the field of temperature monitoring Good reputation on the German market Easily operable products Small market share Only analog controllers, no high-end monitoring relays Weak distribution network Only few innovations General: Strengths: Weaknesses: Competitors Ziehl Competitors in Detail: Ziehl

13 Automation and Drives s SIRIUS 13 SIRIUS s Source: VDC market survey April 2000 Japanese company Total turnover approx. $ 5,000 million Turnover with temperature controllers approx.100,000 Turnover distribution: approx. 50 % Asia, 25 % Europe, 25 % North America High product variance Good reputation on the market Technically very sophisticated products Expensive Sophisticated products which require explanation Weak distribution network in Europe Omron General: Strengths: Weaknesses: Competitors Competitors in Detail: Omron

14 Automation and Drives s SIRIUS 14 SIRIUS s Source: VDC market survey April 2000 German company Turnover with temp. controllers approx. 38,000 Turnover distribution: approx. 70 % Europe, 20 % North America, 10 % Asia High product variance Good reputation on the German market Technically very sophisticated products Expensive Sophisticated products which require explanation Product range includes only temperature controllers No low-end products General: Strengths: Weaknesses: Competitors JUMO Competitors in Detail: JUMO / Juchheim

15 Automation and Drives s SIRIUS 15 SIRIUS s Carlo Gavazzi Scandinavian company Merger with Italian company about 10 years ago Main turnover in Italy and Scandinavia Comprehensive product range of monitoring / time relays and controllers No low-end products General: Strengths: Weaknesses: Competitors Competitors in Detail: Carlo Gavazzi

16 Automation and Drives s SIRIUS 16 SIRIUS s Source: VDC market survey April 2000 Market leader in the field of temperature controllers English company Turnover with temp. controllers approx. 160,000 Turnover distrib.: approx. 60% Eu., 30% N. Am., 10% Asia Market leader High product variance Good value for money Offers complete controller solutions Technically very sophisticated products Controller expert, unknown in the field of switchgear / control systems Sophisticated products which require explanation Product range includes only temperature controllers No low-end products Eurotherm General: Strengths: Weaknesses: Competitors Competitors in Detail: Eurotherm

17 Automation and Drives s SIRIUS 17 SIRIUS s Low-price standard devices for the low-end range with two or three thresholds Operating philosophy equal to time relays Self-contained digital temperature monitoring relays instead of complex temperature controllers Operating philosophy equal to multimeters Applicable in connection with resistance sensors or thermoelements Excellent value for money Conclusion Conclusion Temperature Monitoring Relays: New at Siemens

18 Automation and Drives s SIRIUS 18 SIRIUS s Überschrift 3RS17

19 Automation and Drives s SIRIUS 19 SIRIUS s The process industry market puts higher demands on devices than the standard industry and is supplied by A&D PI Competitors Details A&D PI A&D CD << 0.1% % Hart- protocol Switch on device Yes No Accuracy Parameter- ization Ex. protection Precision comparison Process industry Philips Knick INOR Phönix Kanstrup Murr Wika HSB-Elektronik CEAG Weidmüller A&D PI etc. Competitors: Competitors Standard industry

20 Automation and Drives s SIRIUS 20 SIRIUS s General German medium-sized company Main turnover with terminals and joining technology Strengths: Strong position in the field of terminal blocks and terminals for printed-circuit boards Immense market share and many interface techn. products - Interface relays such as the PLC series - Converters Weaknesses Expensive converters (usually 3-way isolation) Focus on universal converters, which achieve main turnover Univeral converters can be switched via dip switches in the electronic system No 6.2 mm devices Phönix Competitors in Detail: Phönix Competitors

21 Automation and Drives s SIRIUS 21 SIRIUS s General German medium-sized company Product range includes only converters, absolute expert Strengths European market leader in the field of converters Various series to meet even highest accuracy demands Brand label partner of Phönix in the field of standard mounting rail devices Weaknesses Expensive converters (usually 3-way isolation) Focus on universal converters, which achieve main turnover Universal converters can be switched via dip switches in the electronic system No 6.2 mm devices Knick Competitors in Detail: Knick Competitors

22 Automation and Drives s SIRIUS 22 SIRIUS s Analog interface converters are advantageous wherever analog signals must be converted or decoupled. Electrical isolation Conversion of standard signals Conversion of non- standardized signals into standard signals Conversion of analog variables into frequency Overvoltage, EMC and short- circuit protection Every user of a PLC with analog inputs and outputs also requires interface converters New at Siemens Conclusion Interface Converters: Conclusion

23 Automation and Drives s SIRIUS 23 SIRIUS s Überschrift 3TX70

24 Automation and Drives s SIRIUS 24 SIRIUS s The Phönix PLC system Direct connection with ribbon cable from the control Advantages Low-cost position Plugable relay Easy potential bridging Disadvantages Danger of contact failures Bending / breaking of little legs Optimized to 24 V DC Further proceedings Siemens 1. Semiconductors as marketing arguments 2. Further reduction in costs for 3TX Development of a new housing technology Important: Request even with prices that seem to be unattainable !! 3TX70 Interface Modules Main Competitor Phönix Competitors

25 Automation and Drives s SIRIUS 25 SIRIUS s Überschrift 3UG3

26 Automation and Drives s SIRIUS 26 SIRIUS s 3UG3 Monitoring Relays: Competitors CompetitorStrengths against SiemensWeaknesses against Siemens Crouzet Produces Siemens monitoring relays, thus cost advantages Rather unknown outside France Dold Very good reputation for relay devices in Germany and Europe Higher prices than A&D CD CP. Mostly old products. No switchable functions, many variants. Usually 45 mm housing Schleicher Very good reputation for relay devices in Germany and Europe Newly innovated monitoring relays Higher prices than A&D CD CP. No switchable functions, many variants. Usually 45 mm housings Carlo Gavazzi Supposedly European market leader. Very good reputation for relay dev. In Europe No switchable functions, thus many variants Pilz Very good reputation due to safety technology. Newly innovated monitoring relays No comprehensive new product range Rather unknown in the field of monitoring relays Schneider Big business volume due to Crouzet take over Product range comprises monitoring relays for many years, therefore well known Higher prices than A&D CD CP. Usually 45 mm housings ABB Offers as brand label partner of Crouzet same devices as Siemens Higher list prices at equal discounts. Smaller market share in the field oflow-voltage switchgear in Europe Competitors

27 Automation and Drives s SIRIUS 27 SIRIUS s Conclusion Monitoring Relays 3UG3 0 0,2 0,4 0,6 0,8 1 1,2 1, M [Nm] I Cos Monitoring from electrical and non electrical signals Main use for detecting: faults symptoms of wear net problems load problems Increase productivity of your machine Conclusion


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