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© Crown copyright Met Office Public Education on warning services Sarah Davies UK Met Office Tuesday 27 th November 2012
© Crown copyright Met Office What does the public need to know? Using what we discussed in the last session… Met Office example – the National Severe Weather Warning Service (NSWWS) Ideas for educating the public
© Crown copyright Met Office National Severe Weather Warning Service (NSWWS) Warnings of weather which will impact on daily life We have worked with partner agencies to develop a risk matrix The alert/warning will provide a combination of The potential impact the weather will have The likelihood of the weather happening NSWWS
© Crown copyright Met Office NSWWS - Impact Matrix HIGH MED LOW X VERY LOW LOWMEDIUMHIGH IMPACT We then plot them on the risk matrix LIKELIHOOD Then assign a colour to the warning which is a combination of potential impact and likelihood
© Crown copyright Met Office NSWWS - Colour Codes NO SEVERE WEATHER EXPECTED Keep up to date with latest forecast BE AWARE Remain alert and keep up to date with latest forecast BE PREPARED Remain vigilant, keep up to date with latest forecast and take precautions where possible TAKE ACTION Remain extra vigilant, keep up to date with latest forecast. Follow orders and any advice given by authorities and be prepared for extraordinary measures
© Crown copyright Met Office Rain Wind Snow Fog Ice Icons indicating the weather element 5-day overview NSWWS - Web Display (UK)
© Crown copyright Met Office NSWWS - Web Display (UK) Chief Forecaster’s Assessment Risk Matrix
© Crown copyright Met Office Impacts Very LowLowMediumHigh Impact and advice associated with SNOW Small amounts of snow lying on roads and pavements so some slippery road surfaces possible. Traffic may move generally slower than normal. Take extra care when walking, cycling or driving in affected areas. More widespread snow lying on roads and pavements but road networks generally open. Care needed with only localised travel disruption. Problems mostly confined to usual prone areas. Take extra care when walking, cycling or driving in affected areas. Journeys through affected areas may take longer than usual. Widespread snow with a number of road closures, others passable only with care. BE PREPARED for some disruption to road, rail and air transport with difficult driving conditions likely and longer journey times. Widespread deep snow with many roads closed or impassable. Roads likely to become impassable with high risk of drivers becoming stranded. Significant disruption to road, rail and air transport. Risk to personal safety. Expect significant disruption to normal day to day life as a result of transport issues, school closures etc. Avoid making unnecessary journeys. Other impacts specific to rain, wind, ice and fog also listed.
© Crown copyright Met Office Public Appreciation 90% of the public think Met Office weather warnings are useful
© Crown copyright Met Office Public products & services Public website Warnings Service Forecasts for media (BBC, ITV, etc) Widgets and gadgets Mountain Area Forecast RSS feeds iPhone App Mobile Weather Library and Archive Twitter and Facebook
© Crown copyright Met Office What other ways can we educate the public? Pamphlets, leaflets and brochures (NSWWS leaflet distributed across Scotland as part of Get Ready for Winter Campaign) Public meetings Open days Shows and exhibitions (eg Outdoor show, Gardeners World exhibition etc) School talks, and school based internet packages (http://www.metoffice.gov.uk/education/)
© Crown copyright Met Office
What other ways can we educate the public? Any other ideas?
© Crown copyright Met Office TV, Friends, Flags,
© Crown copyright Met Office Radio, Newspapers, Twitter.
© Crown copyright Met Office Facebook, Text messaging, Sirens
© Crown copyright Met Office Websites, Signs, Community Wardens, Loud hailer
© Crown copyright Met Office Questions
© Crown copyright Met Office Developing and Communicating Warnings Sarah Davies UK Met Office Wednesday 17 th April 2013.
© Crown copyright Met Office PWS in support of disaster prevention and mitigation How to improve collaboration and coordination Sarah Davies UK Met Office.
© Crown copyright Met Office Multi Hazard, Impact Based forecasting and warning services.
© Crown copyright Met Office Weather Information for Local Authorities Mel Harrowsmith Public Weather Service Advisor.
© Crown copyright Met Office Cold Weather Plan Dee Cotgrove, Exec Head Comms, Met Office.
Get Ready For Winter!. The winter is getting cooler, and winter is starting to set in.
Warning Britain: The National Severe Weather Warning Service in action during three recent strong wind events A Fox, F Ralston & R Sherwin © Crown copyright.
© Crown copyright Met Office Dissemination of warnings and forecasts – social networks 29 th November 2012 Sarah Davies, Met Office.
Flood Risk Management Helping us help you Gordon Trapmore - Flood & Coastal Risk Manager Devon & Cornwall Kevin Barnes - Flood Resilience Team Leader.
© Crown copyright Met Office Hazards – UK perspective 1 st Tech Workshop on Standards for Hazard Monitoring, Databases etc. Graeme Forrester, WMO Geneva,
Buckinghamshire County Council 1 Winter Service Presentation to Members November 4 th
SIPR Dundee. © Crown copyright Scottish Flood Forecasting Service Pete Buchanan – Met Office Richard Maxey – SEPA SIPR, Dundee, 21 June 2011.
Real Time Information. Examples RSS feeds News Weather Social networking Radio Websites.
FTA Transport Manager Introduction The Highways Agency and the Strategic Road Network Risks to resilience Ensuring resilience during all types of.
FLOOD WARNINGS David Kemp Team Leader Flood Resilience.
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JobCraft Talent Community powered by uWorkin Local jobs, local training, local support in Maribyrnong and Moonee Valley.
FIAC Awareness and Assistance Sub- Committee 17 th November 2005 David Faichney – SEPA Flood Warning Unit Manager Raising Flood Awareness.
© Crown copyright Met Office Building a social brand Anna
© Crown copyright Met Office Alerts and Warnings James Common Alerting Protocol (CAP) Implementation.
1 Integrating personal and public transport information Fred Gangemi, Steer Davies Gleave June 21 th 2012.
Travel Disruption and what it tells us Dr Jo Guiver Institute of Transport and Tourism University of Central Lancashire, UK.
WINTER WEATHER WARNING CLOSING CAMPUS January 28-29, 2014.
Page 1© Crown copyright 2006ESWWIII, Royal Library of Belgium, Brussels, Nov 15 th 2006 Forecasting uncertainty: the ensemble solution Mike Keil, Ken Mylne,
MOWE-IT Workshop Road, , Brussels MOWE-IT Workshop Resilient Road Transport 18. September 2013, Brussels SESSION 3: ROAD FREIGHT TRANSPORT ANDLOGISTICS.
Operated by Los Alamos National Security, LLC for DOE/NNSA U N C L A S S I F I E D Winter is Approaching! Prevent Slips, Trips, Falls and Understand Lab.
The Flood Warning Service Why do we need flood warnings?
Snow and Emergency Weather Policies & Procedures Presentation F&A Advisory Group November 30, 2011.
© Crown copyright Met Office MOGREPS-W First-guess Severe Weather Warnings for NSWWS Estimating Impact – a Risk tool.
S OCIAL M EDIA M ARKETING FOR B USINESS P ROCESS I MPROVEMENT Joanne Jacobs Interaction Design & Technology Strategy Image source:
Weather Briefing #4 Significant Snow Storm Potential ChrisTheWeatherTeen’s Forecast Office Rome, NY Created: March 9 th :30PM EDT Briefing By: Mary.
© Crown copyright Met Office Standard Operating Procedures in service to Disaster and Media Communities Sarah Davies 29 th November 2012.
The importance of being briliant CORSICA FERRIES Business case.
FloodAlerts. Flood Facts One in six homes in England is at risk of flooding This is 5.2m properties at risk : 2.4m threatened by rivers and the sea A.
Shift into Winter We have a problem in the winter OctoberDecember Casualty crashes caused by driving too fast for conditions double
Chapter 4 Rules and Regulations for Safe Driving.
TEES VALLEY HEALTH SCRUTINY WINTER PREPAREDNESS 19 December 2011.
Lecture 10 Trends and future applications. Breaking Down Social Media Media: the means of communication, as radio and television, newspapers, and.
Michael Cranston Flood Forecasting and Warning Manager SIPR Event, Dundee, 21 st June 2011.
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NWS Winter Weather Products & Media Coordination NWS Winter Weather Products & Media Coordination National Weather Service Des Moines, IA.
Define high, medium & low risk activities; Be aware of how the varying levels of risk affect the decisions we make at all of the various stages of.
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Communication Strategies during the floods of January and February 2011 Peter Stanley Regional Officer Emergency Management, Victoria State Emergency Service.
Print Direct Mail Newsletters, Brochures & Posters Newspapers & Magazines Press Releases Annual Reports Organization Profile Television & Radio Local.
Communications. Are you going to keep the secret or spread the word?
© Crown copyright Met Office Enhanced rainfall services Paul Davies.
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