Presentation on theme: "MB 450 Choosing a Research Strategy - 1"— Presentation transcript:
1MB 450 Choosing a Research Strategy - 1 The Research ProcessChoosing a TopicWriting the ProposalC M Clarke-Hill
2The Purpose of Business & Management Research involves undertaking systematic research to find out things about B&M‘systematic’ suggests research based on logical relationships and not just beliefs‘finding out’ suggest a multiplicity of possible purposes:describingexplainingunderstandingcriticisinganalysingC M Clarke-Hill
3Three Distinctive Characteristics The way in which managers (& researchers) draw on knowledge developed by other disciplinesManagers tend to be powerful and busy people - unlikely to allow research access unless personal or commercial advantagesManagement requires both thought & action - research needs to incorporate this(Easterby-Smith et al, 1991)C M Clarke-Hill
4The Purpose of Academic Vs. Applied Research expand knowledge of processes of B&Mresults in universal principles relating to the process & its relationship to outcomesfindings of significance & value to society in generalimprove understanding of particular B&M problemresults in solution to problemnew knowledge limited to problemfindings of practical relevance & value to managers in organisationsC M Clarke-Hill
5The Research Sequence IDENTIFY BROAD AREA SELECT TOPIC DECIDE APPROACH FORMULATE PLANCOLLECT INFORMATIONANALYSE DATAPRESENT FINDINGSC M Clarke-Hill
6Attributes of a Good Research Topic to satisfy assessment criteriayour capabilityresearch skillsgenuine interestresources: financial/timeaccess to datarelation to theory / fresh insightsclearly defined research question & objectivessymmetry of potential outcomesC M Clarke-Hill
7Checklist of Attributes of a Good Research Topic Does the topic fit criteria for examining institution?Does the topic really fascinate you?Does it contain issues that have strong links to theory?Can you develop the research skills?Is it achievable within the available time& resources?Can you get access to the data?Can you state your research question & objectives clearly?Will it provide fresh insights on this topic?Are the findings likely to be symmetrical?
8Generating Research Topics Rational ThinkingCreative ThinkingExamining own strengths & interestsLooking at past research projectsDiscussionSearching the literatureKeeping a notebook of ideasExploring personal preferences using past research projectsRelevance treesBrainstormingC M Clarke-Hill
9Research-Focusing Techniques identifying your research questions or hypotheseswho, how, what, when or why?defining the key concepts, issues and contextsconcepts label ideas ie management decision making, gender, organisational developmentissues are broad underlying questions ie relation of pay to staff motivationcontexts comprise the background of existing research & knowledgeC M Clarke-Hill
10Research-Focusing Techniques balancing the topic & the broader fielda detailed study should be set within the context of the broader field of studysketching a research outline or proposalnote of sections/chapters with subheadings & detailsexplaining to a non-specialistinformal pilotinginterviews with friends, observation studiesC M Clarke-Hill
11Research Idea & Derived Questions Research QuestionThe sponsorship of county cricket clubs by commercial orgs.The adoption by manufacturing cos of flexible workforcesThe loss of mutuality status by building societies & the effect on the future of the industryThe future of trade unionsWhat benefit do commercial orgs derive form their sponsorship of cricket clubs?Why do manufacturing cos divide their workforces into core and peripheral workers?Will the loss of mutuality status by building socs lead to them offering less attractive terms to borrowers & savers than mutual socsWhat are the strategies that trade unions should adopt to ensure their future into the next century?
12Research Proposal Title Background Research Questions and Objectives Methodologyresearch designdata collectionTimescaleResourcesReferencesC M Clarke-Hill
13The Research Process Hypothesis/ Research Question Concepts Evidence (Literature) (Fieldwork)EvaluationDiscussionC M Clarke-Hill
14A Typical Dissertation Structure C M Clarke-Hill
15Outlines Models Mind Mapping -1 Mind Mapping -2 Getting StartedOutlinesModelsMind Mapping -1Mind Mapping -2C M Clarke-Hill