BUMA/STEMRA/SENA: Take care of the repartition of money of authors rights in music
(Since 1913) BUMA arranges the payment of the composers and arrangers for live music and live broadcasts: Performance Rights: for creating artists For composers/arrangers ▪ Concerts, live performances, discothecs, Shopping Malls etc.
(Since 1936) STEMRA deals with recordings: mechanical productionright also for creating artists For composers/arrangers ▪ Cd´s, recordings etc.
(Since 1993) SENA: deals with the artists rights of the performing artists: Naburige rechten: the playing of your performance anywhere: broadcasts on radio, horecagelegenheden, schools, etc. For musicians ▪ Everywhere except in private gatherings: ▪ omroepen, horecagelegenheden, discotheken, warenhuizen, scholen etc.
Mentioning name Mentioning name and equal sharing Mentioning name and non commercial use Mentioning name, non commercial use and equal sharing Mentioning name and no adaptations Mentioning name,.non commercial and no adaptations
How to earn a living as a arts entrepreneur Income by earnings Income through activities Income by other means Subsidies Sponsoring Donations
Foundation or a local/regional/country government Have a non-commercial target Pay you money
Companies Have a commercial goal Want to benefit from sponsoring Pay you in money or “in natura”
Several goals: Not only money, but also image, communications, publicity etc. Giving on a voluntary base The mayority of the money has to be spend on the cause (25 % rule) A donor doesn’t get influence
Subsidies More formal Structured applying Rules are clearer Non commercial approach Sponsoring Mostly informal Can be very different No rules Presentation even more important Commercial approach
More than 600 funds in the Netherlands Groot Fondsenboek Fondsendisk Internet
Aim: support of projects which help making a better and more liveable society. Budget 30.000.000 E Procedure Online formular plus project plan
Aim: Culture and Nature Budget 26.800.000 Procedure: lots of funds under one umbrella: Committee decides which fund is applicable
Aim: stimulate cultural entepreneurship 31.000.000 Euro per jaar
Fill out form Write a letter Budget estimation Add promotion/demo material
What is a budget estimation? How do you calculate is? How much do you have already? How much do you need? For what do you need it?
Look at amounts given to others: read year- accounts Look up average in the Groot Fondsenboek
Spreekuur VSB Spreekuur Prins Bernhard Fonds
Think about your offer Find a company that you think can benefit from your project Find the right person Make personal contact
Sponsorcontract Rights and obligations Money and goods vs communication Communication through association
Growing competition From function to image Importance lifestyles Way to distinguish
Sponsoring is used for: communication to certain target groups In a better, efficient, faster, cheaper, distinctive way Sponsoring is part of communication
What will we organize? How much does it cost? Where do we go for financial support?
There are different forms of organisation: for- profit or non-profit Choice for certain form has consequences for possibilities Besides regular income you can also get money or other things from subsidy, donations or sponsoring