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CCTLDs & Domainers State of the Union Ed Russell, President, NameDrive LLC NameDrive LLC - 2141 Wisconsin Ave., Suite C-2, Washington, DC 20007, USA T:

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Presentation on theme: "CCTLDs & Domainers State of the Union Ed Russell, President, NameDrive LLC NameDrive LLC - 2141 Wisconsin Ave., Suite C-2, Washington, DC 20007, USA T:"— Presentation transcript:

1 CCTLDs & Domainers State of the Union Ed Russell, President, NameDrive LLC NameDrive LLC Wisconsin Ave., Suite C-2, Washington, DC 20007, USA T: +1 (305) F: +1 (305) E: W: Martin Andersson, Director of Global Operations, NameDrive LLC, Paris 2008

2 .com still is the king of domains NameDrive LLC Wisconsin Ave., Suite C-2, Washington, DC 20007, USA T: +1 (305) F: +1 (305) E: W:

3 .com still is the king of domains NameDrive LLC Wisconsin Ave., Suite C-2, Washington, DC 20007, USA T: +1 (305) F: +1 (305) E: W: Source: verisign.com

4 A Significant Part of Internet Users Have Other TLDs than the.com as the Perceived Primary Domain Source: InternetWorldStats.com NameDrive LLC Wisconsin Ave., Suite C-2, Washington, DC 20007, USA T: +1 (305) F: +1 (305) E: W: Source: InternetWorldStats.com

5 Revenue statistics prove that revenue streams from ccTLDs are significant Source: InternetWorldStats.com NameDrive LLC Wisconsin Ave., Suite C-2, Washington, DC 20007, USA T: +1 (305) F: +1 (305) E: W:

6 The ccTLD market offers the same revenue opportunities the.com-market had years ago Internet penetration in the US versus other Markets Internet Penetration US 2008: 71 % Internet Penetration US 2001: 50% Internet Penetration Belgium 2007:53% Internet Penetration France 2007: 55% Internet Penetration Spain 2007:57% NameDrive LLC Wisconsin Ave., Suite C-2, Washington, DC 20007, USA T: +1 (305) F: +1 (305) E: W:

7 Investing in ccTLDs Requires More Research Some success factors when investing in.coms Market Size Traffic Potential Commercial Potential Length Number of Words NameDrive LLC Wisconsin Ave., Suite C-2, Washington, DC 20007, USA T: +1 (305) F: +1 (305) E: W:

8 More Hurdles With ccTLDs Additional Factors to Keep in Mind Registration Procedure Legal Factors Internet Penetration Target Market Economic Situation Culture / Internet Usage NameDrive LLC Wisconsin Ave., Suite C-2, Washington, DC 20007, USA T: +1 (305) F: +1 (305) E: W:

9 The Extra Research Required Means Less Competition for Quality Names Actionplan Buy & Try Local Brokers Portfolio Purchase NameDrive LLC Wisconsin Ave., Suite C-2, Washington, DC 20007, USA T: +1 (305) F: +1 (305) E: W:

10 Thank You for Your Attention NameDrive LLC Wisconsin Ave., Suite C-2, Washington, DC 20007, USA T: +1 (305) F: +1 (305) E: W:


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