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Marvin Windows and Doors New Product Introduction

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Presentation on theme: "Marvin Windows and Doors New Product Introduction"— Presentation transcript:

1 Marvin Windows and Doors New Product Introduction
Summer 2013

2 Previously Introduced Clear Interior Finish
Customer request have been heard and we are pleased to expand our interior finish options to include a Clear Interior Finish for Marvin products

3 Clear Interior Finish Overview
All Marvin window and door products Both wood and Clad All wood species Standard lead times Water-borne Acrylic Enamel coating Semi-gloss 2 coat process Available December 17, 2012 OMS version 1.10

4 Excited to Introduced NEW! Stained Interior Finish

5 Stained Interior Finish
Customer request have been heard and we are pleased to expand our interior finish options to include Stained Interior Finishes for Marvin products

6 Stained Interior Finish
ALL current Marvin Window and Door products Both Wood and Clad products Standard lead times Six stain colors All Wood species Available for select species- Cedro Macho, Walnut and Maple All options and accessories available Wheat Honey Hazelnut Leather Cabernet Espresso We will have available 6 stained interior finish colors.

7 Stained Interior Finish
Stain Supplier AkzoNobel Founded in 1646 Based in Amsterdam In over 80 countries Employs over 55,000 people worldwide 8,000 US employees in 450 locations Many divisions Aerospace/Infrastructure Marine/Auto Wood/Building materials Specialty chemicals Using same supplier as our paint, primer and clear Good Partnership Customer service Tech support Lead times for product Appearance and performance over other supplier solicited

8 Stained Interior Finish Process Information
Pigmented Water–borne urethane Finish applied prior to assembly Multi-step Process: “White wood” sand Wood conditioner applied Stain applied Clear coat applied Sanded Second Clear coat applied After each coat of Clear applied, part is cured Wb = carry urethane = resin chemistry

9 Stained Interior Finish Conditioner
What is it? Clear stain base with slightly lower solid content than the stain What does it do? Creates an even surface so the stain flows evenly Allows the stain to absorb at a more even rate Reduces blotchiness and color variation in stain color due to differences in wood Aids in balancing colors between components and different types of wood Follows Owner’s Manuals recommendations Conditioning treatment provides a unique difference in the market! The photograph of the conditioned/not conditioned piece of wood is not 2 separate pieces but one continues piece of wood. The entire board went through the white wood sand. Half of the component was conditioned and have was left bare. It was then put through the entire staining and clear coat process. The difference is very apparent. Not Conditioned Conditioned

10 Stained Interior Finish Process Information
Application Automated lines Hand application Doors Round Tops Oversized parts Head and seat boards Unusual shapes Sprayed prior to assembly Complete coverage Same specifications and requirements apply for product produced on hand or automated line Meets 3rd party performance standards; WDMA TM Interior Prefinished Wood Standard for coating performance testing

11 Stained Interior Finish Technical Information
Meets or exceed WDMA TM-14-09 Test Methods for Factory Applied Clear and Pigmented Interior Prefinished Wood and Wood Cellulosic Composites Used for Millwork Establishes acceptable level of performance with respect to film integrity and general appearance for factory applied clear and pigmented coatings for wood and cellulosic composite millwork.

12 Stained Interior Finish Technical Information
WDMA TM continued: Coating shall be visibly free from blistering and other surface imperfections in the dry film state Test Film adhesion Dry adhesion 3B or better Water soak (24 100°F – 24 hrs dry time) 2B or better Boiling water (20 212°F – 24 hrs dry time) 2B or better

13 Stained Interior Finish Technical Information
WDMA TM test continued: Chemical Resistance Windex™, Vinegar, Isopropyl alcohol, 409 Cleaner™, dish detergent No visible change in appearance or loss of film adhesion after 1 hour then 24 hours Freeze Thaw Cycling Minimum of 10 cycles No visible change in appearance or loss of film adhesion Impact 20 inch pounds of direct impact with 0.5 inch dia. punch Report any film removal greater than 0.125” in dia. from center of impact

14 Stained Interior Finish Technical Information
WDMA TM test continued: Lead Content Less than 0.02% by weight Tested in accordance with ASTM E 1753 There is No lead in this product Exposure Testing Accelerated Weathering Test Minimum of 1000 hours in QUV weathering device Coating shall maintain film integrity and have no adhesion, checking, cracking, peeling separation of coating layers, chalking, mildew, and changes in gloss

15 Stained Interior Finish Technical Information
Exposure Testing Outdoor Weathering Test Minimum of 1 year exposure to daylight filtered through glass Hot humid, hot dry and temperate northern industrial climate Coating shall maintain film integrity and have no adhesion, checking, cracking, peeling separation of paint layers, chalking, mildew, and changes in gloss

16 Stained Interior Finish Technical Information
Follows current wood quality specifications Natural features and characteristics of the wood, including wood grain and natural color variation, will be present, radiating the warmth and character of the real wood Wood treated parts Inspected to ensure sufficient flash off of treatment Stain samples are made using treated wood Natural color shift of wood All wood will change color over time –patina Test results show coating does not change Wood changes

17 Stained Interior Finish Quality Measures
WDMA TM-14 Controlled Color Standards Created and Calibrated in Warroad Target, range and step boards Color verification checks Samples from all facilities sent to Warroad for verification Multiple material checks Viscosity, color, gloss Multiple process checks Minimum of 3 audits per day Extensive stain operator training

18 Stained Interior Finish
Advisement The appearance of clear coated and stained wood changes, often darkening, over time. Natural wood varies in color, texture and grain. These variations are not always concealed under the finish and may be enhanced during the finishing process.  Depicted sample combinations are for illustration and approximation purposes only. Contact your Marvin dealer for a sample in the species and interior finish of your choice.

19 Stain Interior Finish Product Aesthetics
All products will be coated then assembled The benefit to this process is that the coating is applied evenly to the wood parts, giving consistent coverage and protection Joinery seams should be expected Interior fasteners holes will be filled Natural features and characteristics of the wood, including wood grain and natural color variation, will be present, radiating the warmth and character of the real wood The appearance of wood changes over time, often darkening. This is not considered a defect

20 Stain Interior Finish Product Aesthetics
Stained Areas Primary surfaces Secondary surfaces Plus Under UCA operator sill covers Under door hinges and under escutcheons Series 50 removable grilles stained on both sides Door sill liners are not stained. Allows option to paint or match to flooring

21 Stained Interior Finish Features & Benefits
Features and Benefits Environmental Friendliness WDMA TM-14 Conditioner Process Multi step Stained prior to assembly Complete coverage Under hinges Under Casement operator covers Warranty 5 years

22 Stained Interior Finish Features & Benefits
Time and Convenience Shave days to weeks off of a project Easier to schedule project No waiting on finishers No lost hardware during finishing Environmentally friendly No smells…No mess No Volatile Hazardous Air Pollutants (VHAP’s) Low Volatile Organic Compounds (VOC’s) VOC’s are captured and filtered In addition to a durable finish the real benefits of a factory applied finish is the convenience of it. As you all are aware time is money on the job site. We will be able to provide a factory finished product that just needs to be installed. No need to contract with painters or schedule product to be painted off site and delivered to the job. No more lost hardware or units re-assembled incorrectly by finishers! In addition to the convenience our factor applied finish is the most environmentally friendly product out there

23 Stain Interior Finish Marketing Materials
Web site Stain Interior Finish added to new window and door product pages Promoted on all product pages Commercial pages with emphasis on technical aspects Catalog Included in next update Social Media Press releases Twitter Facebook blast

24 Stain Interior Finish Marketing Materials
Sell Sheets Demonstrates the features and benefits to the residential trade and consumer market Commercial outlines key selling proposition for the commercial marketplace Posters 12” x 19” showroom tool Ad Demonstrates superior benefits of Marvin’s new finish Available for download on Marketing Express

25 Finishes IPad App Stain and color tool – design the interior and exterior of a window with all Marvin finishes and clad colors Full size samples of each stain on each species About Our Finishes section, demonstrates the superior Marvin product offering Locate a dealer tool Available on iTunes and the App store https://itunes.apple.com/us/app/marvin-finishes/id

26 Stained Interior Finish Touch up/Repair
For Minor Dings and Scratches Lightly sand with grit sandpaper Feather edges Remove dust with tack cloth Apply Stain Allow to completely dry Apply Clear Finish Air dry minutes or use hair dryer to accelerate Use caution with heat source as to not blister the surface Touch-up bottle of Stained and Clear Finish available .60 fl oz Stain with applicator brush (part # varies by color) .75 fl oz Clear with applicator brush (part # ) Touch-up instructions (part # ) Permeability of coating allows dents to be lifted with moisture and heating Avoid letting touch-up bottles freeze

27 Stain Interior Finish Touch up/Repair
To remove dirt, dry wall dust and scuff marks Begin with least aggressive procedure Soft damp cloth with plain water – wipe clean- dry area Soft damp cloth with plain water with 3 to 5 drops of detergent (such as Dawn Liquid) per pint of water – wipe clean- remove any detergent residue- dry area Soft cloth dampened with isopropyl alcohol – wipe clean- dry area Soft cloth dampened with 409 cleaner -wipe clean- remove any cleaner residue- dry area **Do not use abrasive cleaners on any Stained Interior Finished surface**

28 Stain Interior Finish Cleaning
Treat it like a piece of furniture Furniture polish Spray on to soft cloth, not directly onto window Soft cloth dampened with water Avoid using any cleaners that are abrasive or contain a colored dye

29 Stain Interior Finish Refinishing
If there is ever a need or desire to re-finish the window or door the following procedure should be followed Abrade surface to de-gloss with grit sand paper Remove dust with tack cloth Apply a high quality finish per instructions Only additional clear coats or painting should be done. Don’t try to re-stain.

30 Stain Interior Finish Color Matching
Why doesn’t Marvin just sell us the stain? Supplier does not have a retail version of the stain Stain is specifically designed for Marvin's equipment and application processes Shipping/packaging regulations Cannot freeze Re-packaging from bulk Material shelf life For matching trim or other wood work Choose a high quality product Prepare and condition the wood Follow the manufactures recommendations for application

31 Stain Interior Finish Color Matching
Conditions that effect stain color Application method: Wood prep Spray, Wipe, Brush Time Number of coats The wood species the stain is applied to The environment in which stain is applied Hot, Humid, Cold, Dry Type of stain Brand Oil, Solvent, Water Competency of person applying or mixing the stains Quality of the equipment used to mix the stain Quality of the base materials and tints used There are too many variables involved with matching stains to say that any stain will match to everyone's satisfaction. Matching Stains is not like matching paints, Stain matching is solely a visual match

32 Stain Interior Finish Complimentary Color Codes
Wheat Honey Hazelnut Leather Cabernet Espresso Color Amount AXN 1Y12 E 12 B 2Y Stock Red Oak # 8129 4Y D 8 F 6 C 24 2 L 1Y8 20 S 28 I 1Y32 M T 2Y16 32 These codes and Cabot stains is simply a starting point. Based upon a retail location mixing and sampling the stain on a pine sample was determined to be an acceptable match. Alpha is colorants/tints Amount = 48 shots per oz. “Y” = 1 oz example 8 = 8 shots 8120 is the natural stain base Cabot (Valspar) Interior Stain – 8120 Quart Always test stain on a small sample prior to staining an entire project

33 Stain Interior Finish Warranty
Five (5) Year Warranty Free from finish defects: cracking, peeling, checking, delamination, blistering and flaking under normal interior environmental conditions The appearance of wood changes over time, often darkening. This is not considered a defect and is not covered under warranty The appearance of raised grain or other natural variation in the wood grain may be enhanced by the interior factory finish and is not a defect. Features and characteristics of wood, including wood grain and natural wood color variation, will be present, reflecting the warmth and character of real wood. Stain Interior Finish is applied prior to assembly and is not intended to cover joinery seams Color variation is not considered a defect and will not be covered under warranty For the most current warranty information, contact your Marvin representative

34 Interior Finish Abbreviations
SIF – Stained Interior Finish CIF – Clear Interiors Finish PIF – Painted Interior Finish Stain Colors WHT – Wheat HNY- Honey HZLNT- Hazelnut LTHR- Leather CBRNT- Cabernet ESPR- Espresso Wood Species PN- Pine VGR-Vertical Grain Douglas Fir DFR-Douglas Fir OAK- White Oak MAHG- Mahogany CHRY-Cherry WLNT- Walnut MPL – Maple CEDMAO – Cedro Macho

35 Cedro Macho Moving to select species beginning April 29, 2013
Still available via OMS – no price change Available with a bare, clear or stained interior finish Will be absent from stain color displays and iPad App

36 Thank you for attending


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