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(c) Dr. Ben Nachman 2014. Creating new opportunities in Tourism by applying Creativity and incorporating technologies Chutzpah - PTT Haifa University.

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Presentation on theme: "(c) Dr. Ben Nachman 2014. Creating new opportunities in Tourism by applying Creativity and incorporating technologies Chutzpah - PTT Haifa University."— Presentation transcript:

1 (c) Dr. Ben Nachman 2014

2 Creating new opportunities in Tourism by applying Creativity and incorporating technologies Chutzpah - PTT Haifa University 16/1/2014 Dr. Ben Nachman

3 Issues to be discoursed: Tourism (edges), eco-system IQ and WOW Treatment SOS: problems, interfaces & challenges Chutzpah - Ideas Generators Chutzpah - Road Map PTT CIA (c) Dr. Ben Nachman 2014

4 Tourism Innovation >>> Eco-System Tourism IMAGING GAMING GAMBLING NAVIGATION SHOPPING FOOD A B C D

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6 (c) Dr. Ben Nachman 2014 SOS Systematic Opportunities Search

7 (c) Dr. Ben Nachman 2014

8 Strategies Constant Flow of Ideas

9 (c) Dr. Ben Nachman 2014 Fostering Entrepreneurship and Innovation The body = interface Open Innovation + Crowd Wisdom ConverGen + Brain Mechanism The heart Purge

10 (c) Dr. Ben Nachman 2014

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13 Strategic Innovation. Creating IP. Differentiation. Viral PR. Off the shelf projects. Main benefits

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15 (c) Dr. Ben Nachman 2014 P ushing T echnology into T ourism PTT

16 (c) Dr. Ben Nachman 2014 C ommercialization I ncubation A cceleration CIA

17 (c) Dr. Ben Nachman 2014 Breakthrough and innovative Hotel Chain. Innovative Hotel Chain. Airline upgrading project. Long-haul flights innovative project. In-flight innovative applications. Upgrading agriculture tourist sites. Upgrading local accommodation / motels / BB (Zimmer). 20 different innovative tourist sites (in Israel and abroad).

18 (c) Dr. Ben Nachman 2014

19 Thanks 4 joining our flight Dr. Ben Nachman President, SWOT – Innovation & Strategy. Israel.


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