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© 2014 VMware Inc. All rights reserved. VMware Sales Byte Existing Customers Seamlessly Extend to the Cloud with vCloud Hybrid Service Chris Spencer –

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Presentation on theme: "© 2014 VMware Inc. All rights reserved. VMware Sales Byte Existing Customers Seamlessly Extend to the Cloud with vCloud Hybrid Service Chris Spencer –"— Presentation transcript:

1 © 2014 VMware Inc. All rights reserved. VMware Sales Byte Existing Customers Seamlessly Extend to the Cloud with vCloud Hybrid Service Chris Spencer – Product Line Marketing Manager

2 VMware Sales Byte Overview Customer ChallengesPartner OpportunityVMware vCloud Hybrid Service OverviewCustomer ProfileNext Steps

3 Bridging the Gap Between the Business and IT Line of BusinessLine of Business Requires speed, agility and the ability to innovate IT TeamIT Team Focused on maintaining reliable, secure infrastructure Two Key Challenges Growing chasm between Business and IT due to lack of agility Lack of trust for business-critical workloads in the public cloud

4 Common Challenges For Considering Cloud Flat or Declining IT Budget 1 1 Consume IT vs. construct IT Deliver redundancy without having to build on premise infrastructure Predictable billing that can fit into an organizations budgeting process 2 2 Decrease management overhead by deploying anywhere, yet managing once Eliminate additional training by leveraging the same tools you are familiar with Provide a consistent and scalable IT with one place to call – VMware Need to Consume Quickly, Yet Securely 3 3 We have a cloud mandate, but our staff is stretched thin and we dont have the budget to hire more. I need a cloud as secure and accessible as my internal environment. Cloud allows you to: Customer problems: Deliver IT resources and applications to the business on demand Support existing workloads and new application development Offer secure multi-tenancy and organization isolation I need the agility to scale IT services to meet the needs of the business, but have no budget to do it with. Limited IT Staff and Resources

5 Challenges Extending the Private Cloud to the Public Cloud Proprietary Platform Optimized for New Apps Only Limited Network Integration Separate Management Tools Separate Processes, Skillsets, Your Data Center / Private Cloud The Public Cloud Leads to increased OpEx due to the additional staff and training required to manage all these disparate tools.

6 Seamlessly Extend To The Cloud with vCloud Hybrid Service VMware vCloud Hybrid Service Your Data CenterSoftware-Defined Data Center VMware vSphere & vCloud Suite Existing & New Apps Seamless Networking Common Management One Support call The Ready-to-Run Cloud. Any Application. No Changes. IaaS cloud owned and operated by VMware based on VMware software

7 Partner Opportunity: Increase Reach, Maintain Relationship Enhance your role as a strategic advisor Focus on value-added services Differentiate from your competition Benefit from a recurring revenue business model Continue to own the relationship with your customers: pricing, billing, and services Bill vCloud Hybrid Service Customer Partners

8 vCHS Provides All the Cloud Infrastructure Required vCHS Delivery Components Customers bring their own tools, VMs, and licenses. We do the rest.

9 Deploy Todays and Tomorrows Applications 2,200+ ISV Tech Partners Apps Certified on VMW Platform Top 5 Telecom Apps Top 10 Finance Apps Top 10 Healthcare Apps New Cloud Applications Design, build, and run new cloud-native applications APIs and automation PaaS integration Your Existing Applications

10 Next Generation Hybrid Applications Evolve from traditional applications to next generation applications (Spring, Ruby on Rails) to deliver on any platform, anywhere 5 Use Cases for Hybrid Cloud Dev/Test Take a low-risk first step and free up valuable on-premises data center capacity by hosting dev/test workloads in hybrid cloud Packaged Applications Facilitate pre-production testing for upgrades and host new apps, e.g., Microsoft Exchange in hybrid cloud New Enterprise Applications Build and host business-critical applications and virtual desktops in hybrid cloud, including new applications in traditional 3-tier architectures (Java) Disaster Recovery Deliver disaster recovery and extend the data center for dev/test, seasonal workloads, and additional geo locations Get on the road to hybrid cloud, start at any point

11 vCloud Hybrid Service Key Differentiators Extend Beyond Your Current Data Center Drive Down Risk and Cost of Ownership The Fastest Path to Cloud Existing & New Apps Seamless Networking Common Management

12 2014: Action by Region 1.Passively probe your customer base 2.Capture opportunities 3.Direct customers to vcloud.vmware.com to learn more information 4.Download customer facing content to assist in presenting to your customer USA Rest of World * Exception: Multi-national company looking for a data center in the United States and will transact in US dollars. For vCHS Sales Inquiries (Vmware partners): 1.Actively probe customer base for hybrid cloud opportunities 2.Capture leads 3.ACTION: Leverage vcloud.vmware.com and Partner Central to learn more Rest of World: *Phased roll-out in 2H2014 UK

13 Focus on the Targets for Success Public Cloud Triggers Cloud Mandate Mergers & Acquisition New Applications Fast Time to Market H/W Lease or Refresh Data Center Capacity Limited IT Resources Business Continuity/ Disaster Recovery Packaged Applications Exchange, SharePoint, SAP, Oracle, Microsoft, Data Analytics, Business Intelligence Web Hosting/eCommerce 3-Tier Web Apps, Mobile App Development, Content Delivery Solutions Backup/Archiving/Storage Secondary backup and archiving site Outsourced Data Center On demand data center expansion Test/QA/Development New application development, pre-production testing Customers that have: vCenter Server w/Heartbeat + View + vSphere Are likely candidates to adopt Hybrid Cloud Use Cases Product Combination 2013 Market Basket Analysis Adjacency Study by VMware Data from existing VMware Public Cloud Customers

14 Qualifying Questions Are you considering public cloud or have a public cloud initiative/mandate? Who is responsible for selecting which public cloud services to use or to consider? What public clouds are you using today? Is IT involved? What workloads are being placed in the public cloud today or being considered for the future? Are there any imminent projects or initiatives (within IT or LOB) that have a need for public cloud?

15 In Summary: Extend Your Workloads into the Hybrid Cloud with VMware Infrastructure as a Service (IaaS) cloud owned and operated by VMware Built on the trusted foundation of vSphere with support for 90+ operating systems and 3,800+ applications vCloud Hybrid Service is the Software-Defined Data Center for Rent Supports existing workloads, third party applications and new application development We give IT control back with common management, unified networking and security for extending into the public cloud One place to call for support from the VMware you know and trust

16 vCHS Offers Two Services: Choose One or Both Sold in monthly, yearly & ELA terms Customer use cases: Steady state, predictable performance for production workloads Dedicated compute for mission critical and security/compliance-driven applications e.g. SAP, Oracle, Exchange, CRM, HR, payroll, new application development, etc. Sold in monthly, yearly & ELA terms Customer use cases: Burst workloads, smaller deployments, short-term projects that dont require a dedicated infrastructure Workloads that can be deployed on a variable, lower performance platform e.g. Test/dev, Web/mobile apps, marketing campaigns, development environment, etc. Physically isolated Your own private cloud instance 120GB vRAM* 30GHz vCPU* 6 TB* 50 Mbps allocated* 1 Gbps burstable* 3 Public IPs* Dedicated Cloud Logically isolated Fully private networking 20GB vRAM* 5GHz vCPU (burst to 10 GHz)* 2 TB* 10 Mbps allocated* 50 Mbps burstable* 2 Public IPs* Virtual Private Cloud *Minimum capacities listed. All compute, storage and networking capacities can be increased.

17 vCloud Hybrid Service Add-ons Direct Connect: A private, direct, high-throughput path between two endpoints Data Protection: an agentless, policy-driven free data protection service for virtual workloads across both Dedicated Cloud and Virtual Private Cloud service tiers. Offline Data Transfer: enables data to be exported securely from one cloud to another. OS & Application Catalog: Purchased through the VMware Marketplace, OS and application licenses can be purchased.

18 Next Steps Keep up with the latest on vCloud Hybrid Service Partner Central - Facebook - https://www.facebook.com/vmwarevcloudhttps://www.facebook.com/vmwarevcloud Blog - Twitter Keep up with the latest on vCloud Hybrid Service Partner Central - Facebook - https://www.facebook.com/vmwarevcloudhttps://www.facebook.com/vmwarevcloud Blog - Twitter Prepare for the customer conversation Get the Sales BYTES Toolkit - Print out the vCloud Hybrid Service ValuePrompter Get more information about the service: Identify customers for a vCloud Hybrid Service Conversation Prepare for the customer conversation Get the Sales BYTES Toolkit - Print out the vCloud Hybrid Service ValuePrompter Get more information about the service: Identify customers for a vCloud Hybrid Service Conversation


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