1. The shortcut to e-commerce For Microsoft Dynamics GP Giuseppe Ianni
Business Development Director

2. Giuseppe Ianni Business Development Director | Sana Commerce

3. Agenda
Businesses are changing how they engage customers in a digital world.
Key B2C and B2B industry trends around this transformation.
How integration offers a shortcut to e-commerce.

4. There is a huge transformation going on in the way companies do business.
This creates challenges and opportunities for your customers and therefore for you.
Your partnership with Sana Commerce will enable you to help your Business master this digital transformation.

5. The e-commerce Opportunity

6. it started with consumer sites.
online retail sales in the U.S. were expected to reach $334 billion
in 2015 and are projected to top
$480 billion
by 2019.
Source: Forrester Research (2015)

7. Consumer Shopping trends
Customers demand an Amazon-like experience.
They also enjoy the convenience of shopping whenever, wherever, however

8. Smartphone commerce has exploded.
Mobile commerce sales from smartphones jumped 95% in 2015 to
$39.4 billion.
by 2017, that number will be $75.51 billion and will account for 50% of mobile commerce.
Source: emarketer (2016)

9. Consumer Shopping trends
Flexibility – buy online, pick up in store
A personalized online shopping experience is expected.
Product comparisons, reviews and shopping around for the best price.

10. Will overtake price and product as the key brand differentiator.
Relationships Matter.
By 2020,
Customer experience
Will overtake price and product as the key brand differentiator.
Source: Customers 2020 Report (2015)

11. Consumer Shopping trends
And remember – today’s B2C shopper may also be your B2B buyer who will want the convenience and self-service e-commerce delivers

12. The b2b e-commerce opportunity
B2B e-commerce sales will top $1.13 trillion by 2020.
80% of B2B businesses are now planning to invest in e-commerce.
© Forrester Research, April 2015 & Acquity Group, 2015

13. 83% B2b buyers are transforming
of professional B2B buyers search the internet before buying any products.
68% of professional B2B buyers are already purchasing products online.
Source: Forrester Research (2014), Acquity Group (2014) en Accenture (2014)

14. The e-commerce opportunity

15. e-commerce trends for B2B
Retailers are already on board and now, the need for digital transformation is very clear to most B2B businesses.
The central role of the ERP system in relation to online sales is better understood now.
More demand for second generation e-commerce platforms.

16. B2B e-commerce is Unique
Complex customer pricing
A multitude of spare parts and customized products
Kitting, Bill of Material (BOM)
Quoting & order approval

17. Your e-commerce Needs are Unique & Complex
Wholesaler
E-commerce integrated with Microsoft Dynamics GP delivers real-time information across any process in its entirety

18. Jeroen Koppenaal, ICT Director at Euretco
“We started to sell online in Now, we’re doing 90% of our business through our online portal. We are ahead of our competition, who only just started with their web store.”

19. The Shortcut to e-commerce

20. The shortcut to e-commerce
A flexible solution for any business – B2x
Complete integration with Microsoft Dynamics GP
42 integration benefits to support even the most complex business logic
Mobile app for field sales reps
Hosting and web design services available

21. Integrated e-Commerce Sana is the only web store that is installed within Microsoft Dynamics GP.

22. INTERFACED SOLUTIONS
interfaced web store
Two systems to maintain
Rebuild your erp in the web store
Complex interfacing projects

23. INTERFACED SOLUTIONS
VS.
Integrated SOLUTION
interfaced web store

24. Integrated SOLUTION
QUICK and smart integration
One system to maintain

25. 42% True omni-channel includes customer service.
of customer service reps are unable to efficiently resolve customer issues due to disconnected systems, archaic user interfaces and multiple applications
Source: Forrester

26. Sana sales agent
With integration and the same web store experience, reps can fully serve their customers online
Quotes, order, returns
Real-time pricing and availability
Historical customer order / account information
Permission-based logins per team member

27. Sana mobile ordering app
Mobile ordering for field sales reps with integration to Microsoft Dynamics GP
Offline ordering with customer pricing and customer assortment
Leverages web store content and configuration
Catalog browsing and quick ordering, barcode support
For iPad only

28. Platform Overview

29. Summary

30. There is a huge transformation going on in the way companies do business.
This creates challenges and opportunities for your customers and therefore for you.
Your partnership with Sana Commerce will enable you to help your Business master this digital transformation.

31. Summary
Businesses are changing how they engage customers in a digital world.
Retailers have embraced this change and now so are wholesale distributors and manufacturers
The e-commerce opportunity can most easily be obtained through a truly integrated solution.

32. Giuseppe Ianni Business Development Director | Sana Commerce