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PowerDsine Midspans Power Matters. Weather doesn’t. Selling Outdoor PoE PowerDsine PD-9001GO and PD-9501GO © 2011 Microsemi Corporation. CONFIDENTIAL.

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Presentation on theme: "PowerDsine Midspans Power Matters. Weather doesn’t. Selling Outdoor PoE PowerDsine PD-9001GO and PD-9501GO © 2011 Microsemi Corporation. CONFIDENTIAL."— Presentation transcript:

1 PowerDsine Midspans Power Matters. Weather doesn’t. Selling Outdoor PoE PowerDsine PD-9001GO and PD-9501GO © 2011 Microsemi Corporation. CONFIDENTIAL

2 Power Matters. Outdoor Midspans – PD-9001GO and PD-9501GO  Outdoor rated 1-port PoE midspans can be installed in an outdoor environment and used to deliver PoE to an outdoor PD. The PD-9001GO can deliver up to 30W of PoE while the PD-9501GO can deliver up to 60W  They are IP 66 rated which means they are completely dust tight, and can be exposed to powerful jetting water including torrential rain.  Outdoor midspans will allow you to extend your network through easy installation of new WLAN APs and IP Security cameras without replacing your existing switch. 2© 2011 Microsemi Corporation. CONFIDENTIAL

3 Power Matters. Key Business Drivers  Accessibility Customers can easily install new WLAN APs and IP camera’s outdoors in almost all conditions.  Ease of deployment Devices are plug and play and require no setup time Put an Ethernet device, even where this is no AC power available 3© 2011 Microsemi Corporation. CONFIDENTIAL

4 Power Matters. Target customer profile  End-users with outdoor facilities Hospitals, school districts and universities, municipalities  Education Requires reliable wireless data access Concerns for student safety demand reliable surveillance even in hard to reach places  Municipalities Advances in surveillance technology allow for better traffic control and revenue generation through automated ticketing on roadways. High crime communities are increasing surveillance in high-traffic and/or high crime areas.  Healthcare Are often expanding their networks to include wireless access for physicians to access patient data from anywhere on campus. 4© 2011 Microsemi Corporation. CONFIDENTIAL

5 Power Matters. Selling Outdoor. CTO / CIO  Questions to ask How important is it that you are able to safely install outdoor based surveillance and communications devices? How concerned are you about improving the coverage of your outdoor networks?  Solutions to offer PD-9501GO is rated for all but the most extreme weather conditions and can deliver safe, reliable power IP Cameras and WLAN APs even outside. PowerDsine continues to be the leader in PoE technology as the first to deliver outdoor based PoE.  Benefits to offer Technolgy leader and pioneer in PoE IEEE 802.3at standard – contributing member of all IEEE 802.3 standards  Cross-functional value (Who cares?) Supports Marketing/Executive level messaging – We can help you offer data and surveillance anywhere! Supports IT managers with safe reliable technology that prevents surges outside from affecting other devices on the network. Supports Security team with ultimate reliability for surveillance devices 5© 2011 Microsemi Corporation. CONFIDENTIAL

6 Power Matters. Selling Outdoor. CSO  Questions to ask How important is outdoor visibility? How often does your team struggle to get IT support in adding a new camera or access control device?  Solutions to offer PD-9501GO allows outdoor camera’s and access points to be powered safely.  Benefits to offer Devices may be installed safely and easily while protecting other devices on the network from outdoor weather conditions.  Cross-functional value (Who cares?) CTO/CFO – Is their facility secure, even on the outside? IT Managers –Plug and play installation makes new installations easier for IT Managers –Buying power separate from data allows easy incremental addition of PoE devices Improved reliability provides strong message for admissions and/or HR offices 6© 2011 Microsemi Corporation. CONFIDENTIAL

7 Power Matters. Selling Outdoor. IT Manager  Questions to ask How difficult is it to gain approval for a new PoE switch when you need to expand your networks with additional PoE devices?  Solutions to offer PD-9501GO is IP-66 rated for optimum safety, even when installed outdoors. Addition of a PD midspan allows PoE deployment with only plug-play installation of a midspan  Benefits to offer Device has been pre-installed with outdoor rated cables, so device does not need to be opened up during installation process.  Cross-functional value (Who cares?) CFO/CTO – My organizations facilities are secure. Marketing/Brand management - We’re networked! Security officer – Ultimate visibility 7© 2011 Microsemi Corporation. CONFIDENTIAL

8 Power Matters. Selling Outdoor. Reseller  Questions to ask How often do your end-users demand devices that are easy to install? How often do your end-users struggle to install new Ethernet devices outdoors? What keeps your end-users up at night?  Solutions to offer PD-9501GO provides piece of mind when installing new WAPs and IP Camera’s outside.  Benefits to offer Plug and play installation Upgrade ports to PoE without replacing data IEEE 802.3at standard  What’s in it for me? Higher margins than PoE switch ports Repeat purchases Partnering with an industry leading manufacturer Reliable/reputable, device failure is rare 1 year warranty on PD-9501GO devices 8© 2011 Microsemi Corporation. CONFIDENTIAL


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