1. Printing Across Borders - London 2005 Bob Hallam Director - Color Technology

2. Printing Across Borders - London 2005 Who is Quebecor World? We are a printer with 43,000 employees in 160 plants in 16 countries We are the largest gravure printer in the world, and one of the largest offset printers on the world. We only have 2% of the world print market

3. Printing Across Borders - London 2005 How am I currently running my presses? Our print work meets QWI’s strict internal quality standards. We print to SWOP Print Standards where applicable and accepted by our customers. Ink and paper specifications are set, and manufacturers are held to those standards for the materials they supply.

4. Printing Across Borders - London 2005 Where do we see the Printing Industry 3-5 years? Global Standards, not local standards. The same or closely matching printed results anywhere. It is Possible!

5. Printing Across Borders - London 2005 Why do we have Print Standards today? One simple reason Printers Like to Eat!

6. Printing Across Borders - London 2005 Print Standards are adopted because they create profits. Better print standards reduce costs and improve quality by properly defining print expectations. Better print standards can change traditional workflows if; the new workflow is understandable, and cost effective.

7. Printing Across Borders - London 2005 Pro’s and Con’s of Today’s Print Standards?

8. Printing Across Borders - London 2005 Better Print Standards are: Created on the equipment the are to standardize. Compatible with current device characterization. information in ICC profiles. More completely defined compliance rules. Defined neutral values calculated without metamerism. Instrument standards for UV cut.

9. Printing Across Borders - London 2005 Better Print Standards would include: Spectral Characterization data, instead of XYZ, Lab Visual Reference images to match for visual assessment of proof and press match. One single well defined tone reproduction for all media.

10. Printing Across Borders - London 2005 Thank You!