1. 10/31/12 BR- Vocabulary Journal #12 Rhetoric: the art of speaking or writing effectively to persuade. Today: Project Soapbox – Day 2 NO LATE WORK WILL BE ACCEPTED AFTER 11:59 PM, Wednesday, NOVEMBER 7! Get out your Homework from Yesterday

2. Procedure Review BR. Hand out and review speech using printed speech and “Examining Speech Structure”. Look at Persuasive Appeals Using your homework and the Project Soapbox Rough Draft Guide – write a rough draft of your speech. You may work with a partner or alone.

3. Examining Speech Structure What problem does the speaker identify? What is the evidence that there is a problem? Who do you think the audience is? What does the speaker want the audience to do?

4. Persuasive Speeches Contain 3 Parts 1. Define a problem 2. Explain why this is a problem (use evidence) 3. Issue a call to action (What do you want your audience to do?) The goal of your speech is to persuade your audience to support your cause. Rhetoric.

5. Persuasive Appeals A good speech usually appeals to the audience’s intellect (head) or their emotions (heart) through - Logical Appeals (logos) – appeal to the audience to use reason and analysis. Example: Using statistics and facts - Emotional Appeal (pathos) – appeal to the audience’s deep emotions. Example: Using a personal story

6. Write a Rough Draft Using your homework and the Project Soapbox Rough Draft Guide – write a rough draft of your speech. You may work with a partner or alone. If there is time, read the speech to your partner Be sure to have the draft done for tomorrow