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Stuart Jones Vice President of Research and Development Interface Americas Natural Capitalism Sustainability Definition and Measures
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Which is the Environment and which is the Economy?
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$ Endangered Species Loss of Coral Reefs Loss of the Rain Forest Dying Bird Population Glacier Recession Loss of Estuary Habitat
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$ Which is the Environment and which is the Economy? Hurricanes Global Warming Drought Forest Fires Oil/Energy Wars Soil Wars Water Wars Food Wars
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Business Principles Know where the market is going... Buy Low and Sell High How?
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Is Sustainability... A Trend or is it... A Leading Indicator
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“Well ahead of slow moving government, companies of every size and in every part of the World are now waking up to Humanity’s impending, interlocking crisis, and the vastly Lucrative Rewards that solving them might bring.” Fast Company March 2007
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1712 Thomas Newcomen Steam Driven Pump 1st Industrial Revolution 1733 John Kay Flying Shuttle Loom Eat, Drink, Be Happy and Multiply!
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We had the whole world in our hands...
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and dropped it into a sea of oil.
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AWAY Take Make Waste
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If the course is wrong, The solution is CHANGE
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How Do We Change? Crisis Incrementally Legislation War
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How Does Nature Change? Generally Nature is Opportunistic in its Change Strategy Adapt or Die
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Researcher vs. Businessperson Designer vs. Operations Manager Evangelist vs. Scientist Engineer vs. Biologist Adaptation Happens Best at Boundaries Out of the Box - Ideation Language of Biology
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We ask Nature How She Would Solve Our Problems and Take a Vow to Listen to Her Answers for Three Months
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Life Cycles in Nature
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Take Make WasteConversion Recycle Algae + CO2 = Bio-diesel Energy Cycle Renewable Cycle
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When on a Maiden Journey a plan is good but... a Compass is better!
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Acidificatio n Ecotoxicit y Eutrophicatio n Global Warming Human Health Cancer Human Health Non Cancer Human Health Air Ozone Depletion Smog Creation Fossil Fuel Depletion Embodied Energy If Mother Nature were CEO She would hold us accountable for:
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These are the Elements of a Life Cycle Assessment A Footprint
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Ozone Depletion Smog Fossil Fuel Depletion Human Health Air Human Health Non Cancer Human Health Cancer Global Warming Eutrophication EcotoxicityEmbodied Energy10 8 6 4 2 Acidification LifeCycle Footprint Diagram Interface Inc. 2006 vs Interface Inc. 2020 Interface 2006Interface 2020
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Ozone Depletion Smog Fossil Fuel Depletion Human Health Air Human Health Non Cancer Human Health Cancer Global Warming EutrophicationEcotoxicity Embodied Energy Acidification 100% 80% 60% 40% 20% EVAVinyl LifeCycle Footprint Diagram Material vs. Material
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Ozone Depletion Smog Fossil Fuel Depletion Human Health Air Human Health Non Cancer Human Health Cancer Global Warming Eutrophication Ecotoxicity Embodied Energy Acidification 25% 50% 75% 100% Nylon 6Nylon 6.6 LifeCycle Footprint Diagram Material vs. Material
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Ozone Depletion Smog Fossil Fuel Depletion Human Health Air Human Health Non Cancer Human Health Cancer Global Warming Eutrophication Ecotoxicity Embodied Energy Acidification 100% 80% 60% 40% 20% Old Glasbac RENew CoolBlue LifeCycle Footprint Diagram Process vs. Process
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Ozone Depletion Smog Fossil Fuel Depletion Human Health Air Human Health Non Cancer Human Health Cancer Global Warming Eutrophication Ecotoxicity Embodied Energy Acidification 25% 50% 75% 100% Green GlueTactiles LifeCycle Footprint Diagram Process vs. Process
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Ozone Depletion Smog Fossil Fuel Depletion Human Health Air Human Health Non Cancer Human Health Cancer Global Warming Eutrophication EcotoxicityEmbodied Energy Acidification 100% 80% 60% 40% 20% Old EntropyNew Entropy LifeCycle Footprint Diagram Product vs. Product
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Ozone Depletion Smog Fossil Fuel Depletion Human Health Air Human Health Non Cancer Human Health Cancer Global Warming Eutrophication Ecotoxicity Embodied Energy Acidification 100% 80% 60% 40% 20% 20 oz Nylon20 oz 20% PLA LifeCycle Footprint Diagram Product vs. Product
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Ozone Depletion Smog Fossil Fuel Depletion Human Health Air Human Health Non Cancer Human Health Cancer Global Warming EutrophicationEcotoxicity Embodied Energy Acidification 100% 80% 60% 40% 20% InterfaceFLOR Commercial 1994 InterfaceFLOR Commercial 2006 LifeCycle Footprint Diagram Business vs. Business
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Ozone Depletion Smog Fossil Fuel Depletion Human Health Air Human Health Non Cancer Human Health Cancer Global Warming Eutrophication EcotoxicityEmbodied Energy10 8 6 4 2 Acidification LifeCycle Footprint Diagram Interface Inc. 2006 vs Interface Inc. 2020 Interface 2006Interface 2020 $ Natural Captitalism
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Interface, Inc. Net Greenhouse Gas Emissions Global Carpet Facilities 90% Net Reduction in GHG Emissions 3/5 from improved efficiencies and renewable energy 2/5 from development of offset projects
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Interface, Inc. (Consolidated) Gross Sales and Profitability from Continuing Operations ($ in millions) Recession: 36% industry decline 16% Interface decline
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Interface Inc. Corporate Vision To be the first company that, by its deeds, shows the entire industrial world what Sustainability is in all of its dimensions: people, process, product, place and profits - by 2020 - and in doing so we will become restorative through the power of influence.
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Thank You!
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