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Online Marketing Initiatives (Techplus Digital Pvt Ltd) (Techplus Digital Pvt Ltd)http://www.itvarnews.net.

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Presentation on theme: "Online Marketing Initiatives (Techplus Digital Pvt Ltd) (Techplus Digital Pvt Ltd)http://www.itvarnews.net."— Presentation transcript:

1 Online Marketing Initiatives http://www.itvarnews.net (Techplus Digital Pvt Ltd) http://www.itvarnews.net (Techplus Digital Pvt Ltd)http://www.itvarnews.net TechPlus Media Publication

2 Tech Plus Media Pvt. Ltd. is a publishing house into Print & Online media itVar News.net : itVARnews is a daily portal covering strategy and technology for the IT vendors, manufacturers, developers, channel, solution providers and technology integrators. Credentials India’s most popular & most visited ONLINE IT brand Registered user base of over 71320 IT Channels 42600 Enterprise (CTO,CIO,IT,EDP Manager etc.) B2B New http://www.itvarnews.net (A IT Online media) Since 2002 (A IT Online media) Since 2002

3 COMPANY PROFILE…………. www.itVARnews.net itVARnews provides strategic insight into channel sales and marketing and technology direction to the Indian IT channel community including the whole gamut of distributors, dealers, resellers, system builders solution providers, and business and technology integrators that are driving demand for IT solutions across business and government. itVARnews delivers access to one of the largest and valuable audience of dealers, resellers, retailers, solution providers, and system integrators in the market today. It aims to help you customise your information dissemination program, which will help you maximize your channel marketing investment. itVARnews also brings you the regional coverage in growing markets in North, South, East and West

4 MISSION itVar News aims to be the two-way platform for the vendors, manufacturers of IT products and the IT traders community to share their business plans and drive business growth for each other. itVar News visions itself as a decision making forum to the IT vendors and its channel by telling them about opportunities and upheavals in market, and how, when and where to source IT products for the right business growth. The portal is an on-going stream in the IT market with a good growth rate and a very good market share. VISION

5 http://www.itvarnews.net SERVICES Services of itVARnews includes online advertising in the Website as: - Mega Banner 728 x 90 Skyscraper – 120 x 200 Island – 300 x 250 Floating Banner 468 x 60 Peel ad itVARnews Newsletter online Advertising Newswire (Daily) – Open rate –23% TenderAlert (Once a week) – Open rate –27% itVARnews specializes in customized EDMs and it has the largest Clientle.

6 Newsletter Subscriber Info Total Daily Mailers : 71,320 Channel classification IT Vendors/Corporates – 11% National Distributor -.04% Subdistributors – 13% Solution Providers – 16.9% Dealers – 32.3% VAR’s/Retaillers – 26.8% Newsletter Frequency Newswire Daily TenderAlert Twice a Week Unique Clicks 23% (Average) Unique Open 26785

7 SUBSCRIBER BREAK-UP BY CITY Subscribers in 71,320 All India 27% Maharastra 18% New Delhi & NCR 8% Bangalore 9% Jaipur 9% Chennai+kerela 8% Ahmedabad 11% Kolkata + Northeast 4% Madhya Pradesh 6% Others

8 USPs Excellent site navigation. IT Tender Watch, the first choice of IT Corporate and Solution Providers Highest Subscriber base of 71,320 Trade individual’s & 43000 Enterprise. Nation Wide Infrastructure and Quality Reporters to bring the first report Information on the latest happenings. News categories properly defined. Simple and understandable language used in the contents. Specialized in providing customized solution package. ONLY IT NEWS PORTAL IN INDIA ON VIDEO MODE Why www.itvarnews.net ?

9 Advertising on the Website SITE STATISTICS Average Page Views - 11,85,789 Average Page Views - 11,85,789 No. of Hits 3,15,000 No. of Hits 3,15,000 Direct Hits 1,85,000 Direct Hits 1,85,000 from Newsletter 1,07,000 from Newsletter 1,07,000 Other Referrals 23,000 Readers Excellent Visitor Ratio from Asia Pacific Other Referrals 23,000 Readers Excellent Visitor Ratio from Asia Pacific

10 Advertising on the Newsletter Daily itVARnewsWIRE Coverage – Daily itVARnewsWIRE Coverage – Top Breaking news Top global News New Product launch Technology Watch Quote from IT Corporate Heads Market watch focusing B & C class town Newsletter Frequency Newswire Daily Open Rate 23% (Average) More readership within VAR and solution providers including B&C class towns Total Daily Mailers 71,320 IT Channels

11 EDM Services itVARnews specializes in Customized EDM service and has the largest Clientle. itVARnews.net provides enterprises with an advanced anti-spam and email threat defense system to reach 71320 IT channels. All EDM’s Backed up with Report like – Unique Open,Unique Clicks etc. Besides IT Channel,Enterprise,SME & Govt Body,On demand we also send Mailers to 4300 IT Corporate buyers - BPO's,Psu,Financial sectors etc.

12 TENDER Watch Frequency – Twice a Week Total Mailers 71,320 IT Channels USP - > High Value IT Tenders > Excellent Readership from Tier 1 and Tier Two Level Distributors > Open Rate Ratio – 30% - 32% average USP - > High Value IT Tenders > Excellent Readership from Tier 1 and Tier Two Level Distributors > Open Rate Ratio – 30% - 32% average More readership within IT Vendors,Distributors,and Sub distributors.

13 To advertise… Contact: Anuj Singhal 9810058441 TECHPLUS Digital Pvt Ltd E-Mail : advertise@itvarnews.net Visit Us: http://www.itvarnews.net

14 Thank You for the Valuable Time, Patience and Courtesy extended to us. Visit Us: http://www.itVARnews.net


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