1. 3D Marketing Show The Direct, Data and Digital Marketing Event

2. Event Rationale Regional Regional - There is no marketing based event outside of London and the South East that keeps marketing professionals abreast of new techniques, new media, new technologies and business practice within the direct, data and digital marketing communities. Innovative Innovative - There is a growing dissatisfaction with other London based shows that are now regarded as tired and lacking in energy, imagination and innovation. The 3D Marketing Show will deliver a high quality, high energy and high content marketing event. Solutions Based Solutions Based - There is demand for a community based, content driven event that will deliver solutions for the marketing professional.

3. The Direct, Data and Digital Marketing Event What is the 3D Marketing Show? Event dedicated exclusively to direct, data and digital marketing solutions. The only genuine marketing event outside of London which attracts a completely new audience. Content rich, feature led event & underpinned by a high quality speaker programme with top industry speakers. A community led event offering visitors and exhibitors unique networking opportunities including the Rendezvou s networking bar and The Zone cyber café. Supported by key trade associations such as the CIM. High production values throughout the whole event from event marketing to on site production.

4. The Direct, Data and Digital Marketing Event Who will visit 3D Marketing? 3D Marketing 3D Marketing will deliver an audience of senior decision makers from the private and public sector. By Job Title By Job Title – Marketing Director, Marketing Manager, Campaign Manager, New Media Manager, Data Manager, Online Marketing Manager, Brand Manager, Account Director, Data Manager. Creative Director By Vertical Sector By Vertical Sector – Finance, Information Communication &Technology, Retail, Public Sector, Media, Manufacturing, Construction, Utilities, Leisure

5. The Direct, Data and Digital Marketing Event Why visit 3D Marketing? Discover new, innovative and exciting marketing solutions. Make contact with new suppliers. Develop relationships with existing contacts. Attend a wide range of seminars and workshops. Network within the marketing community, through special features such as the unique Rendezvous networking bar and The Zone cyber café.

6. The Direct, Data and Digital Marketing Event 3D Marketing: Exhibitor Profile Carefully selected organisations from the the direct, data and digital marketing community will be invited to exhibit. Direct Marketing Direct Marketing – Postal Operators and Distributors, Mailing Houses, Telemarketing, Direct Marketing Agencies Data Marketing Data Marketing – List Brokers, Credit Reference, Address Enhancement, Database Digital Marketing Digital Marketing – Internet Service Providers, Web Developers, Email Marketing, Direct Marketing Agencies, Email Broadcasters

7. The Direct, Data and Digital Marketing Event Why exhibit at 3D Marketing? Launch new products and services Reach new customers Network with the marketing community Grow market presence Maximise sales opportunity Educate and inform clients Support existing clients

8. The Direct, Data and Digital Marketing Event Where & When? The NEC Birmingham, Hall 11 Central geographic location, attracting an audience from right across the UK. 3-4 November 2009 Conveniently timed to avoid a clash with any other marketing events in the calendar.

9. The Direct, Data and Digital Marketing Event 3D Marketing Summit Timeline & venue under consideration: Spring 2009 at Ricoh Arena, CoventryApproach: Use the Summit as a way to build interest in a regional marketing event with a view to full scale roll-out in late Autumn 2009

10. The Direct, Data and Digital Marketing Event What is the 3D Marketing Summit? High level one day conference with competitive delegate rates Attracting senior marketing professionals from across UK Strategic content dealing with key issues of the day Inspirational keynote (e.g. Alan Sugar or Duncan Bannatyne) Underpinned by sponsorship & shell scheme exhibition Support from CIM in terms of: – Programme content – Sourcing speakers – Access to membership data – Added event credibility

11. The Direct, Data and Digital Marketing Event Product Positioning Seize the high ground in terms of the debate on the future of marketing Genuine Thought Leadership from the industry’s most respected & progressive thinkers Offering a vision of the future – the technologies & customer profiles of tomorrow Firsthand practical advice on how to capitalise on new marketing opportunities & how to build market share

12. The Direct, Data and Digital Marketing Event Proposed Format Keynote Address Strategically led plenary sessions Practical workshops & breakouts Panel debate led by team of experts