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CUSTOMER PILLAR 6 Welcome to our Seventh Class! www.customerpillars.com copyright Strive Coaching Inc, 2008.

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Presentation on theme: "CUSTOMER PILLAR 6 Welcome to our Seventh Class! www.customerpillars.com copyright Strive Coaching Inc, 2008."— Presentation transcript:

1 CUSTOMER PILLAR 6 Welcome to our Seventh Class! www.customerpillars.com copyright Strive Coaching Inc, 2008

2 CELEBRATIONS Let’s start with recognizing some of your victories since we last met www.customerpillars.com copyright Strive Coaching Inc, 2008

3 POWER POINTS Key Learning Areas in CUSTOMER PILLAR 6 Connect Powerfully with Customers www.customerpillars.com copyright Strive Coaching Inc, 2008

4 POWER POINT 1 Set Goals for Customer Communications www.customerpillars.com copyright Strive Coaching Inc, 2008

5 POWER POINT 2 Use the M-Cubed Method www.customerpillars.com copyright Strive Coaching Inc, 2008

6 WORKBOOK EXERCISE Let’s discuss the exercise on workbook page 182 www.customerpillars.com copyright Strive Coaching Inc, 2008

7 POWER POINT 3 Study Common Marketing Messages www.customerpillars.com copyright Strive Coaching Inc, 2008

8 POWER POINT 4 Use the 22-Point Message Development Checklist www.customerpillars.com copyright Strive Coaching Inc, 2008

9 POWER POINT 5 Study Common Methods of Delivery www.customerpillars.com copyright Strive Coaching Inc, 2008

10 POWER POINT 6 Focus on Free & Low Cost First www.customerpillars.com copyright Strive Coaching Inc, 2008

11 POWER POINT 7 Develop a Frequency Based Sequence of Communications www.customerpillars.com copyright Strive Coaching Inc, 2008

12 POWER POINT 8 Create Value With Your Communications www.customerpillars.com copyright Strive Coaching Inc, 2008

13 WORKBOOK EXERCISE Let’s discuss the exercise on workbook page 206 www.customerpillars.com copyright Strive Coaching Inc, 2008

14 WORKBOOK EXERCISE Let’s discuss some of the other exercises you selected to work with in PILLAR 6 www.customerpillars.com copyright Strive Coaching Inc, 2008

15 BUDDY TIME Spend some time with your buddy coaching each other around PILLAR 6 www.customerpillars.com copyright Strive Coaching Inc, 2008

16 BUDDY TIPS… Discuss PILLAR 6 and how it impacts your business Discuss your goals for customer communications Study the messages your buddy is considering Challenge them to use a frequency based series Discuss what you will accomplish between now and the next meeting www.customerpillars.com copyright Strive Coaching Inc, 2008

17 OVERALL REACTION What struck a chord with you on PILLAR 6 www.customerpillars.com copyright Strive Coaching Inc, 2008

18 GUEST SPEAKER www.customerpillars.com copyright Strive Coaching Inc, 2008

19 BULL’S EYE POINTS POINTS Let’s brainstorm 20 different things you will walk away with from this PILLAR www.customerpillars.com copyright Strive Coaching Inc, 2008

20 FOR NEXT SESSION… Read PILLARS 7 & 8 in the book!!! Complete Workbook Exercise pp 235 Complete Workbook Exercise pp 285 Complete 1 – 2 Other Workbook Exercises Connect with Your Buddy www.customerpillars.com copyright Strive Coaching Inc, 2008

21 END OF CLASS Have a great week and feel free to contact me if you have questions www.customerpillars.com copyright Strive Coaching Inc, 2008

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