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Transportation and Commercial Geography

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Presentation on theme: "Transportation and Commercial Geography"— Presentation transcript:

1 Transportation and Commercial Geography
Concept 1 Transportation and Commercial Geography

2 Commercial and Transport Geography
Sphere of Transactions Commercial Geography Transactions Movements Transport Geography Sphere of Circulation

3 Commercialization of Transportation
Market Potential Number of providers Integrated demand Standardization and integration Market Size Expansion and interconnection Introduction (isolation / proprietary)

4 Transport Costs and Transport Networks
Concept 2 Transport Costs and Transport Networks

5 Components of Transport Cost
Transaction Costs A Friction of Space B Shipment

6 Different Friction of Space Functions
1 2 Zone Change Costs Costs Fixed Costs Distance Distance 3 4 Transshipment Costs Costs Costs Distance Distance

7 FOB and CIF Transport Costs
Freight-on-Board Costs Cost-Insurance-Freight } Production Costs Distance

8 Zonal Freight Rates I II III IV Real transport cost Flat zonal rate
D1 Flat zonal rate Costs D2 I II III IV Distance

9 Network Structures Centralized Decentralized Distributed
Source: Adapted from U. Blum and L. Dudley (2001) Report of the 109 round table on transport economics, Transport and Economic Development, European Conference of Transport Ministers, Centralized Decentralized Distributed

10 Transport Structures Node Feeder Hub / Interface Link Flow Corridor
Distribution Various transport structures can be identified. Corridors. Represent infrastructures supporting modal flows of freight, people or information. They are generally concentrated along a communication axis and almost exclusively linear. Interfaces. They act as compulsory passages for various flows. An intermodal function is often performed. Thresholds. Organize the direction of flows along a corridor and can be considered as consolidation and distribution points. Warehousing Financial / Insurance Retail / Wholesale

11 Centrifugal and Centripetal Networks
Networks tend to have two major spatial effects on flows, which are centrifugal and centripetal.

12 Transport Hub Point-to-Point Hub-and-Spoke Hub

13 Impacts of Integration Processes on Networks and Flows
Before Integration After Integration International border Network Flows

14 Transport Rates and Network Structure
Low Average High

15 The Spatial Dimension of Transportation Networks
Concept 3 The Spatial Dimension of Transportation Networks

16 Topology of a Network Link Node Unidirectional link
Bi-directional link Entry and exit Link Exit Entry Node

17 Types of Network Topology
Mesh Hub-and-Spoke Linear Tree

18 Network Geometry and Number of Links
For each node to be linked to another node For all the nodes to be linked together Even number of nodes Odd number of nodes For each node to be linked to all other nodes Number of possible combinations A network is a set of nodes (places) linked by vertex (paths between places). The graph is the symbolic representation of a network. We can define a few attributes identifying networks. For a node to be linked to another node n/2 vertexes are necessary for an even number of nodes and (n+1)/2 vertexes for an odd number. For all nodes to be linked, n-1 vertexes are necessary. For all nodes to be linked to every other nodes n(n-1)/2 vertexes are necessary. With the number of nodes, it is possible to find the number of possible combinations: 2n(n-1)/2. A graph with two dimensions is a planar graph (road networks). A graph with three dimensions is a non-planar graph (air networks).

19 Topology and Network Connectivity
Average Path Length B D Minimum Network Fully Connected Network B or C Source: Adapted from William Black (2000) “An Unpopular Essay on Transportation”, Douglas Fleming lecture, Presented at the meeting of the Association of American Geographers, Pittsburgh, Pennsylvania. D Geographic Barrier Network Length

20 A Typology of Transportation Networks - I
Abstraction level Relative position Concrete Abstract Orientation and extent Number of arcs and nodes The above figure represents various sets of criteria that can be used to classify transportation networks. 625 km2 S-E arcs = 6 nodes = 7 500 km2 N-E

21 A Typology of Transportation Networks - II
Mode Distance, road type and control of the vehicle Max= 100 km/hr Maritime Max= 60 km/hr highway Secondary road Road 125 km 90 km Type of traffic Volume and direction Continuous 3500 t/hr 8000 t/hr Divided

22 A Typology of Transportation Networks - III
Load and capacity Type of correspondence Non- hierarchical Hierarchical 95% 65% 800 t/hr 1500 t/hr Pattern Change (dynamics) Linear t t + 1 Random Uniform

23 Mode of Territorial Occupation by Transport Networks
Overlap Rail Air corridor “No service” Road Cellular coverage Maritime corridor Clearly defined Vaguely defined Without definition

24 Network Strategies to Service a Set of Locations
B C D E F

25 Absolute and Relative Distance in a Network
10 km 30 minutes

26 Transportation Supply and Demand
Concept 4 Transportation Supply and Demand

27 Transport Supply and Demand
Aij i j Modal Supply Intermodal Supply Tij i j Expressed Demand Potential Demand

28 Major Supply Variables for Transportation Modes
Road Rail Air Maritime Lanes Width Speed limit Tracks Grade Corridors Canals Locks Routes Parking Yards Transshipment Runways Dockways Docks Transshipment Terminals Speed Passengers Tonnage Speed Passengers Tonnage Speed Passengers Tonnage Speed Tonnage Vehicles Atmospheric Conditions

29 Impacts of Modal Competition and Intermodal Capacity on Transport Supply
1 C C = T(A) + T(B) T(A) Modal Competition Traffic Mode A Mode B T(B) Assignment 2 C(A) C(B) Capacity Intermodal Capacity T(AB) = C(B) Terminal A Terminal B

30 Classic Transport Demand / Supply Function
Cost Demand Supply D S1 S2 Equilibrium C1 C2 T1 T2 Traffic

31 Transport Elasticity by Activity
100% Emergency Commuting Major Purchase Special Event Traffic Source: Adapted from Victoria Transport Policy Institute (2002) Transportation Elasticities, Social Activities Recreation 0% Cost

32 Transport Supply, Demand and Travel Time
Transport supply (A) Traffic Transport Demand (T) Morning peak Afternoon peak Travel time T>A T<A Time of the Day

33 Basic Transport and Logistics Course

34 Definition Materials Management:
The grouping of functions that support the complete cycle of material flow, from the purchase of and internal control of production material , to the planning and control of work-in-progress (Chase et al, 1998)

35 Definition (cont’d) Physical Distribution management
…the efficient movement of finished product from the end of the production line to the consumer, and in some cases includes the movement of raw materials from the source of supply to the beginning of the production line. These activities include freight transportation, warehousing, material handling, protective packaging, inventory control, plant and warehouse site selection, order processing, marketing forecasting and customer service. (National Council of Physical Distribution Management)

36 Definition (cont’d) Logistics Management:
The process of strategically managing the procurement, movement and storage of materials, parts and finished inventory (and the related information flows) through the organization and its marketing channels in such a way that current and future profitability are maximized through the cost-effective fulfillment of (customer) orders (Christopher, 2008)

37 Definition (cont’d) Supply chain management
A supply chain is a network of connected and interdependent organizations mutually and co-operatively working together to control, manage and improve the flow of materials and information from suppliers to end users (Aitken, 1998) SCM is the management of upstream and downstream relationships with suppliers and customers to deliver superior customer value at less cost to the supply chain as a whole (Christopher, 2008)

38 A schematic relationship among material managements, physical distribution and logistics

39 Development of logistics & sc management
First phase: Late 19th century to the early 1960s Secondary importance to sales and marketing, production Little strategic impact outside of daily operations Logistics functions were decentralized and split among marketing, manufacturing or finance

40 Development of logistics & sc management (cont’d)
Second phase: 1970s Becoming aware of the operational and cost deficiencies of the decentralized system Centralizing logistics functions into a single management system Constructing logistical activities to achieve optimal total cost for the whole system (TDC)

41 Development of logistics & sc management (cont’d)
Third phase: 1980s A concerted attempt by companies to move away from a passive approach (cost oriented) to another where logistics was conceived as providing internal enterprise strategic advantage (customer oriented) More functions were being integrated to explore a continuous source of unassailable strategic competency 2017/4/14

42 Development of logistics & sc management (cont’d)
Fourth phase: SCM comes into play 1990s From being a source of internal competitive advantage to a source of external advantage To accelerate the cycle time of inventory and information along the chain To optimize the linkages between internal functions and supply partners

43 Development of logistics & sc management (cont’d)
Fourth phase: SCM comes into play 1990s To consecutively network the competencies of intersecting supply channels of focused around: the creation of shared marketplace and competitive visions Co-evolutionary alliances providing breakthrough in products and services

44 Elements of logistics Storage, warehousing and materials handling
Number, locations, size, layout and operations Transport Functions, modes, types of delivery, load planning and route scheduling Inventory Functions, what, when and how much to order / reorder and stock Information technology and control Systems, procedure Others Order processing, procurement, maintenance, contracting

45 Warehousing Functions Storage Movement Temporary
Permanent:seasonal production, erratic demand, conditioning, speculation, bulk purchase et al, strategic reserve Movement Receiving, transfer, picking, shipping, cross dock, merge-in-transit

46 Warehousing (cont’d) Warehouse layout For what:
quality control, quarantine, pallet and trolley storage and repair, returned goods, waste disposal, battery charging, maintenance, fuel supply, services, offices. Amenities, security and special data link / communications lines Spare for expansion, plant area

47 Warehousing (cont’d) Warehouse layout
Principles to follow for layout design: Load unitization Use of space: 40% (25% to have, 15% to maintain) Movement minimization: 42% of manpower in picking activity Control Safety, security and environment Total cost minimization

48 Warehousing (cont’d) Warehouse layout Types of layout:
“U” flow: goods in and out at the same end of warehouse Through flow: goods in at one end and goods out at the other end Adjacent flow: goods in at one side and goods out at the adjacent side

49 Warehousing (cont’d)

50 Warehousing (cont’d) Picking method
Order picking: one order or a small number of orders is picked on each picking circuit Batch picking or summary picking: quantity of orders is summarized and picked simultaneously during 1 picking circuit Zone picking: each order is split in different picking zone and subsequent collation may be required

51 Warehousing (cont’d) What is the role a warehouse / DC in e-commerce?
Let’s look at this new era.

52 What’s the new era? Globalization: Why: Impact on logistics
Economically: lower cost of production, large market Politically: WTO, OECD, NAFTA, MERCOSUR, ASEAN Technologically: Transport, IT, communication Impact on logistics Greater distance Conflicting infrastructure Different standards and regulations Cultures and (trusting) relationships over the chain Here the term logistics is defined as …. And are used inter with scm

53 What’s the new era? Technology IT Communications: 2.4Ghz, bluetooth
Use of defense technology GPS/Local Positioning System Here the term logistics is defined as …. And are used inter with scm

54 What’s the new era? Some hard-earned lessons: Causes: Botched orders
High stock out rates Late deliveries Causes: No integrated end-to end solution Handoffs between all the different functions Here the term logistics is defined as …. And are used inter with scm

55 What’s the new era? Customer demand
Ever-changing less brand loyalty and shorter product life-cycle Volatile demand forecasting almost impossible End result: agile logistics structure to put the end-customer in your focus Here the term logistics is defined as …. And are used inter with scm

56 Requirements on logistics
Quality and cost effectiveness (lean) are taken for granted Ever-shortening lead time And ever-increasing customer service level are the norm A direct channel which requires a short cycle time, no min. order size constraint, customized products Meaning much more orders w/ fewer lines in smaller qty.

57 Impact of e-commerce on logistics
50% web-retailers losing on every package shipped (0.65 mil packages/day in 1999, expected to reach 4.6 mils packages in 2003 by Forrester Research) Higher picking costs: many picks before of more smaller orders (trad. 43% of distribution cost is for picking) More frequent deliveries: short & shorter lead time Decentralize Centralize Decentralize amazon.com (DCs in US & UK), webvan (1 DC to cover 40 sq.m), Sameday.com (9 centres to cover 40% of US population in same day & 80% next day) Cash on delivery delivery men to take on the role of cashier (m-POS) Customer service representation 3PL, 4PL Here the term e-commerce is general and is used inter-changeably with m-com Cycle time (24hr to 6 by tom.com in HKG, 6 hrs to 2 at Greater London)

58 Warehouse (cont’d) Therefore, roles of a warehouse can be:
An assortment centre A light manufacturing plant A point to do merge-in-transit A transit point for reverse logistics A configuration centre Other value adding services such as labelling, pre-retailing etc

59 Third-party logistics
Supply chain Customer Carrier / Logistics Service Provider

60 What is third-party logistics?
Definition 1: »... involves outsourcing logistics activities that have traditionally been performed within an organization. The functions performed by the third-party can encompass the entire logistics process or, more commonly, selected activities within that process« (Lieb & Randall, 1996) .

61 What is third-party logistics?
Definition 2: »Activities carried out by a logistics service provider on behalf of a shipper and consisting of at least management and execution of transportation and warehousing (if warehousing is part of the process)« (Berglund et al., 1999).

62 What is third-party logistics?
Definition 3: »A long-term formal or informal relationship between a shipper and a logistics provider to render all or a considerable number of logistics activities for the shipper. The shipper and the logistics provider see themselves as long-term partners in these arrangements. Although these alliances may start with a narrow range of activities, there is a potential for a much broader set of value-added services, including simple fabrication, assemblies, repackaging, and supply chain integration« (Bagchi & Virum, 1998a, b).

63 Relationships between shippers and logistics service providers
Degree of integration Fourth-party logistics (4PL) Third-party logistics (3PL) Outsourcing of transport & warehouse Market transactions Degree of asset specificity

64 Typology of third-party logistics providers
Three waves of entrants into the third-party logistics market traditional market-based solutions asset-based logistics providers network logistics providers skill-based logistics providers (information-based)

65 Typology of third-party logistics providers
Physical services Asset-based logistics providers Warehousing Inventory management Postponed manufacturing Information-based logistics providers Management consultancy Information services Financial services SCM IT Solutions Traditional transport and forwarding companies Transport Warehousing Customs clearance Network logistics providers Express shipments Track and Trace Electronic proof-of- delivery -JIT deliveries Management services

66 What is being outsourced?

67 Forces behind third-party logistics
Supply chain activities become more complex, expensive and capital intensive Benefits of outsourcing Conversion of fixed costs to variable costs Economics of scale and scope A leaner organization Faster access to new markets and distribution channels Reconfiguration of European logistics systems

68 Forces behind third-party logistics
Some empirical evidence of why firms do it:

69 Forces behind third-party logistics
Some empirical evidence of what firms have achieved:

70 Developing a third-party logistics partnership
Outsourcing decisions are both difficult and stressful Stages of developing a 3PL relationship establishing objectives and selection criteria evaluating and selecting a third-party logistics provider making a contract between the partners implementing the partnership making continuous improvements renegotiating

71 Obstacles in logistics outsourcing
Turning over an internal logistics function to an external third-party provider involves risk. Potential risk of loss of control over the flow of products and materials 3PL might go out of business or be taken over by another company with inferior services or geographic coverage Interorganizational cooperation itself presents inherent difficulties in the compatibility of corporate cultures, data systems and the level of employee knowledge and skills

72 Obstacles in logistics outsourcing
Some empirical evidence for areas that need to be improved:

73 Operations Management a Sustainable perspective

74 Five challenges for operations managers
Globalization Social responsibility Environmental responsibility Operations Managers Knowledge management Technology

75 Operations strategies have an ethical dimension
Product/service design - customer safety, recyclability of materials, energy consumption. Network design - employment implications and environmental impact of location. Layout of facilities - staff safety, disabled customer access. Process technology - staff safety, waste and product disposal, noise pollution, fumes and emissions. Job design - workplace stress, unsocial working hours. Capacity planning and control - employment policies. Inventory planning and control - price manipulation.

76 EMAS, Environmental Management and Audit Scheme
Management Systems EMAS, Environmental Management and Audit Scheme ISO 14000

77 Life cycle analysis Full explanation link

78 Life Cycle Analysis (LCA)
Method for investigating the impact of a product and its associate processes throughout its life cycle and disposal An Environmental and Financial assessment of viability Portfolio analysis Competitive analysis

79 INFORMATION RESOURCE MANGEMENT
INFORMATION AS AN INPUT TO MANAGEMENT DECISIONS TECHNOOGY OFFERS AN INFRASTRUCTURE THAT CREATES NEW WAYS OF DOING BUSINESS CHANGES IN THE WAY GOODS ARE PURCHASED, THE REP TRAVELLING THE ROAD, HOME SHOPPING, MANAGEMENT OF THE HOME, ENERGY ETC.(DISCUSS)

80 INFORMATION RESOURCE MANAGEMENT
DESIGN AND SPECIFICATION WHAT INFORMATION WHAT INFORMATION IS ACCESABLE WHAT CAN BE EFFECTIVELY USED

81 INFORMATION RESOURCE MANAGEMENT
THREE KEY MANAGERIAL ACTIVITIES STRATEGIC PLANNING( GOALS, STRATEGIES AND POLICIES) MANAGEMENT CONTROL (IMPLEMENTATION OF STRATEGIES) OPERATIONAL CONTROL (EFFICIENT AND EFFECTIVE PERFORMANCE OF INDIVIDUAL TASKS)

82 INFORMATION RESOURCE MANAGEMENT
PLANNING SYSTEMS SALES(PROFITS/EARNINGS) FORCASTING, OPERATING PLANS, CAPACITY PLANNING, NEW LEGISLATION SCENARIOS CONTROL SYSTEMS EMISSIONS AND ENERGY ANALYSIS, BUDGETRY CONTROL, MANAGEMENT ACCOUNTING, INVENTORY MANAGEMENT OPERATIONAL SYSTEMS ORDER-ENTRY PROCESSING, TRACKING WASTE DOCUMENTATION, TRANSPORT SCHEDULING.

83 INFORMATION RESOURCE MANAGEMENT
SOURCES OF INFORMATION INTERNAL EMISSIONS ENERGY WASTE RECYCLING LEGISLATIVE COMPLIANCE RESEARCH AND DEVELOPMENT PRODUCTS EXPERTISE SKILL SYSTEMS

84 INFORMATION RESOURCE MANAGEMENT
SOURCES OF INFORMATION EXTERNAL LEGISLATION GLOBAL AGREEMENTS MARKET DEVELOPMENTS COMPETITIVE ACTIVITY SCIENCE AND TECHNOLOGY PRESSURE GROUP ACTIVITY


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