1. WI MAQA - January 2016 1 Care And Management 2015-2016 MAQA (Meat Animal Quality Assurance)

2. Well being and Consumer Perceptions WI MAQA - January 2016 2

3. 6 Pillars of Character Trustworthiness Trustworthiness Respect Respect Responsibility Responsibility Fairness Fairness Caring Caring Citizenship Citizenship WI MAQA - January 2016 3

4. Five Freedoms 1. Freedom from hunger and thirst 2. Freedom from discomfort 3. Freedom from pain and injury 4. Freedom to express normal behavior 5. Freedom from fear and distress Cooperative relationship between animal care & animal well-being. Cannot have one without the other! WI MAQA - January 2016 4

5. Willful Acts of Abuse Withholding feed and/or water for extended periods of time. Withholding feed and/or water for extended periods of time. Lack of shelter for your animal. Lack of shelter for your animal. Forcefully hitting or striking an animal Forcefully hitting or striking an animal Unnecessary use of prods (i.e. hot shots) Unnecessary use of prods (i.e. hot shots) Inappropriate gate use Inappropriate gate use Inappropriate restraint Inappropriate restraint Refusal of medication or treatment Refusal of medication or treatment WI MAQA - January 2016 5

6. What do I do if I see Willful Acts of Abuse? What do I do if I see or know something unethical occurring? What do I do if I see or know something unethical occurring? Who do I tell? Who do I tell? Do I record it? Do I record it? Do I talk to the person doing it? Do I talk to the person doing it? What if it is an adult? What if it is an adult? What will happen to me if I speak up? What will happen to me if I speak up? WI MAQA - January 2016 6

7. Let’s think about show practices at the fair. WI MAQA - January 2016 7 What do fairgoers think of some of our procedures? Are you Presenting a Positive View of Animal Agriculture to the Public?

8. Picture #1 WI MAQA - January 2016 8

9. Picture #2 WI MAQA - January 2016 9

10. Picture #3 WI MAQA - January 2016 10

11. Picture #4 WI MAQA - January 2016 11

12. Remember Build relationships with consumers that don’t know much about agriculture. Build relationships with consumers that don’t know much about agriculture. Don’t wait for them to ask a question, invite them in. Start describing your project to them. Don’t wait for them to ask a question, invite them in. Start describing your project to them. Help consumers understand agriculture. Help consumers understand agriculture. Fairs are usually the only place where people are exposed to animals and agriculture. Fairs are usually the only place where people are exposed to animals and agriculture. Show RESPECT! Show RESPECT! WI MAQA - January 2016 12