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E. Wanczuk AP English Language and Composition
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There are three types of arguments, or proofs, that are convincing in rhetoric: ◦ The arguments found in the issue itself (logos) ◦ The argments found based on the rhetor’s character and reputation (ethos) ◦ The arguments that appeal to the emotions (pathos)
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Logos = reason, logic Logical proof Appeals to audience’s sense of reason Syllogism is the main arrangement for logical proof in classical rhetoric Other types of logos: facts, statistics, analogies, examples, maxims, testimony
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Scientific demonstration Dialectic Rhetoric False/contentious reasoning Each reasoning began with a premise: statement made, supposed, or assumed before the argument begins; premises are combined with other premises until the conclusion. See syllogisms
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Argument begins from the premises that are true, or that experts agree are true. Premises must be believable without further argument to support them, e.g.: ◦ Water freezes at 32 degrees Fahrenheit ◦ The moon orbits the Earth
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Less certain about the truth of the premises. Premises accepted by those considered wise. ◦ Socrates: “An unexamined life is not worth living.” ◦ Jesus: Love one another as I have loved you.
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Premises drawn from beliefs accepted by all or most in the community. Involve human action or belief: “hate speech is a harmful practice”; rhetorical argument Some rhetorical premises are commonplaces: widely accepted by relevant community ◦ “convicted criminals should be punished” ◦ Take commonplaces for granted, and accept arguments that follow them as forceful ◦ Because they are taken for granted, they are commonplaces in the culture’s ideology, and that makes the premises ideologic (a type of rhetorical reasoning).
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Premises only appear to have wide acceptance—or they are mistakes or lies
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The difference in scientific, dialectic, or rhetorical reasoning isn’t a question of truth, but of DEGREE of BELIEF awarded them by the people arguing about them.
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Began with premises that were widely accepted, then moved on to those less certain Quintilian defined argument as “proving what is not certain by means of what is certain.” Such arguments allow one thing to be inferred by another. Human behavior is predictable, or certain, to an extent. Aristotle—can reason about things that happen “as a rule”
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Because statements of what is probably are part of common opinion about humankind, can place degree of trust in them; therefore, they are knowledge and can be premises for rhetorical proofs. Arguing from probabilities—emphasis on human behavior, not human behavior. Most famous argument from probability in antiquity: A strong weak person will not physically attack a large strong person.
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Ethos = Refers to author’s character, credibility Most important when facts of the argument are in doubt Mistakes/pitfalls: ◦ Show self as inexperienced or uninformed; don’t draw the correct conclusions ◦ Draw correct conclusions, BUT shows character flaw (greed, dishonesty, etc) ◦ Lack of good will
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Invent: construct character within discourse by giving qualifications, telling about self in relation to issue, recalling remarks made about self by others Knowledge of topic Voice and rhetorical distance: 1 st, 2 nd, or 3 rd person; active/passive voice; present/past verb tense Diction: polysyllabic, more precise Qualifiers: most, some, virtually, all Punctuation: CAPTIALS, underlining, exotic marks close distance (like gestures, expressions)
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Pathos = Emotion Enargeia = feel emotions, picture vividly Appeals to audience’s sense of emotion, sympathy Types of pathos: narrative, anecdote, connotation (honorific or pejorative), testimony
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