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A Study on Level of Motivation in employees. Introduction  Motivation-having desire and willingness to do something  Motivated employees -changing workplaces.

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Presentation on theme: "A Study on Level of Motivation in employees. Introduction  Motivation-having desire and willingness to do something  Motivated employees -changing workplaces."— Presentation transcript:

1 A Study on Level of Motivation in employees

2 Introduction  Motivation-having desire and willingness to do something  Motivated employees -changing workplaces  Motivated employees -more productive  Help organizations survive

3 Theoretical background Maslow created his famous hierarchy of needs thinking beyond the details of air, water, food and he laid out five broader layers of needs:  Physiological –hunger, thirst, shelter and other bodily needs.  Safety –security and protection from physical and emotional harm.

4 Contd…  Social – affection, belongingness focusing with an individual's need for love and affection.  Esteem –recognize achievements and provide status to make employees feel appreciated and valued.  Self-actualization –provide challenging and meaningful work which enables growth and self-fulfillment.

5 Industrial Profile  Telecommunications industry - largest sector  Delivering voice, data, graphics and video  Very rapid growth and massive investment in transmission  New services- digital technologies -more efficient use  Demand increases-complexity of the challenges increases

6 Company Profile Bharti Airtel is among India’s largest mobile phone and Fixed Network providers. Established on July 07, 1995.Bharti provided fixed-line telephony and broadband services under the Touchtel brand.This branch has 150 permanent employees.This branch has a strong customer base with 1,71,387 broadband & telephone customers.

7 Product Profile Bharti Enterprises ( Panampally Branch) provides a wide range of services, including fixed – line phone services, long – distance phone service, broadband internet service, telecom hardware and software, and customer interaction services.

8 Objective of the Study  Identify the level of needs with reference to the maslow’s hierarchy of needs among employees of Airtel  A secondary purpose of the study was to find the level of identification on needs by classifying the employees under four groups that is age, gender, experience and marital status.

9 Methodology  Study is descriptive in nature  Total population 150 employees  Sample size was 80 employees  Sampling technique-Simple random sampling  Source of data Primary : Questionnaire Secondary : Company Manuals, Websites, Books  Data analysis- Percentage Analysis

10 Tool For Data Collection Standard Questionnaire developed by Lockheed Martin, Micro land, IT Space.com, CLC Technologies linked by www.humanlinks.com/motiv.htm www.humanlinks.com/motiv.htm

11 Limitations 1. Busy schedule 2. No permanent seat 3. Inadequate responses

12 DATA ANALYSIS

13 Five Needs

14 Five Needs * Age Cross tabulation

15 Five Needs * Marital Status Cross tabulation

16 Five Need * Gender Cross tabulation

17 Five Needs * Work Experience Cross Tabulation

18 Findings and Conclusion  The basic needs, self esteem needs and self actualization needs predominate the other needs among the employees  The need for self actualization is more among younger employees  The need for belongingness is found to be less among the employees

19 Contd… When cross tabulated  Employees in the age group of 20-29 years have higher basic needs, esteem and self actualization needs compared to other needs across various age groups  Unmarried employees have more basic needs, esteem and self actualization needs.Both married and unmarried have the same level of safety and belonging needs

20 Contd..  Male employees have higher safety, belonging needs whereas female employees have higher needs on basic, esteem and self actualization needs  Employees with less than 2 years of work experience have high level of basic needs and self actualization needs compared to other needs across other work experience groups

21 Suggestions and Recommendations Create a positive environment Put employees in the right path Good company foundation More training Free time

22 Contd… Employee work experience Incentives Employee skill match task More opportunities


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